s.in.ascii

[Mark Johnson]

Nancy,

You could add the # to the 3rd field before running
s.in.ascii so that it treats it as part of the third field. 
An awk line such as:
awk '{printf "%s %s #%s\n",$1,$2,$3}' datafile | s.in.ascii sites=name
would probably work. 

WARNING: The Use of AWK can become additive :)

awk '{printf "Mark Johnson\n USACERL\n\n"}'