I worked with Google Adwords for a couple of years a while back, a lot has changed since then.<br><br>A nice tool for getting new Keywords (apart from of corse Googles own tool) is:<br><br><a href="http://freekeywords.wordtracker.com/">http://freekeywords.wordtracker.com/</a><br>
<br>Another great sour of information on PayPerClick advertising is the Marketing Experiments Website. Really interesting to have a look at the Webclinics<br><br><a href="http://www.marketingexperiments.com/index.php?searchword=adwords&option=search&x=0&y=0">http://www.marketingexperiments.com/index.php?searchword=adwords&option=search&x=0&y=0</a><br>
<br>Daniele<br><br><br><br><div class="gmail_quote">On Tue, Oct 20, 2009 at 1:00 AM, <span dir="ltr"><<a href="mailto:marketing-request@lists.osgeo.org">marketing-request@lists.osgeo.org</a>></span> wrote:<br><blockquote class="gmail_quote" style="border-left: 1px solid rgb(204, 204, 204); margin: 0pt 0pt 0pt 0.8ex; padding-left: 1ex;">
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Today's Topics:<br>
<br>
1. Re: AdWords? (Lorenzo Becchi)<br>
2. Re: AdWords? (Alex Mandel)<br>
3. Re: AdWords? (Tyler Mitchell)<br>
4. Re: AdWords? (Lorenzo Becchi)<br>
<br>
<br>
----------------------------------------------------------------------<br>
<br>
Message: 1<br>
Date: Mon, 19 Oct 2009 15:26:26 +1100<br>
From: Lorenzo Becchi <<a href="mailto:lorenzo@ominiverdi.com">lorenzo@ominiverdi.com</a>><br>
Subject: Re: [Marketing] AdWords?<br>
To: "Tyler Mitchell (OSGeo)" <<a href="mailto:tmitchell@osgeo.org">tmitchell@osgeo.org</a>><br>
Cc: <a href="mailto:marketing@lists.osgeo.org">marketing@lists.osgeo.org</a><br>
Message-ID:<br>
<<a href="mailto:58c3b9530910182126k5fbbeba8idef550befe4027e0@mail.gmail.com">58c3b9530910182126k5fbbeba8idef550befe4027e0@mail.gmail.com</a>><br>
Content-Type: text/plain; charset="iso-8859-1"<br>
<br>
I have an idea:<br>
why not using it for FOSS4G 2010?<br>
:)<br>
<br>
suggestions for the keywords?<br>
<br>
lorenzo<br>
<br>
<br>
On Thu, Sep 17, 2009 at 11:03 AM, Tyler Mitchell (OSGeo) <<br>
<a href="mailto:tmitchell@osgeo.org">tmitchell@osgeo.org</a>> wrote:<br>
<br>
> Anyone familiar with using Google AdWords? I've received a $100 voucher<br>
> for testing it out and would be glad for some guidance on testing it and<br>
> tracking its usage.<br>
><br>
> _______________________________________________<br>
> Marketing mailing list<br>
> <a href="mailto:Marketing@lists.osgeo.org">Marketing@lists.osgeo.org</a><br>
> <a href="http://lists.osgeo.org/mailman/listinfo/marketing" target="_blank">http://lists.osgeo.org/mailman/listinfo/marketing</a><br>
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Message: 2<br>
Date: Sun, 18 Oct 2009 21:43:51 -0700<br>
From: Alex Mandel <<a href="mailto:tech_dev@wildintellect.com">tech_dev@wildintellect.com</a>><br>
Subject: Re: [Marketing] AdWords?<br>
To: <a href="mailto:marketing@lists.osgeo.org">marketing@lists.osgeo.org</a><br>
Message-ID: <<a href="mailto:4ADBEE87.2090200@wildintellect.com">4ADBEE87.2090200@wildintellect.com</a>><br>
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<br>
Frank and someone else, can't remember right now also offered to donate<br>
some adwords credits they had too. Should we do a donate your adwords<br>
campaign to build up a budget?<br>
<br>
Alex<br>
<br>
Lorenzo Becchi wrote:<br>
> I have an idea:<br>
> why not using it for FOSS4G 2010?<br>
> :)<br>
><br>
> suggestions for the keywords?<br>
><br>
> lorenzo<br>
><br>
><br>
> On Thu, Sep 17, 2009 at 11:03 AM, Tyler Mitchell (OSGeo) <<br>
> <a href="mailto:tmitchell@osgeo.org">tmitchell@osgeo.org</a>> wrote:<br>
><br>
>> Anyone familiar with using Google AdWords? I've received a $100 voucher<br>
>> for testing it out and would be glad for some guidance on testing it and<br>
>> tracking its usage.<br>
>><br>
<br>
<br>
<br>
<br>
------------------------------<br>
<br>
Message: 3<br>
Date: Mon, 19 Oct 2009 15:52:22 +1100<br>
From: Tyler Mitchell <<a href="mailto:tmitchell.osgeo@shaw.ca">tmitchell.osgeo@shaw.ca</a>><br>
Subject: Re: [Marketing] AdWords?<br>
To: <a href="mailto:tech@wildintellect.com">tech@wildintellect.com</a><br>
Cc: <a href="mailto:marketing@lists.osgeo.org">marketing@lists.osgeo.org</a><br>
Message-ID: <<a href="mailto:cf8fe04f36e55.4adc8b36@shaw.ca">cf8fe04f36e55.4adc8b36@shaw.ca</a>><br>
Content-Type: text/plain; charset="iso-8859-1"<br>
<br>
Very nice ideas Alex and Lorenzo. Let's brainstorm some terms too so we're ready to use them :) I'm not all that familiar with the methods of using adwords well, but will help wherever I can.<br>
<br>
----- Original Message -----<br>
From: Alex Mandel <<a href="mailto:tech_dev@wildintellect.com">tech_dev@wildintellect.com</a>><br>
