[Marketing] Re: [Foss4g2008loc] Integration showcase: Feedback

[Geoff Zeiss]

I have experienced some very successful interoperability (geospatial) workshops

Important features
- the OGC (greg buehler) organized them, this makes the workshop to be perceived as non-denominational
- they focussed on open standards (wms, wfs, gml)
- there were ~10 vendors involved, at FOSS4G I would suggest encouraging ESRI, Intergraph, MapInfo and other closed source vendors to participate, I expect that Autodesk would want to participate and focus on FDO
- participation was organized in advance, greg put a lot of effort into signing up vendors and ensuring there were enough servers and clients from different vendors to make it interesting
- primarily technical people from the vendors were involved
- it was a mainstage event, so it got a lot of attention
- there were significant publicity benefits to the participants, not participating was a negative
- there was a scenario around a disaster management theme that made it very clear to the audience and participants how important interoperability is in the real world

Geoff

geospatial.blogs.com

----- Original Message -----
From: marketing-bounces at lists.osgeo.org <marketing-bounces at lists.osgeo.org>
To: marketing at lists.osgeo.org <marketing at lists.osgeo.org>
Sent: Fri Sep 19 23:50:40 2008
Subject: [Marketing] Re: [Foss4g2008loc] Integration showcase: Feedback

Tim,
I think these are very good questions. In case you don't get many answers
right now due to people being busy with other stuff you might want to add
it to the Conference and/or Marketing Committee agenda so we don't loose
sight of it again.

Best regards,
Arnulf.

On Sat, September 20, 2008 06:44, Tim Bowden wrote:
> Hi all,
>
>
> I'm looking for feedback on how the integration showcase has gone so
> far.  From what I understand, not many sponsors have been overly
> interested.  If so, this seems to be the same as Victoria last year. Given
> I'm helping the Sydney bid, and we're planning one, I'd like to
> get some ideas as to what works and doesn't.
>
> 1. Is it a case of not selling the showcase aggressively enough?
>
>
> 2. Has it been too hard for sponsors to understand how to use it or what
> they can do with it?
>
> 3. Do the sponsors just not see it as adding value for them?  From a
> FOSS pov, it's clear the value that integration between different
> ecosystems brings for us, but perhaps that same value proposition isn't
> there for vendors.  Thoughts?
>
> 4. Is there anything that could be done to increase the value
> proposition for sponsors?
>
> I understand things are a little busy right now, so if this is best left
> on the back burner till later, that's fine.
>
> Regards,
> Tim Bowden
> --
> Experience is that marvelous thing that enables you recognize a mistake
> when you make it again.
>
> _______________________________________________
> FOSS4G2008LOC mailing list
> FOSS4G2008LOC at lists.osgeo.org
> http://lists.osgeo.org/mailman/listinfo/foss4g2008loc
>
>


--
Arnulf Christl
http://www.wheregroup.com

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