[OSGeo-Discuss] Branding & Marketing Project is *kicked off*!

[Jody Garnett]

We are looking for input over the entire project - it is not clear to me
what stages the local chapters will specifically care about. I imagine
there will be some ideas/discussion on how to present local chapters so
that new users can find a group near/applicable to them - and it would feel
silly to have that discussion without at least one rep from local chapters
in the mix.

I have never had a chance to work with an active local chapter, they are
not such a thing in north america (we tend to work through preexisting
"meetups" and try and do our outreach where the gis professionals already
are).

--
Jody Garnett

On 7 April 2017 at 04:49, Gert-Jan van der Weijden (OSGeo.nl) <
gert-jan at osgeo.nl> wrote:

> Hi Jody,
>
>
> Before forwarding this call to the Dutch local malig list:
> it's not quite clear to me what this call-out is about, and what you do
> expect as input from local chapter representatives.
> Is it just for the stiemap discussion on April 12th. Or are you looking
> for local input for the entire project?
>
>
>
> Kind regards from the Lowlands,
>
>
> Gert-Jan
>
>
>
>
>
>
>
> Jody Garnett schreef op 07-04-2017 3:02:
>
>> We did a call out for volunteers from each committee to have a
>> representative join the marketing committee back in January when this
>> activity was being planned. This call out for GEOFORALL and LOCAL
>> CHAPTER representatives is new and represents a gap in our volunteers
>> - please help!
>>
>> I had the off-list question about how much the time commitment to
>> expect. I am not sure, (since I have not done it). However the meeting
>> notes [14] provide two key bits of information we can use to guess the
>> time commitment:
>>
>>         *  Wednesday Meetings at 14:00 UTC [15] - we will be strict at
>> keeping these meetings to an hour (since volunteer time is precious).
>>         * The notes also provide a timeline [16] - armed with this you can
>> plan which meetings to attend - here is a sample for April:
>>
>> April 12th: Presentation information architecture (sitemaps)
>>>
>>> April 19th: Presentation wireframes
>>>
>>> April 26th: Presentation initial branding (Concept brand identity
>>> and concept strategy)
>>> April 28th - milestone 2: Delivery of wireframes, information
>>> architecture, initial branding
>>>
>>
>> _My guess at a time commitment_ - expect 30 mins a week to keep up
>> with email and reading, and 1 hour for each week where the meeting
>> topic is a topic important to your committee.
>>
>> Based on the timeline it would be good to have geoforall and local
>> chapter input for next weeks "sitemap" discussion.
>>
>> Final thing to consider this is one of those activities where OSGEO
>> GETS OUT WHAT YOU PUT IN. Since the current website lasted us 10 years
>> we would like to do a good job.
>>
>> --
>> Jody Garnett
>> On 6 April 2017 at 12:57, Jody Garnett <jody.garnett at gmail.com> wrote:
>>
>> Just asking for a recommendation Maria - I know you are busy doing
>>> UN and Board.
>>>
>>> Is there someone in the geoforall community who could take part?
>>> Europe preferred, but as with everything passion is more important
>>> than timezone. Looks like meetings are each Wednesday, and we could
>>> ask Jeffrey which weeks input would be needed.
>>>
>>> --
>>> Jody Garnett
>>>
>>> On 6 April 2017 at 12:21, Maria Antonia Brovelli
>>> <maria.brovelli at polimi.it> wrote:
>>>
>>> Jody, I'm too committed with UN (mainly) and the Board (less but
>>> still some time) and I have no time for breathing. Let us see if
>>> Peter can do that. If not, we will search somebody else. I suppose
>>> that there can be people interested ;-)
>>>
>>> Best,
>>>
>>> Maria
>>>
>>> ----------------------------------------------------
>>> PROF. MARIA ANTONIA BROVELLI
>>> Professor of GIS and Remote Sensing
>>> Politecnico di Milano
>>>
>>> ISPRS WG IV/4"Collaborative crowdsourced cloud mapping (C3M)"
>>> http://www2.isprs.org/commissions/comm4/wg4.html [1], Board of
>>> Directors of OSGeo; GeoForAll Advisory Board; NASA WorldWind Europa
>>> Challenge; SIFET Advisory Board
>>>
>>> UN-GGIM Italy, UN-GGIM Academic Network Task Team, UN OpenGIS
>>> Initiative (Chair of the Capacity Building WG)
>>>
>>> SOL KATZ AWARD 2015
>>>
>>> P.zza Leonardo da Vinci, 32 - Building 3 - 20133 Milano (Italy)
>>>
>>> Tel. +39-02-23996242 [2] - Mob. +39-328-0023867 [3],
>>> maria.brovelli at polimi.it
>>>
>>> -------------------------
>>>
>>> DA: Jody Garnett <jody.garnett at gmail.com>
>>> INVIATO: giovedì 6 aprile 2017 21.15
>>> A: Jeffrey Johnson; Maria Antonia Brovelli; petermooney78 at gmail.com
>>> CC: OSGeo Discussions
>>> OGGETTO: Re: [OSGeo-Discuss] Branding & Marketing Project is *kicked
>>> off*!
>>>
>>> The contacts page [4] does not list GeoForAll [5] - but does have
>>> something for the (now defunct?) education committee:
>>>
>>> * Education and Curriculum Committee [6] - Charlie Schweik -
>>> cschweik at pubpol.umass.edu [7] (checked 2014-10-09)
>>>
>>> Visiting geoforall.org [8] shows shows regional chairs and contact
>>> information [9] for several regions:
>>>
