[OSGeo-Discuss] GeoConnexions column -- see your name in print!

Cameron Shorter cameron.shorter at gmail.com
Mon Feb 2 18:16:03 PST 2009


I'll continue this discussion on the marketing email list.

Michael P. Gerlek wrote:
> Cameron (and anyone else curious):
>
>   
>> We mail out 14,000 copies of the magazine across the globe, including
>> distribution in delegate bags at every Geospatial technology related event
>> that is happy to do a media swap with us (which is most events).  This
>> ensures your DVD will be seen by an up to date audience, who are currently
>> ACTIVE in the marketplace.
>>
>> The prices shown include all handling, hand-glue into the 14,000 magazines,
>> and mailing costs.
>>
>> Option 1
>> Glue the DVD onto the FRONT COVER of the magazine, then have a full page
>> inside the magazine for further information about the DVD's content, and
>> your own promotion.
>> Cost:  6976 USDollars
>>
>> Option 2
>> Glue the DVD onto page 5 of the magazine - this same page will also be for
>> your own marketing message.
>> Cost: 6496 USDollars
>>     
>
> Probably not in the budget for this year...
>
> -mpg
>
>
>
> -----Original Message-----
> From: Cameron Shorter [mailto:cameron.shorter at gmail.com] 
> Sent: Thursday, January 22, 2009 12:08 AM
> To: Michael P. Gerlek
> Cc: OSGeo Discussions
> Subject: Re: [OSGeo-Discuss] GeoConnexions column -- see your name in print!
>
> Michael,
> Writing about the LiveDVD would be good, it might encourage 1/100 
> readers to download the DVD and try it.
>
> Actually including the LiveDVD in the magazine would be a huge bonus for 
> OSGeo. Every second reader would try the DVD out, and I'd expect high 
> uptake from readers of Open Source from this experience.
>
> Yes, you are right, someone would need to fund the DVD print run, and 
> much as I'd like to say otherwise, I think the OSGeo marketing budget 
> would only be able to contribute a token percentage of the costs.
>
> Are you able to run the idea past the magazine?
>
> Michael P. Gerlek wrote:
>   
>> Cameron-
>>
>> Did you mean putting a CD into the magazine itself, or just writing about the idea?
>>
>> The latter would be great, we could do that.
>>
>> I don't have control over the former issue, though -- that would likely require some monetary cost from OSGeo or the magazine to burn and insert the CDs, no?
>>
>> -mpg
>>
>>
>> -----Original Message-----
>> From: discuss-bounces at lists.osgeo.org [mailto:discuss-bounces at lists.osgeo.org] On Behalf Of Cameron Shorter
>> Sent: Thursday, January 15, 2009 5:34 PM
>> To: OSGeo Discussions
>> Subject: Re: [OSGeo-Discuss] GeoConnexions column -- see your name in print!
>>
>> Michael,
>> Computer magazines often include a free CD like the latest Ubuntu 
>> distribution, along with a two page spread about the software on the CD.
>>
>> We have a Geospatial LiveDVD which could fit that bill, and which the 
>> community could tweak to include Linux as well as Windows software.
>>
>> Is this of interest to you?
>>
>>
>> Michael P. Gerlek wrote:
>>   
>>     
>>> As some of you know, OSGeo runs a monthly column in GeoConnexions magazine about open source issues.  We've done 18 articles to date, which have resulted in some good PR (and a bit of cash) for our foundation.
>>>
>>> If you are interested in submitting a future column, or even just ideas for a column, please let me know!
>>>
>>> Some details and links to previous columns can be found at: http://wiki.osgeo.org/wiki/GeoConnexion_Column.
>>>
>>> -mpg
>>>
>>> _______________________________________________
>>> Discuss mailing list
>>> Discuss at lists.osgeo.org
>>> http://lists.osgeo.org/mailman/listinfo/discuss
>>>   
>>>     
>>>       
>>   
>>     
>
>
>   


-- 
Cameron Shorter
Geospatial Systems Architect
Tel: +61 (0)2 8570 5050
Mob: +61 (0)419 142 254

Think Globally, Fix Locally
Geospatial Solutions enhanced with Open Standards and Open Source
http://www.lisasoft.com




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