[Qgis-developer] [Qgis-user] [Qgis-psc] Logo

Tim Sutton lists at linfiniti.com
Thu Apr 18 23:24:24 PDT 2013


Hi

On Fri, Apr 19, 2013 at 10:38 AM, Nathanael Boehm
<nboehm at purecaffeine.com> wrote:
> Hi all,
>
> I only subscribed to this mailing list this morning so I'm a little late to
> the party here, but just want to contribute some of my knowledge on the
> subject to help you with selecting a logo.
>
> Whilst a designer, I'm not a graphic designer, so a) I'm not going to design
> you a logo; and b) I won't critique the existing logo options that are on
> the table.
>
> My speciality is in user experience design which covers everything from
> strategic product management and positioning through to usability,
> accessibility, instructional design and user testing of existing and
> prototype digital interfaces.
>
> Just a few points that I would like you to think about:
>
> 1. The logo should work in a square format which usually means taking the
> primary graphical device and having it stand on its own without the full
> label or tagline; in your case this means the "Q". The square format will be
> used as the favicon and desktop app icon etc. From what I've seen so far,
> the options are all of the full landscape oriented logo — you need to see
> how they'll break down.
>
> 2. The app/project name needs to recognisable in the logo and preferably the
> "QGIS" needs to be discernible, but recognition will suffice. If you laid
> out a sheet with a bunch of competitor products' logos and your logo in
> front of someone and asked them to point to the logo for "QGIS", you want to
> have a pretty good (perfect) success rate.
>
> 3. Think of sub-brands, alternatives and configurations of the logo. It
> would be nice if the base logo could be extended so that you can identify
> public vs development versions of the app, QGIS Desktop vs Browser
> (currently all three have the same logo). This could be achieved through
> changing the highlight colour, adding or modifying graphical devices etc.
> This is something that you want to ask the graphic designer to consider
> otherwise you run the risk of having to use the logo as is or clunkily
> bastardizing it for every variation you figure you need later.
>

Thanks for your good insights - particularly #3 is good food for thought.

Regards

Tim

> Hope that helps.
>
> Cheers,
>
> Nathanael Boehm
>
> UX designer specialising in business web & mobile apps
>
> www.purecaffeine.com
>
> Canberra, Australia
>
>
>
> On Fri, Apr 19, 2013 at 12:58 PM, Tim Sutton <lists at linfiniti.com> wrote:
>>
>> Hi
>>
>> This is my favourite
>>
>>
>> http://99designs.com/logo-design/contests/qgis-needs-logo-210397/entries/267
>>
>> Though I would ask them to remove the word 'uantum' and write the word
>> GIS in the same size as the Q.
>>
>> I think in general we should consider dropping the use of the Quantum
>> in the name and simply refer to our project as 'QGIS'.
>>
>> Regards
>>
>> Tim
>>
>> On Fri, Apr 19, 2013 at 9:37 AM, Tim Sutton <lists at linfiniti.com> wrote:
>> > Hi
>> >
>> > On Thu, Apr 18, 2013 at 8:13 PM, Nathan Woodrow <madmanwoo at gmail.com>
>> > wrote:
>> >> I can set up some polls on the site once I have a general idea on which
>> >> icons people like.  The poll will let everyone vote with stars which
>> >> logos
>> >> they like the best out of 8.  I will do this tomorrow once I have a
>> >> general
>> >> idea from the form data.
>> >>
>> >> If you don't want to use the form then this mailing list is also fine.
>> >> I
>> >> will take votes and feedback from both.
>> >
>> > I think it would be helpful to require that each voter submits only
>> > ONE preference - that way they have to put their head on the block and
>> > commit to something and we can see the sum total of the very favourite
>> > designs.
>> >
>> > Regards
>> >
>> > Tim
>> >
>> >>
>> >>
>> >> Regards,
>> >> Nathan
>> >>
>> >>
>> >> On Thu, Apr 18, 2013 at 11:07 PM, Werner Macho <werner.macho at gmail.com>
>> >> wrote:
>> >>>
>> >>> Hi!
>> >>>
>> >>> To be honest - I'd like to have a voting page somewhere ..
>> >>> But it seems that you have to create an account on the logo page to
>> >>> start
>> >>> voting ..
>> >>> Probably someone finds another way to vote (or Nathan is taking our
>> >>> "vote"
>> >>> into his ..)
>> >>>
>> >>> regards
>> >>> Werner
>> >>>
>> >>>>
>> >>>
>> >>>
>> >>> _______________________________________________
>> >>> Qgis-user mailing list
>> >>> Qgis-user at lists.osgeo.org
>> >>> http://lists.osgeo.org/mailman/listinfo/qgis-user
>> >>>
>> >>
>> >>
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>> >>
>> >
>> >
>> >
>> > --
>> > Tim Sutton - QGIS Project Steering Committee Member (Release  Manager)
>> > ==============================================
>> > Please do not email me off-list with technical
>> > support questions. Using the lists will gain
>> > more exposure for your issues and the knowledge
>> > surrounding your issue will be shared with all.
>> >
>> > Visit http://linfiniti.com to find out about:
>> >  * QGIS programming and support services
>> >  * Mapserver and PostGIS based hosting plans
>> >  * FOSS Consulting Services
>> > Skype: timlinux
>> > Irc: timlinux on #qgis at freenode.net
>> > ==============================================
>>
>>
>>
>> --
>> Tim Sutton - QGIS Project Steering Committee Member (Release  Manager)
>> ==============================================
>> Please do not email me off-list with technical
>> support questions. Using the lists will gain
>> more exposure for your issues and the knowledge
>> surrounding your issue will be shared with all.
>>
>> Visit http://linfiniti.com to find out about:
>>  * QGIS programming and support services
>>  * Mapserver and PostGIS based hosting plans
>>  * FOSS Consulting Services
>> Skype: timlinux
>> Irc: timlinux on #qgis at freenode.net
>> ==============================================
>> _______________________________________________
>> Qgis-user mailing list
>> Qgis-user at lists.osgeo.org
>> http://lists.osgeo.org/mailman/listinfo/qgis-user
>
>
>
> _______________________________________________
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>



--
Tim Sutton - QGIS Project Steering Committee Member (Release  Manager)
==============================================
Please do not email me off-list with technical
support questions. Using the lists will gain
more exposure for your issues and the knowledge
surrounding your issue will be shared with all.

Visit http://linfiniti.com to find out about:
 * QGIS programming and support services
 * Mapserver and PostGIS based hosting plans
 * FOSS Consulting Services
Skype: timlinux
Irc: timlinux on #qgis at freenode.net
==============================================


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