>>> * EUROPE REGION: Chairs: Maria Brovelli (Italy) and Peter Mooney
>>>
>>> (Ireland)
>>>
>>> Maria and Peter do you have a local contact that would be willing to
>>> join the marketing committee? I know Helena was helpful in reviewing
>>> the initial proposals, but it would be great to have more contacts
>>> in the same timezone as GetInteractive.
>>>
>>> --
>>> Jody Garnett
>>> On 6 April 2017 at 09:24, Jeffrey Johnson <ortelius at gmail.com>
>>> wrote:
>>> Hi Folks,
>>>
>>> After completing the EOI/RFP process last month, the marketing
>>> committee has finally kicked off our project [1] with the selected
>>> vendor Get Interactive [2].
>>>
>>> The minutes from our kickoff meeting yesterday can be found here
>>> [3],
>>> and more background information, including the documents that
>>> describe
>>> the scope of the project can be found here [1]
>>>
>>> In summary, this project will produce 3 sets of output; 1) An
>>> updated
>>> set of branding for our organization and its sub-brands which will
>>> be
>>> delivered as a standard online organizational brand style guide. 2)
>>> A
>>> new website theme and foundational content which will be heavily
>>> oriented toward on-boarding new users and guiding them toward an
>>> appropriate set of software for their needs. The new website will
>>> provide a home for sub-brands (OSGeo-live, GeoForAll, Local Chapters
>>> etc) that wish to use the overall theme and structure 3) A set of
>>> digital templates and collateral for print marketing materials that
>>> will be able to be customized and used by local chapters and
>>> GeoForAll
>>> labs or for general outreach. The gory details for each of these
>>> components can be found in the EOI document [4].
>>>
>>> We will be working with SAC on standing up the new site and
>>> distributing these materials and our goal is to have the new site
>>> live
>>> before FOSS4G in Boston and to be ready to onboard content
>>> contributors (YOU!!).
>>>
>>> We have a representative from SAC (Harrison Grundy) who has joined
>>> our
>>> project team and are specifically looking for someone to join from
>>> the
>>> GeoForAll initiative as well as someone to represent the interests
>>> of
>>> the local chapters projects. We really invite *anyone* from the
>>> community to help us manage this project, so if you are available to
>>> fill these roles, please join the marketing list and speak up!
>>>
>>> Our committee will be providing regular updates to this list
>>> approximately once a month and there will be ample opportunity for
>>> you
>>> to provide feedback as we move through the process. Please speak
>>> up!,
>>> but lets all work very hard to be constructive and look toward the
>>> larger goal of presenting OSGeo, our projects and initiatives
>>> professionally, clearly and most of all in a way that is easily
>>> accessible to the large number of GIS users out there who may not
>>> yet
>>> be familiar with open source and are looking to us as their Open
>>> Source Compass.
>>>
>>> Happy to answer any questions about the process or deliverables here
>>> or on the marketing list. We are extremely excited to finally be
>>> able
>>> to update our brand and external facing presence. We look forward to
>>> your input and participation!
>>>
>>> Jeffrey Johnson (on behalf of the Marketing Committee)
>>>
>>> [1] http://www.osgeo.org/marketing/rebranding.html [10]
>>> [2] https://www.getinteractive.nl/
>>> [3]
>>> https://lists.osgeo.org/pipermail/marketing/2017-April/003471.html
>>> [11]
>>> [4]
>>>
>>> http://www.osgeo.org/sites/osgeo.org/files/Page/OSGeoBrandin
>> gMarketingWebsiteEOI.pdf
>>
>>> [12]
>>> _______________________________________________
>>> Discuss mailing list
>>> Discuss at lists.osgeo.org
>>> https://lists.osgeo.org/mailman/listinfo/discuss [13]
>>>
>>
>>
>>
>> Links:
>> ------
>> [1] http://www2.isprs.org/commissions/comm4/wg4.html
>> [2] tel:+39%2002%202399%206242
>> [3] tel:+39%20328%20002%203867
>> [4] https://wiki.osgeo.org/wiki/Contacts#Committees
>> [5] http://www.geoforall.org/
>> [6] https://wiki.osgeo.org/wiki/Education_and_Curriculum_Committee
>> [7] http://pubpol.umass.edu
>> [8] http://geoforall.org
>> [9] http://www.geoforall.org/how_to_join/
>> [10] http://www.osgeo.org/marketing/rebranding.html
>> [11] https://lists.osgeo.org/pipermail/marketing/2017-April/003471.html
>> [12]
>> http://www.osgeo.org/sites/osgeo.org/files/Page/OSGeoBrandin
>> gMarketingWebsiteEOI.pdf
>> [13] https://lists.osgeo.org/mailman/listinfo/discuss
>> [14]
>> https://docs.google.com/document/d/1-0I-8svyRzZG8bs9ygnQCfov
>> YvejS-SIDnqbscYifNY/edit?usp=sharing
>> [15]
>> https://www.timeanddate.com/worldclock/meetingdetails.html?
>> year=2017&month=4&day=12&hour=14&min=0&
>> sec=0&p1=770&p2=16&p3=235
>> [16]
>> https://docs.google.com/document/d/1-0I-8svyRzZG8bs9ygnQCfov
>> YvejS-SIDnqbscYifNY/edit#heading=h.efujbnsn4wph
>> _______________________________________________
>> Discuss mailing list
>> Discuss at lists.osgeo.org
>> https://lists.osgeo.org/mailman/listinfo/discuss
>>
>
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.osgeo.org/pipermail/discuss/attachments/20170407/6e07e006/attachment-0002.html>