[Marketing] Re: Cleaning up the Marketing Exhibition Pack

Daniele daniele.ocu at gmail.com
Sun Apr 29 17:59:09 EDT 2012


Dear Cameron,

Thank you for cleaning up the marketing exhibition pack. Its great to give us a clearer view and continuing the work on marketing OSGeo.

Daniele

On Apr 28, 2012, at 13:00, marketing-request at lists.osgeo.org wrote:

> Send Marketing mailing list submissions to
>    marketing at lists.osgeo.org
> 
> To subscribe or unsubscribe via the World Wide Web, visit
>    http://lists.osgeo.org/mailman/listinfo/marketing
> or, via email, send a message with subject or body 'help' to
>    marketing-request at lists.osgeo.org
> 
> You can reach the person managing the list at
>    marketing-owner at lists.osgeo.org
> 
> When replying, please edit your Subject line so it is more specific
> than "Re: Contents of Marketing digest..."
> 
> 
> Today's Topics:
> 
>   1. Re: Cleaning up the Marketing Exhibition Pack (Cameron Shorter)
>   2. Re: Re: [Local-chapters] Exhibition Starter Pack (Cameron Shorter)
>   3. Re: Re: [Local-chapters] Exhibition Starter Pack (maning sambale)
> 
> 
> ----------------------------------------------------------------------
> 
> Message: 1
> Date: Sat, 28 Apr 2012 20:44:04 +1000
> From: Cameron Shorter <cameron.shorter at gmail.com>
> Subject: Re: [Marketing] Cleaning up the Marketing Exhibition Pack
> To: tech at wildintellect.com
> Cc: marketing at lists.osgeo.org
> Message-ID: <4F9BC9F4.2060407 at gmail.com>
> Content-Type: text/plain; charset=ISO-8859-1; format=flowed
> 
> Ok,
> I've cleaned up the Marketing Exhibition Pack wiki, so that we can use 
> it to assess when to allocate funds to regional chapters.
> 
> I hope to have this finalised within the next week, so it will be good 
> to hear comments about whether it is ok or not.
> 
> Daniel,
> I understand you are OSGeo treasurer? Can you please comment on the 
> process we should follow to allocate marketing funds, as outlined here:
> http://wiki.osgeo.org/wiki/Exhibition_Pack#Getting_a_Regional_Starter_Kit
> Also, do you have suggestions on how can the Marketing Committee keep 
> track of budget allocated to the Marketing Committee?
> 
> 
> On 25/04/2012 8:20 AM, Alex Mandel wrote:
>> On 04/23/2012 02:04 PM, Cameron Shorter wrote:
>>> On 24/04/2012 12:35 AM, Alex Mandel wrote:
>>>> On 04/23/2012 05:36 AM, Cameron Shorter wrote:
>>>>> So that we can quickly respond to requests for funds for a Marketing
>>>>> Exhibition Pack, I've been looking over our existing page here:
>>>>> http://wiki.osgeo.org/wiki/Exhibition_Pack
>>>>> This has 2 tables in it, and descriptions of different items, all of
>>>>> which could be simplified into one easier to maintain and understand
>>>>> table.
>>>>> 
>>>>> Also, I think that we can probably revise what is required for this 
>>>>> pack
>>>>> now that we have a solid OSGeo-Live DVD we can reference.
>>>>> 
>>>>> In particular:
>>>>> * We don't need a book of project descriptions, as we can point people
>>>>> at OSGeo-Live running on a laptop.
>>>>> * If we don't have all the paper on the stand, then we don't need a
>>>>> literature stand.
>>>>> * I'm not convinced a $200 OSGeo branded table skirt looks any better
>>>>> than a $20 table cloth that most people would have at home and could
>>>>> bring with them.
>>>>> 
>>>>> So I've updated what I think the Marketing Pack should include in a
>>>>> spreadsheet here:
>>>>> https://docs.google.com/spreadsheet/ccc?key=0Al9zh8DjmU_RcHU5MDE0Z3lienJlWUtkVjgtV1FfU0E#gid=0 
>>>>> 
>>>>> 
>>>>> 
>>>>> 
>>>>> And if I don't hear any objections in the next couple of days, I 
>>>>> plan to
>>>>> remove most of the content from the Exhibition_Pack wiki and just 
>>>>> point
>>>>> the the google doc spreadsheet.
>>>>> 
>>>> 
>>>> I think the definitive copy should remain on the wiki as the document
>>>> does not change often and linking pictures in of items is quite useful.
>>> 
>>> I'm open to having words in the wiki, but hope to reduce the
>>> duplication, as duplication makes it harder to maintain, and harder to
>>> read.
>>> 
>>>> The literature stand has mostly been used in the past to keep the OSGeo
>>>> 1 page info sheet and FOSS4g postcards, hence the need only for 1. It's
>>>> nice for getting some material off the table and noticeable from a
>>>> distance.
>>> Ok, I've put this back.
>>>> 
>>>> I agree a black table cloth can be easily substituted, and that's 
>>>> partly
>>>> why we experimented with the table runner in CA which can be much
>>>> cheaper.
>>> I'm not familiar with a table runner. Do you have any links and a cost?
>>> 
