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</o:shapelayout></xml><![endif]--></head><body lang=NL link=blue vlink=purple><div class=WordSection1><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Jeroen, Jody, others, <o:p></o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Keep in mind that in several companies only a part is involved in geospatial (for instance: my employer Ordina has 3000 employees, of which 35 are in the Geospatial units (plus another 50 or so in VR/Augmented Reality, Business Intelligence and other directly geospatial departments.<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Regards, <o:p></o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Gert-Jan<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><div><div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0cm 0cm 0cm'><p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>Van:</span></b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> Marketing [mailto:marketing-bounces@lists.osgeo.org] <b>Namens </b>Jeroen Ticheler<br><b>Verzonden:</b> zaterdag 25 juni 2016 10:25<br><b>Aan:</b> Jody Garnett<br><b>CC:</b> OSGeo Marketing<br><b>Onderwerp:</b> Re: [Marketing] random catchup on sponsorship<o:p></o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p><div><p class=MsoNormal>Maybe we can have a requirement for sponsor levels that the maximum number of employees is x (one in case of bronze). This would prevent a large company to advertise at virtually no cost. I know quite some organizations that do this (GSDI and OGC for instance force a minimum membership fee depending on size and economic region).<o:p></o:p></p></div><div id=AppleMailSignature><p class=MsoNormal>Cheers,<o:p></o:p></p></div><div id=AppleMailSignature><p class=MsoNormal style='margin-bottom:12.0pt'>Jeroen<o:p></o:p></p><div><p class=MsoNormal><span class=apple-style-span>GeoCat Bridge for ArcGIS allows instant publishing of data and metadata on GeoServer, MapServer, PostGIS and GeoNetwork. Visit <a href="http://geocat.net">http://geocat.net</a> for details. </span><o:p></o:p></p></div><p class=MsoNormal>_________________________<o:p></o:p></p><div><p class=MsoNormal>Jeroen Ticheler<o:p></o:p></p></div><div><p class=MsoNormal>GeoCat bv<o:p></o:p></p></div><div><p class=MsoNormal>Veenderweg 13<o:p></o:p></p></div><div><p class=MsoNormal>6721 WD Bennekom<o:p></o:p></p></div><div><p class=MsoNormal>Tel: +31 (0)6 81286572<o:p></o:p></p></div><div><p class=MsoNormal><a href="http://geocat.net">http://geocat.net</a><o:p></o:p></p></div></div><div><p class=MsoNormal style='margin-bottom:12.0pt'><br>Op 24 jun. 2016 om 19:25 heeft Jody Garnett <<a href="mailto:jody.garnett@gmail.com">jody.garnett@gmail.com</a>> het volgende geschreven:<o:p></o:p></p></div><blockquote style='margin-top:5.0pt;margin-bottom:5.0pt'><div><div><p class=MsoNormal>I think it is too late for this year Jeroen, do you think the suggestion on "linking to open source participation page" would be effective policy change for next year?<o:p></o:p></p></div><div><p class=MsoNormal><br clear=all><o:p></o:p></p><div><div><div><div><div><div><p class=MsoNormal>--<o:p></o:p></p></div><div><p class=MsoNormal>Jody Garnett<o:p></o:p></p></div></div></div></div></div></div><p class=MsoNormal><o:p> </o:p></p><div><p class=MsoNormal>On 24 June 2016 at 02:00, Jeroen Ticheler <<a href="mailto:jeroen.ticheler@geocat.net" target="_blank">jeroen.ticheler@geocat.net</a>> wrote:<o:p></o:p></p><p class=MsoNormal>+1 on not accepting unrelated sponsors. The current Bronze sponsors listed seem to be advertising totally different stuff. No good marketing for OSGeo.<br>Cheers,<br>Jeroen<br><br>GeoCat Bridge for ArcGIS allows instant publishing of data and metadata on GeoServer, MapServer, PostGIS and GeoNetwork. Visit <a href="http://geocat.net" target="_blank">http://geocat.net</a> for details.