[Board] [Marketing] catching up with board objectives

[Jody Garnett]

No worries Cameron, I should of sent it in two emails, the objectives and
then my take on it :)  Personally I am inspired as a volunteer, but a bit
daunted by the amount of work to be done.

I also agree with bob that obtaining assistance is a decent direction,
however that is a decision to be made by the marketing committee - we may
be able to think of several approaches.

--
Jody Garnett

On 18 March 2016 at 13:05, Cameron Shorter <cameron.shorter at gmail.com>
wrote:

> Jody, board,
> I'm with Bob on this. You might want to be careful in word selection and
> in case you are seen as a boss telling a worker what to do, which is
> sometimes uninspiring for a volunteer.
>
> Ask people doing the work what they would like to focus on. If it fits
> with OSGeo priorities (which I'm expecting it will), then approve any
> reasonable budget requests they ask for.
>
> Cheers, Cameron
>
>
> On 19/03/2016 5:24 am, Basques, Bob (CI-StPaul) wrote:
>
> Hmm,
>
> It seems like there is enough going on that some consideration should be
> applied to the idea of actually hiring some individual or Comp. to handle
> some of this.  I think the community is going to be hard pressed to retain
> a volunteer for this type of stuff over the long run.
>
> bobb
>
>
>
> On Mar 18, 2016, at 1:00 PM, Jody Garnett < <jody.garnett at gmail.com>
> jody.garnett at gmail.com> wrote:
>
> Taking a chance to round up outstanding activities from prior board
> meetings:
>
> * https://wiki.osgeo.org/wiki/Board_Face_to_Face_Meeting_2016
> * https://wiki.osgeo.org/wiki/Board_Meeting_2016-3-10
> * https://wiki.osgeo.org/wiki/Board_Meeting_2016-3-10
>
> Here is what I have found for the marketing committee (CCing Marc from
> discussion list in the hopes we can recruit him):
>
>    - Motion: Contact Marketing Committee with strategic plan of 2016 to
>    give new mandate to them for reviving marketing activities.
>    - MOT2: Approve 1000 USD as intreim budget for Marketing committee by
>    e-mail vote
>
> So far we are waiting on the strategic plan, best I can offer right now is:
>
> *
> https://wiki.osgeo.org/wiki/Board_Face_to_Face_Meeting_2016#OSGeo_2016_Strategic_Plan
> :
> * https://wiki.osgeo.org/wiki/Board_of_Directors#Strategic_Plan_2016
>
> The good news (for the marketing committee) is that most of these
> objectives are about communication - so we can help:
>
>    - S01: showcasing excellence in our communities
>
>    We have a lot of amazing work happening in OSGeo, and it is staggering
>    how much of it is not known. I for example had no idea a 400 person local
>    chapter event was held recently in Romania. By the same token some of the
>    triumphs taking place with GeoForAll or individual projects are not known.
>    - S02: proactively engage with external partners
>
>    We are starting to gather a network of friendly organizations, and
>    build up formal relationships (memorandums of understanding with OGC) or
>    closer (joint initiatives with ICA, or being a guest member of
>    LocationTech).
>
>    By the same token we have a lot of sponsors or participating
>    organizations (often donating in-kind work on our OSGeo projects). You can
>    see me making an effort to revamp our sponsor program. Next I hope to
>    update our support-providers page to highlight participating organizations.
>
>    We would like to seek out additional organizations to work with ...
>    how can we help OGC reach out? More direct on the open-source advocacy side
>    how can we tell the participation message again and again and again.
>
>
>    - S03: Fostering our mission, vision and goals
>
>    Check out the about page for revised mission, vision, goals
>    <http://www.osgeo.org/about>. This is a bit of a branding/product
>    exercise - but rather than focusing on what makes OSGeo special - how can
>    we promote goals.
>
>    - S04: Empowering our communities and extending our reach
>
>    I know the marketing committee has budget to help with event handouts.
>    In this case consider the marketing committee as the community being
>    empowered - is there anything we can do to assist? Do you want to put up a
>    short term contract to update website content? Do you need a graphics
>    designer (or one of those logo competitions to get a consistent set of
>    logos created for each committee).
>
>    TLDR: work with the volunteers that show up for the marketing
>    committee, and ask for help to make up the gap.
>
> I hope this will be a productive discussion, please resist the urge to
> include discuss at osgeo.org - use this (and every day) as an opportunity to
> recruit volunteers for the marketing committee.
> -
> Jody Garnett
> _______________________________________________
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> Marketing at lists.osgeo.org
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>
>
>
>
> _______________________________________________
> Marketing mailing listMarketing at lists.osgeo.orghttp://lists.osgeo.org/mailman/listinfo/marketing
>
>
> --
> Cameron Shorter,
> Software and Data Solutions Manager
> LISAsoft
> Suite 112, Jones Bay Wharf,
> 26 - 32 Pirrama Rd, Pyrmont NSW 2009
>
> P +61 2 9009 5000,  W www.lisasoft.com,  F +61 2 9009 5099
>
>
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