[Board] [Marketing] Reframe of the discussion: Mandate and Budget request Marketing Committee

Maria Antonia Brovelli maria.brovelli at polimi.it
Fri Dec 16 08:50:04 PST 2016


Thanks Daniel for your suggestion. In my opinion you are  right and I'm positive in highly taking into account it.

Best.

Maria




----------------------------------------------------
Prof. Maria Antonia Brovelli
Vice Rector for Como Campus and GIS Professor
Politecnico di Milano

ISPRS WG IV/4"Collaborative crowdsourced cloud mapping (C3M)" http://www2.isprs.org/commissions/comm4/wg4.html

OSGeo; ICA-OSGeo-ISPRS Advisory Board; NASA WorldWind Europa Challenge; SIFET
Sol Katz Award 2015

Via Natta, 12/14 - 22100 COMO (ITALY)
Tel. +39-031-3327336 - Mob. +39-328-0023867 - fax. +39-031-3327321
e-mail1: <mailto:maria.brovelli at polimi.it> maria.brovelli at polimi.it
e-mail2: prorettrice at como.polimi.it






________________________________
Da: Board <board-bounces at lists.osgeo.org> per conto di Daniel Kastl <daniel at georepublic.de>
Inviato: venerdì 16 dicembre 2016 04.23
A: Jody Garnett
Cc: OSGeo Marketing; OSGeo Board
Oggetto: Re: [Board] [Marketing] Reframe of the discussion: Mandate and Budget request Marketing Committee



On Fri, Dec 16, 2016 at 12:19 AM, Jody Garnett <jody.garnett at gmail.com<mailto:jody.garnett at gmail.com>> wrote:
think we have a cart before horse here - I would not expect a breakdown of costs until there are quotes to work against?

To arrive at this number in the last marketing<https://wiki.osgeo.org/wiki/Marketing_Meeting_2016-11-25> meeting Jeff went through some examples he had negotiated for prior projects. Jeff and Marc were also comparing the price in their respective neighbourhoods for this kind of work.

>From the notes:
- marketing plan
- branding guide
- website templates (cms, wiki, sphinx, etc...)
- help migrating the content
- collateral for exhibit packs



I fully agree with Jody's first sentence.
But I also think that an estimated budget of 70.000 USD is totally realistic ... if your neighborhood is where the board members live or people involved in this discussion.

The point is, that 150 USD is maybe the hourly wage for a developer in North America or Europe, but it can be an average monthly salary elsewhere.
I thought OSGeo is a global community, so why not ask local chapters to ask in their local communities, if someone or a group of people would be interested to work on this continuously and make a living out of it? Companies outsource work like website development to places, where development costs are lower, but OSGeo doesn't need to "outsource" to unknown subcontractors. We just need to ask to the communities, if someone would be interested and get paid for it. There is no reason that this needs to be done in North America or Europe.

I would find it bad to pay a rather large amount of money in one year (only), then maybe having not enough budget the next years to maintain the site.
There is nothing worse than a one-times investment and then let the website get outdated over years. If we start with too high costs, the maintenance costs will probably remain high as well.

Cheers,
Daniel



--
Georepublic UG & Georepublic Japan
eMail: daniel.kastl at georepublic.de<mailto:daniel.kastl at georepublic.de>
Web: https://georepublic.info



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