>>>> Depending on the location a pop-up is not always feasible and
>>>> so something on the table itself helps.
>>>> 
>>>> As for paper materials, I'm hoping we can get the pdf output of the
>>>> overviews from OSGeo-Live formatted nicely so that can be used as a
>>>> spiral bound (or binder) on the table. Electricity at all 
>>>> conferences is
>>>> not always feasible either, so having a $5 low tech copy on hand is 
>>>> good
>>>> (1-2 quantity is sufficient).
>>> 
>>> I agree that this will be nice, but it will be a lot of work by someone
>>> to print off and bind, and it also will get out dated every six months.
>>> So I would add it to an optional section.
>>> 
>>>> 
>>>> So I guess I'd say we can shift some of these items to the optional
>>>> section.
>>>> 
>>>> I'll see if I can dig up some pictures to show what our table (CA
>>>> Chapter) has looked like with the whole setup. You can probably find
>>>> them on the wiki already.
>>> Ok, pictures would be good.
>>> 
>>>> 
>>>> Thanks,
>>>> Alex
>> 
>> Here's what the California Chapter has been using
>> http://wiki.osgeo.org/wiki/California/Exhibition_Pack
>> 
>> You'll notice our literature stand is table-top, acrylic and cheap. We 
>> also have a similar stand for a single document that we change to have 
>> things like lists of Open Source talks at the event, or an Ad for the 
>> Live disc. Here's our exhibition pack in live use
>> http://wiki.osgeo.org/wiki/File:OSCON2009_boothstaff.JPG
>> 
>> (Books on the table are my personal copies of GRASS and R Spatial 
>> Analysis)
>> 
>> There is a need for something non-electronic on the table. I've done 
>> outdoor, in the sun and everything in between; power and internet are 
>> not reliable and so even laptops only work for so long. Also many 
>> people are hesitant to approach a computer or use the mouse even if 
>> you have it facing them with a sign saying, try me!
>> 
>> To address this we've found business cards with the website and the 
>> projects listed is really easy for people to take. If we can get a 
>> clean pdf output of the OSGeo Live overviews I think a 3 ring binder 
>> on the table with those in it will be very useful, updatable and not 
>> very expensive to maintain.
>> 
>> I can see why one might comment that 
>> http://wiki.osgeo.org/wiki/Exhibition_Pack has redundancy - 2 tables. 
>> We can put that all in one table if we want but might make the table 
>> too wide to fit on most screens. Google docs is nice but we really 
>> don't update the page that much, it is supposed to be somewhat 
>> official and the wiki page is much easier to recall from memory. I 
>> could see keeping the cost matrix on google docs linked off the 
>> current wiki page with the existing descriptions.
>> 
>> Thanks,
>> Alex
>> _______________________________________________
>> Marketing mailing list
>> Marketing at lists.osgeo.org
>> http://lists.osgeo.org/mailman/listinfo/marketing
> 
> 
> -- 
> Cameron Shorter
> Geospatial Solutions Manager
> Tel: +61 (0)2 8570 5050
> Mob: +61 (0)419 142 254
> 
> Think Globally, Fix Locally
> Geospatial Solutions enhanced with Open Standards and Open Source
> http://www.lisasoft.com
> 
> 
> 
> ------------------------------
> 
> Message: 2
> Date: Sat, 28 Apr 2012 21:33:43 +1000
> From: Cameron Shorter <cameron.shorter at gmail.com>
> Subject: Re: [Marketing] Re: [Local-chapters] Exhibition Starter Pack
> To: maning sambale <emmanuel.sambale at gmail.com>
> Cc: marketing at lists.osgeo.org
> Message-ID: <4F9BD597.7080508 at gmail.com>
> Content-Type: text/plain; charset=UTF-8; format=flowed
> 
> Maning, Sanghee,
> You will notice from my prior email that I'm endeavouring to lock down 
> our process for approving Exhibition Packs for local chapters.
> I hope to respond with a positive response to your request for an 
> Exhibition Pack within 2 weeks. Is that sufficient time for you?
> 
> On 20/04/2012 1:04 PM, maning sambale wrote:
>> On behalf of  OSGeo Philippines, we would like to request for the
>> Exhibition Pack materials.
>> 
>> I (maning) will be participating in several conferences/workshops in
>> the coming months.  It would be nice to bring along these exhibit
>> materials in these events.
>> 
>> On Thu, Apr 19, 2012 at 7:39 PM, Arnulf Christl (OSGeo)
>> <arnulf at osgeo.org>  wrote:
>>> Hello,
>>> the Marketing Committee [1] has decided to provide some limited funds
>>> for emerging Local Chapters who would like to to appear at a major event
>>> (conference, trade fair, etc) and represent OSGeo and need exhibition
>>> material. If you need a pop-up banner with OSGeo logo, table cloth, or