Date: Monday, October 19, 2009 3:43 pm<br>
Subject: Re: [Marketing] AdWords?<br>
To: <a href="mailto:marketing@lists.osgeo.org">marketing@lists.osgeo.org</a><br>
<br>
> Frank and someone else, can't remember right now also offered to<br>
> donatesome adwords credits they had too. Should we do a donate<br>
> your adwords<br>
> campaign to build up a budget?<br>
><br>
> Alex<br>
><br>
> Lorenzo Becchi wrote:<br>
> > I have an idea:<br>
> > why not using it for FOSS4G 2010?<br>
> > :)<br>
> ><br>
> > suggestions for the keywords?<br>
> ><br>
> > lorenzo<br>
> ><br>
> ><br>
> > On Thu, Sep 17, 2009 at 11:03 AM, Tyler Mitchell (OSGeo) <<br>
> > <a href="mailto:tmitchell@osgeo.org">tmitchell@osgeo.org</a>> wrote:<br>
> ><br>
> >> Anyone familiar with using Google AdWords? I've<br>
> received a $100 voucher<br>
> >> for testing it out and would be glad for some guidance on<br>
> testing it and<br>
> >> tracking its usage.<br>
> >><br>
><br>
><br>
> _______________________________________________<br>
> Marketing mailing list<br>
> <a href="mailto:Marketing@lists.osgeo.org">Marketing@lists.osgeo.org</a><br>
> <a href="http://lists.osgeo.org/mailman/listinfo/marketing" target="_blank">http://lists.osgeo.org/mailman/listinfo/marketing</a><br>
><br>
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Message: 4<br>
Date: Mon, 19 Oct 2009 16:17:59 +1100<br>
From: Lorenzo Becchi <<a href="mailto:lorenzo@ominiverdi.com">lorenzo@ominiverdi.com</a>><br>
Subject: Re: [Marketing] AdWords?<br>
To: <a href="mailto:tmitchell@osgeo.org">tmitchell@osgeo.org</a><br>
Cc: <a href="mailto:marketing@lists.osgeo.org">marketing@lists.osgeo.org</a>, <a href="mailto:tech@wildintellect.com">tech@wildintellect.com</a><br>
Message-ID:<br>
<<a href="mailto:58c3b9530910182217m10866929i6672f2987a229513@mail.gmail.com">58c3b9530910182217m10866929i6672f2987a229513@mail.gmail.com</a>><br>
Content-Type: text/plain; charset="iso-8859-1"<br>
<br>
I've been using it for a while, few year ago, while still a web developer.<br>
It was very easy at the time and I suppose it's easier now.<br>
You create a project (don't know the exact term) and choose keywords for it.<br>
Then google specify the price per click for every keyword. You are able to<br>
decide which keyword activate and you always have the control over the money<br>
you've spent already and it's plenty of stats.<br>
<br>
lorenzo<br>
<br>
<br>
On Mon, Oct 19, 2009 at 3:52 PM, Tyler Mitchell <<a href="mailto:tmitchell.osgeo@shaw.ca">tmitchell.osgeo@shaw.ca</a>>wrote:<br>
<br>
> Very nice ideas Alex and Lorenzo. Let's brainstorm some terms too so we're<br>
> ready to use them :) I'm not all that familiar with the methods of using<br>
> adwords well, but will help wherever I can.<br>
><br>
> ----- Original Message -----<br>
> From: Alex Mandel <<a href="mailto:tech_dev@wildintellect.com">tech_dev@wildintellect.com</a>><br>
> Date: Monday, October 19, 2009 3:43 pm<br>
> Subject: Re: [Marketing] AdWords?<br>
> To: <a href="mailto:marketing@lists.osgeo.org">marketing@lists.osgeo.org</a><br>
><br>
> > Frank and someone else, can't remember right now also offered to<br>
> > donatesome adwords credits they had too. Should we do a donate<br>
> > your adwords<br>
> > campaign to build up a budget?<br>
> ><br>
> > Alex<br>
> ><br>
> > Lorenzo Becchi wrote:<br>
> > > I have an idea:<br>
> > > why not using it for FOSS4G 2010?<br>
> > > :)<br>
> > ><br>
> > > suggestions for the keywords?<br>
> > ><br>
> > > lorenzo<br>
> > ><br>
> > ><br>
> > > On Thu, Sep 17, 2009 at 11:03 AM, Tyler Mitchell (OSGeo) <<br>
> > > <a href="mailto:tmitchell@osgeo.org">tmitchell@osgeo.org</a>> wrote:<br>
> > ><br>
> > >> Anyone familiar with using Google AdWords? I've<br>
> > received a $100 voucher<br>
> > >> for testing it out and would be glad for some guidance on<br>
> > testing it and<br>
> > >> tracking its usage.<br>
> > >><br>
> ><br>
> ><br>
> > _______________________________________________<br>
> > Marketing mailing list<br>
> > <a href="mailto:Marketing@lists.osgeo.org">Marketing@lists.osgeo.org</a><br>
> > <a href="http://lists.osgeo.org/mailman/listinfo/marketing" target="_blank">http://lists.osgeo.org/mailman/listinfo/marketing</a><br>
> ><br>
><br>
> _______________________________________________<br>
> Marketing mailing list<br>
> <a href="mailto:Marketing@lists.osgeo.org">Marketing@lists.osgeo.org</a><br>
> <a href="http://lists.osgeo.org/mailman/listinfo/marketing" target="_blank">http://lists.osgeo.org/mailman/listinfo/marketing</a><br>
><br>
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End of Marketing Digest, Vol 25, Issue 4<br>
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</blockquote></div><br><br clear="all"><br><br><br>