[Marketing] Marketing plan part 3

Tyler Mitchell (OSGeo) tmitchell at osgeo.org
Mon Nov 19 13:58:01 EST 2007


I agree with Frank's response.  One clarification:

> PPS. I love the GeoNetwork materials but they *aren't* the sort of  
> things
> folks could print locally on their color printer to hand out at a  
> show.  They
> need to be professionally manufactured and presumably are non- 
> trivially
> expensive "per run".  I would hate to design materials that end up  
> being
> difficult/expensive to get into peoples hands.

There isn't anything inherently prohibitive with printing the 4-sided  
brochures onto single pages if you happen to have extra inkjet  
cartridges kicking around ;-)  We should also be able to provide a  
PDF that "local" print shops can print/copy on demand.   At least  
that's what I'm hoping for....

I actually think we'll find that the larger print run options  
actually end up being more affordable than, say, taking to the local  
retail/print shop for colour copies.  At least after doing the  
brochure copies for OSGeo's booth at FOSS4G I was left dreaming of a  
better solution (better than $0.40 per page at a self-serve colour  
copier for 2 hours :P ).

Tyler



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