[Marketing] Booth Ideas

Cameron Shorter cameron.shorter at gmail.com
Fri Oct 17 19:15:51 EDT 2008

I've referenced Mark's blog from 

You might want to add your text below as comments in Mark's blog so 
everything is in one place.

Paul Ramsey wrote:
> Seen this?
> http://fromtheinsidelookingin.blogspot.com/2008/10/conference-booths.html
> Good stuff from Mark Leslie. To which I would add my comments:
> * We (Refractions) found we could dress a (10x10) booth pretty will
> with a set of three standing banners, arranged in a shallow U. The
> only negative is that the standard banner height is about 6', which
> leaves the display looking a smidge short. Still, way better (IMO)
> than banners hung from the back of a booth. Also, because your display
> is in three parts, it's easy to swap in new items over time.
> ** Side note on the "banners as backdrop" meme, the design of the
> banners should bear in mind that anything from the floor to about the
> 3 foot mark will be unreadable, behind a desk, so no content should go
> there.
> BTW, The cost of a standard pop-up U-shaped display has really fallen
> of late, particularly if you hook up with a decent Chinese
> distributor. I know a guy who knows a guy.
> * A couple big LCD monitors, work well with laptops, particularly for
> demos, since you can drive the demo *facing* the demoe and other
> onlookers.
> ** Side note on the LCD monitors, a slideshow that runs in a loop,
> telling the OSGeo story in 4 second screen flips and screen shots,
> makes a great way to (a) fill space when you're not demoing and (b)
> grab the attention of passersby. (It seems to hit the hunter reflex,
> "hey, there's something moving over there, better take a look").
> * Aesthetic note. Blank CD/DVDs with a silkscreened logo look swish
> and don't cost much per unit if you buy a big load of them. We could
> get a large load of blanks with the OSGeo logo and then send them out
> to people burning the latests DVD.
> P.
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