[Marketing] We now have an updated version of the OSGeo Logo

[Marco Lechner]

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While having a look at the nice new logo-varieties
(http://svn.osgeo.org/osgeo/marketing/logo/png24/300/)I was wondering,
if there are plans to also have one for the official (or "in
formation")local chapters by changing the nice blue line?

Marco

Arnulf Christl schrieb:
> Hi All,
> some might remember that we started working on an updated version of the
> OSGeo logo (last year...). There have been some technical reasons to
> update the logo. It is now easier to stitch on paraphernalia, copy on
> table cloth banners, etc. Beyond this we have also listened to the
> critics of the old version who said that the logo looked a bit more like
> a steering wheel than a compass.
> 
> What needs to be done now is to tell the rest of the world about it so
> that all who link to us will eventually exchange their old copy of the
> logo to the new one. Please join the effort, hack your own site, upload
> the new logo to your favorite social network, in general - spread the word.
> 
>> From a Marketing perspective you can tell a short story that ties in 
> well with our history. The compass rose has grown over the initial
> circle symbolizing that we are reaching out to other realms as yet
> untouched by spatial and FOSS. The lower right quarter of the outer
> circle is open, symbolizing that we have an interface to connect with
> others. This might be interesting for Local Chapters who want to use the
> logo and add their own tag line (our current branding guidelines do not
> allow this but we will amend that soon). You might want to maintain more
> individuality and integrate the compass with your existing logo. If in
> doubt, ask Marketing.
> The official logo tag line reads "Your Open Source Compass" and it
> should not be changed. Plus there are now three special ones for
> sponsorship one each for projects and incubating projects. Those should
> only be used on sites that are officially mandated to do so (please
> check back with Marketing if you are unsure whether you are allowed to
> use it).
> You can also use the compass alone or with the "OSGeo" text below it
> (thats the one on the Wiki). All versions are available through SVN [0]
> as SVG, EMF, PNG24 and PNG8.
> 
> The obvious places in the Wiki [1], and the Drupal website have been
> updated but some might still be linked from elsewhere. If you find one,
> please exchange it for the updated version.
> 
> The large part of the work will be to update many more and often
> inconspicuous places including the templates for OSGeo presentations,
> logo guidelines and so on.
> 
> In a week or so we should be able to make a Press Release. If you have
> anything to add pleas hack the Wiki [2].
> 
> Best regards,
> Arnulf.
> 
> [0] http://svn.osgeo.org/osgeo/marketing/logo/
> [1] http://wiki.osgeo.org/wiki/Logo
> [2] http://wiki.osgeo.org/wiki/Logo_Update
> 
> PS:
> I hopelessly underestimated the effort of getting this done in a timely
> manner and organized fashion and therefore now just went ahead.
> Hopefully we get this done well and I promise to never suggest updating
> the logo ever again.
> 
> _______________________________________________
> Marketing mailing list
> Marketing at lists.osgeo.org
> http://lists.osgeo.org/mailman/listinfo/marketing
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