[Marketing] Cleaning up the Marketing Exhibition Pack

Cameron Shorter cameron.shorter at gmail.com
Mon Apr 23 17:04:43 EDT 2012

On 24/04/2012 12:35 AM, Alex Mandel wrote:
> On 04/23/2012 05:36 AM, Cameron Shorter wrote:
>> So that we can quickly respond to requests for funds for a Marketing
>> Exhibition Pack, I've been looking over our existing page here:
>> http://wiki.osgeo.org/wiki/Exhibition_Pack
>> This has 2 tables in it, and descriptions of different items, all of
>> which could be simplified into one easier to maintain and understand table.
>> Also, I think that we can probably revise what is required for this pack
>> now that we have a solid OSGeo-Live DVD we can reference.
>> In particular:
>> * We don't need a book of project descriptions, as we can point people
>> at OSGeo-Live running on a laptop.
>> * If we don't have all the paper on the stand, then we don't need a
>> literature stand.
>> * I'm not convinced a $200 OSGeo branded table skirt looks any better
>> than a $20 table cloth that most people would have at home and could
>> bring with them.
>> So I've updated what I think the Marketing Pack should include in a
>> spreadsheet here:
>> https://docs.google.com/spreadsheet/ccc?key=0Al9zh8DjmU_RcHU5MDE0Z3lienJlWUtkVjgtV1FfU0E#gid=0
>> And if I don't hear any objections in the next couple of days, I plan to
>> remove most of the content from the Exhibition_Pack wiki and just point
>> the the google doc spreadsheet.
> I think the definitive copy should remain on the wiki as the document
> does not change often and linking pictures in of items is quite useful.

I'm open to having words in the wiki, but hope to reduce the 
duplication, as duplication makes it harder to maintain, and harder to read.

> The literature stand has mostly been used in the past to keep the OSGeo
> 1 page info sheet and FOSS4g postcards, hence the need only for 1. It's
> nice for getting some material off the table and noticeable from a distance.
Ok, I've put this back.
> I agree a black table cloth can be easily substituted, and that's partly
> why we experimented with the table runner in CA which can be much
> cheaper.
I'm not familiar with a table runner. Do you have any links and a cost?

>   Depending on the location a pop-up is not always feasible and
> so something on the table itself helps.
> As for paper materials, I'm hoping we can get the pdf output of the
> overviews from OSGeo-Live formatted nicely so that can be used as a
> spiral bound (or binder) on the table. Electricity at all conferences is
> not always feasible either, so having a $5 low tech copy on hand is good
> (1-2 quantity is sufficient).

I agree that this will be nice, but it will be a lot of work by someone 
to print off and bind, and it also will get out dated every six months. 
So I would add it to an optional section.

> So I guess I'd say we can shift some of these items to the optional section.
> I'll see if I can dig up some pictures to show what our table (CA
> Chapter) has looked like with the whole setup. You can probably find
> them on the wiki already.
Ok, pictures would be good.

> Thanks,
> Alex
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Cameron Shorter
Geospatial Solutions Manager
Tel: +61 (0)2 8570 5050
Mob: +61 (0)419 142 254

Think Globally, Fix Locally
Geospatial Solutions enhanced with Open Standards and Open Source

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