[Marketing] Processing "OSGeo Teach-in" request

Massimiliano Cannata massimiliano.cannata at supsi.ch
Mon Jun 9 05:06:54 EDT 2008

Hi all,
In my opinion...

Generally organizer do not get a lot of money, they generally cover part 
of the costs of the course...
You can organize a course of FOSS4G anytime but why think to label it as 

In my opinion for the following reason:
1- promote OSGeo in local communities and administrations
2- promote locally the organizer as "open source experts"
3- have a brand that could attract more people to the course

What OSGeo should care about...
1- that teachers/presenters are trusted people
2- that the event has high level contents
3- that OSGeo is correctly promoted

And this can be done only on a "case by case" procedure, that may be 
delegated to local chapter or Marketing Board..

Just my 2 cents...


Jeroen Ticheler wrote:
> Hi Jo,
> I think there's an important extra point here: The organizers take the 
> full financial risk of the event.
> Further to Tyler's point (I don't see how becoming a sponsor can help 
> in these cases.  It's come up a couple times but I think there's a 
> misunderstanding of sponsor benefits here.  The rights of sponsors 
> don't really include using the OSGeo brand as part of their own 
> events.  It merely lets them identify themselves as sponsors.  Are you 
> thinking of specific wording on that page that suggests more?  I'm 
> thinking of the "Right to use OSGeo Sponsor logo and promote named 
> sponsorship level"):
> I could definitely see that becoming a benefit of sponsors. I'm still 
> not convinced that selling a teach in brand in itself is something I 
> would go for, but could live with that. I like the sponsor benefit 
> better, using another formulation than "OSGeo Teach In" for such an 
> event.
> Ciao,
> Jeroen
> On Jun 3, 2008, at 10:25 PM, jo at frot.org wrote:
>> - We had an approach from some OSGeo members saying, "We want to put on
>>  this event, we'll pay presenters well and host a one-day open/free
>>  event at the end, and give OSGeo either 10K or 10% share of profit.
>>  In return, we want to promote this as 'an OSGeo event', use the
>>  online promotional and marketing facilities, and have a promise of
>>  public support from OSGeo staff and officers"
> _______________________________________________
> Marketing mailing list
> Marketing at lists.osgeo.org
> http://lists.osgeo.org/mailman/listinfo/marketing

Dr. Massimiliano Cannata
Environmental & Geomatic Engineer

Institute of Earth Scences - SUPSI
Trevano, C.P. 72, CH-6952 Canobbio, SWITZERLAND

Tel:    +41 (0)58 / 666 62 14  
Fax:    +41 (0)58 / 666 62 09
E-mail: massimiliano.cannata at supsi.ch


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