[Marketing] OSGeo Branding ...end of the road?

[Jody Garnett]

I joined the marketing list to work on the website branding story.
Both to help the foundation to establish some kind of visual identity
and provide some guidance for projects that join. I had earlier joined
the website committee to work on the self same subject.

Wolf you are working on a new theme for Drupal? I started looking at
something called Sphinx - hoping to share some theme elements with
mapserver.org which uses the same setup.

This is really a subject that falls between the two committee's to
sort out. The stuff coming back from the graphic designer is of uneven
quality; you can see earlier in this thread a couple of tries to make
sense out of it.
- http://wiki.osgeo.org/wiki/Marketing_Material_Samples
- http://svn.osgeo.org/osgeo/marketing/present/
- http://how2map.blogspot.com/2009/05/osgeo-branding.html
- http://www.geotools.org/

I would also like to upload the open office workbook template sorted
out in that blog post; and I confess I am stuck on the slide idea as
provided (and I feel some pressure with the presentation process for
FOSS4G settling down this week - I would like the OSGeo slide template
in the hands of each osgeo project as they start to write.

I understand I am trying to use the OSGeo brand in a strong fashion
here; both to have an impact as a foundation; and present a consistent
face to the public.

Jody

On Fri, Jul 17, 2009 at 8:52 PM, Jeroen
Ticheler<Jeroen.Ticheler at geocat.net> wrote:
> Hi all,
> Jody and Wolf, I'm not sure if you are on the marketing, list hence the CC.
> The work on an OSGeo web branding was mentioned below. Wolf also this week
> made a new theme for the OSGeo main site that he proposed as a new default
> theme. I think that before we change Drupal theme, it should be held against
> what Tyler has been working on for the OSGeo branding. I like the new theme,
> but at the same time I would hate to see a change of theme now while we
> didn't consider the overall branding that Marketing, and especially Tyler,
> has been working on.
> My 2 cents. Greetings from Uruguay,
> Ciao,
> Jeroen
>
> On Jul 17, 2009, at 5:05 AM, Jody Garnett wrote:
>
>>>  I did like your current layout :)  But I'm sure the "new" one will be
>>> great too. Though I
>>> see what you were trying to accomplish, maybe we're putting cart before
>>> horse - talking about overall project site branding when our own 'main'
>>> one
>>> isn't solidified?
>>
>> Correct; that is the difficulty. I cannot ask any member project to
>> take on OSGeo branding elements - when they are not established; or
>> used by the OSGeo website. I really like the idea of having the OSGeo
>> logo in the same location for each member project; and would like to
>> ask for an about link etc.
>
>