[OSGeo-Discuss] sponsor benefits

[Jody Garnett]

So coming out of this meeting there are a bunch of good ideas - but we will
need volunteers to run them to ground.

I am going to clean up the web pages a bit:

- http://www.osgeo.org/sponsorship/opportunities (need to update this page
for 2017 based on http://www.osgeo.org/node/1755 blog post).
- http://www.osgeo.org/sponsorship

Guido are you happy to take on the "networking event" ideas for foss4g? It
sounds like you had a b2b event already being planned.

How to handle the OSGeo booth (at foss4g and other events) has been a bit
random. I do not know if I should start with the board or the marketing
committee.

--
Jody Garnett

On 20 February 2017 at 18:47, Jody Garnett <jody.garnett at gmail.com> wrote:

> Thanks to those who participated in OSGeo sponsors chat this morning, here
> are some notes for the email list.
>
> I would like to highlight two common themes:
>
> The organizations represented in the meeting already very generous with
> their time and resources (even before it comes to question of
> sponsorship).  We need to reach out to new organizations that are
> benefiting from the work we do at OSGeo and are not engaging as part of our
> community.
>
> There is lots that can be done for sponsors, beyond placing sponsor logos
> on a website. This is something I would ask us all to work on (foss4g
> global, regional events, projects and our foundation as a whole).
>
> Here are those notes....
> --
> Jody Garnett
>
>
> Attending:
>
>    - Anthony Calamito (Boundless)
>    - Jody Garnett (OSGeo Board)
>    - Simone Giannecchini(GeoSolutions) -
>    - Regina Obe (Pargagon Corporation / FOSS4G Boston)
>    - Michael Smith (OSGeo Board / Treasurer)
>    - Guido Stein (FOSS4G Boston)
>    - Jeroen Ticheler (GeoCat)
>    - Angelos Tzotsos (OSGeo)
>
> 1) Introductions
>
>
> 2) Review of what OSGeo currently offers sponsors:
>
>    - Sponsorship 2017
>    <https://docs.google.com/spreadsheets/d/1kvlIENiZ3REL6mOhAUuL5UvxfSUJPEcnWERWKfxJTvE/edit?usp=drive_web>
>    - http://www.osgeo.org/node/1755
>
> 3) Ideas and Feedback
>
>
> *Simone (GeoSolutions)*
>
>
> Reaching out for sponsors is fine, by why approach the companies on this
> call, each of which already support OSGeo (often directly contributing
> time).
>
>
> Q: Where are the organizations those who profit from this?
>
>
> Feedback on sponsoring local events, often they just want to accept money
> and have no futher contact/engagement with sponsors.  Example of sponsoring
> a local (Italian?) event not considering a GeoServer talk as the project is
> already too famous...
>
>
> *This is a difficult feedback to address as we do not directly
> control/influence events put on by local chapters. I would kind of be
> content for these events to be avoided by sponsors if they cannot be
> bothered to provide value.*
>
>
> *Anthony (Boundless)*
>
>
> Asking OSGeo Sponsorship to look "beyond providing a logo on the website".
> Look for more opportunities for visibility and promotion.
>
>    - More press releases (not only the joint press release offered to
>    gold / platinum sponsors).
>    - Co-branding activities and announcements.
>
> The UN OpenGIS initiative was used as an example; something that both
> OSGeo and Boundless is supporting and can benefit from cross promotion.
>
>    - *Maria is our best contact here, we will need to reach out and
>    explore what can be done.*
>    - *GeoServer is an example of a project that handles cross promotion.
>    Releases of GeoSever take care to link to external blog posts highlighting
>    RnD that went into each release. When new features have been added based on
>    consulting or customer work care is taken to thank the organizations
>    responsible in the release announcement.*
>
> Help sponsors to meet customers:
>
>    - FOSS4G networking event?
>    - OSGeo booth should point people towards sponsor booths as appropriate
>
> *Jeroen (GeoSolutions)*
>
>
> Room to improve as new website is created, currently sponsorship is pretty
> much limited to logo on the sponsors page (two or three pages in),
> occasionally rotated into feature sponsor position.
>
>
> At OSGeo events take care to promote sponsors. Example at the OSGeo booth
> have a sheet on the sponsors available on the table.
>
>
> *Breakout on Ideas*
>
>
> Networking Social. Guido took up this idea with respect to the FOSS4G 2017
> Boston event.
>
>    - Apparently a B2B event is planned, and care can be taken to
>    highlight (or lead) with sponsors at this event.
>    - B2B event "Ignite" presentation sessions
>    - Highlight OSGeo and Event sponsors
>    - Someone (president? foss4g loc?) should get up and thank sponsors
>    during this event
>
> Website
>
>    - highlights support providers (focused on contributors such as
>    GeoCat, GeoSolutions and Boundless)
>    - improve the visibility of sponsors
>
> Marketing:
>
>    - blogs - user focused, what is the art of the possible
>    - videos -
>    - promote beyond open source boundaries (gis anaysists, etc...)
>    - having a presense at difference conferences
>       - guido looking at booth swap conversation with other events
>
>
>
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