[FOSS4G2016] Sharing marketing materials

Thu Oct 22 01:42:33 PDT 2015

Hi,

regarding marketing materials: 1) logo, 2) banners, 3) postcard, 4)
poster, 5) documentation:

1)
There currently two logos (wide and almost squared), each in 2 flavours [1]:
* one without anything (for white/light backgrounds)
* one with outline/halo (for everything else)

I've also started experimenting with colorizing the "BONN 2016" part to
make it more suitable for black backgrounds.

And I started to create a style page like the Nottingham one [2], though
I'm not sure if its in the sense of the original logo authors - they
havn't said anything to what's been done so far, to my knownledge.

2)
There are banners in 2 sizes (3 if you count in the qgis one [3]) [4]:
* wide ones (750x150) using photos (6 different ones)
* small ones (350x150) with slogans (currently 6, I'll add the "Building
Bridges" one too), with bubbles or halo/outline

3)
There is also the postcard that's already been printed distributed [4].

4)
There is a poster in the works by the OLANIS folks.

5)
What else should be there to get the folks starting?
>From what I read it seems to be the not yet existing marketing page [5].
Is that correct?

In any case, what do we do about the "fixed URL" issue?
It seems to me that - since no one seems to have any problems with the
existing materials - the logos and banners should be at least uploaded
to the 2016.foss4g.org site.
In order to create a marketing page like the 2010 one [5] I see that as
a required step. Otherwise we'll have to use the Wiki-URLs for the code
snippets.

Regards
Anton

PS: My ISP still didn't manage to activate my internet access (after 3
weeks!) and I've got connection only sporadically and for a short time a
day. They say next weekend... and as soon as thats done I'll update the
marketing page with the latest imagery, if noone does it before (the
materials are there). I'm truly sorry if that should be too late but
there isn't much I can do about that.

[1] https://svn.osgeo.org/osgeo/foss4g/2016/marketing/logo/
[2] http://2013.foss4g.org/Style/
[3]
http://antonpopov.de/foss4g-2016/banners/foss4g2016-banner-qgis_940x300-01.png
[4] https://svn.osgeo.org/osgeo/foss4g/2016/marketing/banners/
[5] https://svn.osgeo.org/osgeo/foss4g/2016/documents/postcards/
[6] http://wiki.osgeo.org/wiki/FOSS4G_2016_Marketing
[7] http://wiki.osgeo.org/wiki/FOSS4G_2010_Marketing

On 10/21/2015 02:16 PM, Jeff McKenna wrote:
> Note that you can see now that people (website maintainers) are getting
> itchy to add the 2016 logo, and a marketing page still has not been
> developed for 2016 and sent to project teams (such as
> http://wiki.osgeo.org/wiki/FOSS4G_2016_Marketing or on the main website
> such as http://2015.foss4g.org/about/spread-the-word/).
> 
> This should be the top priority now.
> 
> An example is Arnulf's logo message, which, is basically what I sent one
> month ago.
> 
> Now it is one month later, almost November, we really need a marketing
> page setup and distributed.
> 
> Should we consider funding this work?  Always a possibility.  Someone to
> create a page on the OSGeo wiki (such as
> http://wiki.osgeo.org/wiki/FOSS4G_2016_Marketing) or on the 2016 site
> (such as http://2015.foss4g.org/about/spread-the-word/), and then also
> to send messages to all possible networks (this is an important
> marketing task), including project lists, IRC channels, direct messages.
>  One could start by using the list provided by Sanghee in the previous
> message in this thread, of popular referral sites for 2015.
> 
> -jeff
> 
> 
> 
> On 2015-10-10 10:25 AM, Sanghee Shin wrote:
>> Dear all,
>>
>> FYI, here are the top 30 referrals of FOSS4G Seoul webpage except from
>> search engines.
>>
>>
>>
>> Cheers,
>>
>> 신상희
>> ---
>> Shin, Sanghee
>> Gaia3D, Inc. - The GeoSpatial Company
>> http://www.gaia3d.com
>>
>>> 2015. 10. 10., 오후 1:07, Jeff McKenna <jmckenna at gatewaygeomatics.com
>>> <mailto:jmckenna at gatewaygeomatics.com>> 작성:
>>>
>>> Moved the QGIS ticket to the proper tracker
>>> (https://github.com/qgis/QGIS-Website/issues/283).  It would be great
>>> if a designer could comment there and provide a custom image for their
>>> homepage widget, following their requirements of "940px × 300px and
>>> taking into consideration the black stuff on bottom of the banner on
>>> qgis.org <http://qgis.org>".
>>>
>>> Again, spending time to support the qgis.org <http://qgis.org> website
>>> is worth it, as it gets the most traffic of any marketing material for
>>> each FOSS4G.
>>>
>>> Thanks!
>>>
>>> -jeff
>>>
>>>
>>>
>>> On 2015-10-09 6:07 PM, Jeff McKenna wrote:
>>>> Some updates:
>>>>
>>>>  - added logo to http://www.foss4g.org/
>>>>  - added logo to http://www.osgeo.org/
>>>>  - added logo to http://www.mapserver.org/
>>>>  - filed a ticket to change the logo on http://qgis.org (always the
>>>> most hits for FOSS4G each year).  Actually if the 2016 designer can
>>>> join
>>>> this ticket directly there that would be great, as last year the Seoul
>>>> team created a custom banner to fit the widget on qgis.org
>>>> <http://qgis.org> ("940px ×
>>>> 300px and taking into consideration the black stuff on bottom of the
>>>> banner on qgis.org <http://qgis.org>").  Please join the discussion at
>>>> https://hub.qgis.org/issues/13555
>>>>
>>>> I suggest that by next week you create a reference page for these
>>>> materials, such as [1] and distribute that around to many project
>>>> mailing lists, as each year most of the FOSS4G traffic is from these
>>>> logos on different sites.
>>>>
>>>> [1] http://wiki.osgeo.org/wiki/FOSS4G_2010_Marketing
>>>>
>>>>
>>>> -jeff
>>>>
>>>>
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