<br>_________________________<br><span class=hoenzb><span style='color:#888888'>Jeroen Ticheler</span></span><span style='color:#888888'><br><span class=hoenzb>GeoCat bv</span><br><span class=hoenzb>Veenderweg 13</span><br><span class=hoenzb>6721 WD Bennekom</span><br><span class=hoenzb>Tel: <a href="tel:%2B31%20%280%296%2081286572">+31 (0)6 81286572</a></span><br><span class=hoenzb><a href="http://geocat.net" target="_blank">http://geocat.net</a></span></span><o:p></o:p></p><div><div><p class=MsoNormal><br>> Op 23 jun. 2016 om 21:11 heeft Eli Adam <<a href="mailto:eadam@co.lincoln.or.us">eadam@co.lincoln.or.us</a>> het volgende geschreven:<br>><br>> Hi Jody and all,<br>><br>>> On Thu, Jun 23, 2016 at 11:39 AM, Jody Garnett <<a href="mailto:jody.garnett@gmail.com">jody.garnett@gmail.com</a>> wrote:<br>>> Question for the marketing committee, since it is a bit about the messaging<br>>> on our website.<br>>><br>>> With a revised sponsorship approach we are collecting more sponsors (yay!)<br>><br>> Great, good work. If we have stable revenue from something other than<br>> FOSS4G, that makes it easier to take different approaches with the<br>> conference. And additional diversified foundation revenue is always<br>> good.<br>><br>>><br>>> <a href="http://www.osgeo.org/content/sponsorship/sponsors.html" target="_blank">http://www.osgeo.org/content/sponsorship/sponsors.html</a><br>>><br>>> One surprise this year is collecting bronze sponsors (this was at the $500<br>>> USD level) that are not directly from our industry. Is this something we<br>>> should care about from a marketing/branding perspective?<br>><br>> Yes, we should care. Our focus is open source geospatial software;<br>> we're not an advertising platform. The reason that we are getting<br>> unrelated sponsors is that we are selling a really good page rank at a<br>> very low price. I think that other OSGeo project have had to decline<br>> sponsorships from adult or other non-related websites.<br>><br>>><br>>> Background: The original intension here was to have a way for small business<br>>> to be represented in our organization by offering a lower price point. The<br>>> cumulative sponsorship (combining support of OSGeo events, projects,<br>>> initiatives) also meets this need.<br>><br>> If we raised our prices so that bronze sponsorship was no longer an<br>> incredibly good deal for the page rank, then this would end. (i.e. We<br>> won't ever have an over abundance of unrelated platinum sponsors.)<br>> However, the goal is to raise sponsorship and a reasonable entry point<br>> for small businesses which often make substantial contributions to<br>> OSGeo projects.<br>><br>>><br>>> One idea (for next year) is to ask sponsors for a link to their open source<br>>> landing page (example, example, example, example).<br>><br>> I think that we should have a requirement that sponsors be at least<br>> related to the geospatial industry. This requirement can easily be<br>> applied with just a bit of thought. If denied sponsors don't like<br>> their denial, they can appeal to the Board and make their case that<br>> they are geospatially related. I would be in favor of returning those<br>> unrelated sponsors' money and removing them. At least no more<br>> unrelated sponsors and no option for renewal for the existing<br>> unrelated sponsors if we don't refund and remove.<br>><br>> My thoughts, Eli<br>><br>>> --<br>>> Jody Garnett<br>>><br>>> _______________________________________________<br>>> Marketing mailing list<br>>> <a href="mailto:Marketing@lists.osgeo.org">Marketing@lists.osgeo.org</a><br>>> <a href="http://lists.osgeo.org/mailman/listinfo/marketing" target="_blank">http://lists.osgeo.org/mailman/listinfo/marketing</a><br>> _______________________________________________<br>> Marketing mailing list<br>> <a href="mailto:Marketing@lists.osgeo.org">Marketing@lists.osgeo.org</a><br>> <a href="http://lists.osgeo.org/mailman/listinfo/marketing" target="_blank">http://lists.osgeo.org/mailman/listinfo/marketing</a><o:p></o:p></p></div></div></div><p class=MsoNormal><o:p> </o:p></p></div></div></blockquote></div></body></html>