<div dir="ltr">Jeffrey felt the same way, I still think we should target this one group of users. The other vendors do not have the market share to warrant a specific outreach effort.<div><br></div><div>We have limited resources we do not need to be fair.</div></div><div class="gmail_extra"><br clear="all"><div><div class="gmail_signature" data-smartmail="gmail_signature"><div dir="ltr"><div><div dir="ltr"><div>--</div><div>Jody Garnett</div></div></div></div></div></div>
<br><div class="gmail_quote">On 26 April 2017 at 10:16, Basques, Bob (CI-StPaul) <span dir="ltr"><<a href="mailto:bob.basques@ci.stpaul.mn.us" target="_blank">bob.basques@ci.stpaul.mn.us</a>></span> wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">
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All,
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<div>Just a short comment here. </div>
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<div>GISP does NOT only equal ESRI. I don’t see any reason to include a single Commercial Vendor’s name without the full list of others in there as well. The new Column Should be “Commercial GIS Professional”. and the existing switched to the more
generic (Open) GIS Professional”</div>
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<div>If one names goes in, then there should be a list of them, no matter what the percentage is.</div>
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<div>bobb</div>
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<div>On Apr 26, 2017, at 12:06 PM, Jody Garnett <<a href="mailto:jody.garnett@gmail.com" target="_blank">jody.garnett@gmail.com</a>> wrote:</div>
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<div dir="ltr">We can break that out, we had it as GIS Professional earlier - but I think we miss that 90% market share (and the important part of reaching out to ESRI users using language they are familiar with). Add a column for GIS professional
if you like can we can see how it goes. The rest of your email does not make much sense to me (since I lack the experience you have) - which is all the more reason for you to dive in!
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<div>We need to set up a meeting, I am hoping for later in the week, early next week. When are you available?<br>
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<div>Jody Garnett</div>
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<div class="gmail_quote">On 26 April 2017 at 09:50, Gert-Jan van der Weijden - Stichting
<a href="http://OSGeo.nl" target="_blank">OSGeo.nl</a> <span dir="ltr"><<a href="mailto:gert-jan@osgeo.nl" target="_blank">gert-jan@osgeo.nl</a>></span> wrote:<br>
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Jody, others,
<u></u><u></u></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">After reading the Google sheet I think we miss a few audiences:<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">1. I'd extend the "Esri GIS Professional" to "GIS Professional" in general, for 2 reasons:<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">One reason is that there's more in life than ArcGIS and open source: think of Mapinfo, Smallworld, Geomedia and others (with by the way
a very different range of companies and ecosystems behind them; Esri does both internationally and locally a great job in creating and maintaining their own, large ecosystem<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">The other reason is that it's good to keep our FOSS4G users "within the family", keeping existing user informed on new exiting possibilities
prevents them from switching to ArcGIS or other proprietary products<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">2. GIS professionals come in 2 main flavours<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">a. Geo-ICT professionals, with focus on the technical side.<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">b. End-users of GIS software for a specific purpose, with a more business oriented goal in mind ("business" as specific work to carry
out)<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">I think they require different messages, and perhaps different channels<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">3. GIS/Geo-ICT consultants.<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Those beautiful people with a broad insight in both open source and proprietary software for geospatial, and who use their overwhelming
knowledge to advise others (private companies as well as government agencies) as in setting up and maintaining a GIS<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Kind regards,<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Gert-Jan (Geo-ICT consultant)<u></u><u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
<p class="MsoNormal"><span lang="EN-GB" style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><u></u> <u></u></span></p>
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<p class="MsoNormal"><b><span style="font-size:10.0pt;font-family:"Tahoma","sans-serif"">Van:</span></b><span style="font-size:10.0pt;font-family:"Tahoma","sans-serif""> Marketing [mailto:<a href="mailto:marketing-bounces@lists.osgeo.org" target="_blank">marketing-bounces@list<wbr>s.osgeo.org</a>]
<b>Namens </b>Jody Garnett<br>
<b>Verzonden:</b> woensdag 26 april 2017 18:21<br>
<b>Aan:</b> OSGeo Marketing<br>
<b>Onderwerp:</b> [Marketing] visitor journey meeting (all hands on deck)<u></u><u></u></span></p>
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<p class="MsoNormal"><u></u> <u></u></p>
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<p class="MsoNormal">We have an action item to update the visitor journey document, this is currently delaying further work on website wireframes.<u></u><u></u></p>
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<p class="MsoNormal">I spent a lot of today's meeting getting clarifications about intent (since some of the marketing language is unfamiliar to me and I did not want to do the wrong thing). I expect that Get Interactive has had the same meeting sequentially
with Marc, Jeffrey Johnson, and now myself :)<u></u><u></u></p>
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<p class="MsoNormal">Jeffrey you hand an on-boarding meeting scheduled for May 2nd for our new volunteers - can I hijack that to work on this document (since this is literally why we need new volunteers)?<u></u><u></u></p>
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<p class="MsoNormal" style="background:whitesmoke"><b><span style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#222222"><a href="https://docs.google.com/spreadsheets/d/1KX8Li3DMP5nbrE2QZyw23pAhDzVxsCoQ3x1-XwD_w60/edit?usp=drive_web" target="_blank"><span style="border:none windowtext 1.0pt;padding:0cm;text-decoration:none"><img border="0" id="m_-2491717440149438017m_-862308904051039337m_2037368920140393240_x0000_i1025" src="https://drive-thirdparty.googleusercontent.com/16/type/application/vnd.google-apps.spreadsheet"> </span><span style="color:#1155cc;border:none windowtext 1.0pt;padding:0cm;text-decoration:none">Visitor
Journey OSGeo v1</span></a><u></u><u></u></span></b></p>
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<p class="MsoNormal">--<u></u><u></u></p>
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<p class="MsoNormal">Jody Garnett<u></u><u></u></p>
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______________________________<wbr>_________________<br>
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<a href="mailto:Marketing@lists.osgeo.org" target="_blank">Marketing@lists.osgeo.org</a><br>
<a href="https://lists.osgeo.org/mailman/listinfo/marketing" target="_blank">https://lists.osgeo.org/<wbr>mailman/listinfo/marketing</a></div>
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"<span style="color:rgb(51,51,51);font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;background-color:rgb(255,255,255)">Only two things are infinite, the universe and human stupidity, and I'm not sure about
the former.</span><font color="#333333" face="Helvetica Neue, Helvetica, Arial, sans-serif"><span style="font-size:14px">”</span></font></div>
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<span style="color:rgb(51,51,51);font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;background-color:rgb(255,255,255)"><span class="m_-2491717440149438017Apple-tab-span" style="white-space:pre-wrap"></span>- Albert Einstein</span></div>
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