>>> other non-consumables to equip a booth please feel free to revert to the
>>> Marketing Committee for further information. To get an idea of what this
>>> is check the Exhibition Pack [2]  page in the Wiki.
>>> 
>>> We are as new to this as you are, so please do not expect that
>>> everything will work out right away, maybe we run out of funds quickly.
>>> 
>>> Best regards,
>>> Arnulf Christl
>>> 
>>> [1] http://wiki.osgeo.org/wiki/Marketing
>>> [2] http://wiki.osgeo.org/wiki/Exhibition_Pack
>>> 
>>> --
>>> The Open Source Geospatial Foundation
>>> Arnulf Christl, President
>>> http://www.osgeo.org
>>> _______________________________________________
>>> Local-chapters mailing list
>>> Local-chapters at lists.osgeo.org
>>> http://lists.osgeo.org/mailman/listinfo/local-chapters
>> 
>> 
> 
> 
> -- 
> Cameron Shorter
> Geospatial Solutions Manager
> Tel: +61 (0)2 8570 5050
> Mob: +61 (0)419 142 254
> 
> Think Globally, Fix Locally
> Geospatial Solutions enhanced with Open Standards and Open Source
> http://www.lisasoft.com
> 
> 
> 
> ------------------------------
> 
> Message: 3
> Date: Sat, 28 Apr 2012 22:06:33 +0800
> From: maning sambale <emmanuel.sambale at gmail.com>
> Subject: Re: [Marketing] Re: [Local-chapters] Exhibition Starter Pack
> To: Cameron Shorter <cameron.shorter at gmail.com>
> Cc: marketing at lists.osgeo.org
> Message-ID:
>    <CAPzumuGjYX_69Yy3O5KqeMKT85XcoMWL4W2-tLh68cus5CXEdA at mail.gmail.com>
> Content-Type: text/plain; charset="utf-8"
> 
> Dear Cameron,
> 
> We can procure some parts of the kit as soon as the marketing comm approves
> the request. The first event we intend to use this kit will be 3rd week of
> May 2012. Event announcement should be available by 1st week of May.
> 
> On Apr 28, 2012 7:33 PM, "Came
>> 
>> Maning, Sanghee,
>> You will notice from my prior email that I'm endeavouring to lock down our
>> process for approving Exhibition Packs for local chapters.
>> I hope to respond with a positive response to your request for an
>> Exhibition Pack within 2 weeks. Is that sufficient time for you?
>> 
>> On 20/04/2012 1:04 PM, maning sambale wrote:
>> 
>>> On behalf of  OSGeo Philippines, we would like to request for the
>>> Exhibition Pack materials.
>>> 
>>> I (maning) will be participating in several conferences/workshops in
>>> the coming months.  It would be nice to bring along these exhibit
>>> materials in these events.
>>> 
>>> On Thu, Apr 19, 2012 at 7:39 PM, Arnulf Christl (OSGeo)
>>> <arnulf at osgeo.org>  wrote:
>>> 
>>>> Hello,
>>>> the Marketing Committee [1] has decided to provide some limited funds
>>>> for emerging Local Chapters who would like to to appear at a major event
>>>> (conference, trade fair, etc) and represent OSGeo and need exhibition
>>>> material. If you need a pop-up banner with OSGeo logo, table cloth, or
>>>> other non-consumables to equip a booth please feel free to revert to the
>>>> Marketing Committee for further information. To get an idea of what this
>>>> is check the Exhibition Pack [2]  page in the Wiki.
>>>> 
>>>> We are as new to this as you are, so please do not expect that
>>>> everything will work out right away, maybe we run out of funds quickly.
>>>> 
>>>> Best regards,
>>>> Arnulf Christl
>>>> 
>>>> [1] http://wiki.osgeo.org/wiki/**Marketing<http://wiki.osgeo.org/wiki/Marketing>
>>>> [2] http://wiki.osgeo.org/wiki/**Exhibition_Pack<http://wiki.osgeo.org/wiki/Exhibition_Pack>
>>>> 
>>>> --
>>>> The Open Source Geospatial Foundation
>>>> Arnulf Christl, President
>>>> http://www.osgeo.org
>>>> ______________________________**_________________
>>>> Local-chapters mailing list
>>>> Local-chapters at lists.osgeo.org
>>>> http://lists.osgeo.org/**mailman/listinfo/local-**chapters<http://lists.osgeo.org/mailman/listinfo/local-chapters>
>>>> 
>>> 
>>> 
>>> 
>> 
>> --
>> Cameron Shorter
>> Geospatial Solutions Manager
>> Tel: +61 (0)2 8570 5050
>> Mob: +61 (0)419 142 254
>> 
>> Think Globally, Fix Locally
>> Geospatial Solutions enhanced with Open Standards and Open Source
>> http://www.lisasoft.com
>> 
>> 
> -------------- next part --------------
> An HTML attachment was scrubbed...
> URL: http://lists.osgeo.org/pipermail/marketing/attachments/20120428/47eb182c/attachment-0001.html
> 
> ------------------------------
> 
> _______________________________________________
> Marketing mailing list
> Marketing at lists.osgeo.org
> http://lists.osgeo.org/mailman/listinfo/marketing
> 
> 
> End of Marketing Digest, Vol 54, Issue 23
> *****************************************


More information about the Marketing mailing list