[Marketing] Proposal: Fund Marketing pack for Philippines local chapter
Basques, Bob (CI-StPaul)
bob.basques at ci.stpaul.mn.us
Mon Oct 15 07:29:05 PDT 2012
All (sorry this got long),
So I asked for some help (money) for a previous Conference that just finished up from the OSGeo Marketing committee. We were able to find local sponsors for everything in the end so it wasn't a big deal that we didn't get anything from marketing at the time.
So now I'm starting to think ahead as a consequence. We have a few opportunities at some related conferences leading up the FOSS4GNA2013 conference to promote OSGeo and FOSS4G. We only have a limited amount of sponsorship available (much of which was used in this recent conference) and spreading the available funds out appropriately to gain the biggest bang for the buck is proving a challenge.
So some questions (before I ask for money), what's the best approach to promotion that should be taken leading up to these conferences. I know the local area fairly well and can get the word out to the locals with some sort of budget, but this type of work doesn't seem to be regularly discussed on these lists. I'm all about getting and introducing new people to FOSS4G myself, but should I (and other conference promoters) be focusing on known attendees instead, especially based on the notion that there is next to nothing available for promotions budgets being considered for conferences (This is a whole other conversation that I will gladly get into if someone want to start up a thread)
One of these local conferences is coming up on Dec 4-6 that we can get a cut rate on a booth (we have a non-profit willing to step in to get the cut rate and share the booth). This is not the only conference between now and the FOSS4GNA2013 conference either. So, on to the asking for money, is the money doled out based on conferences individually, do I need to compile a list, or ?? My immediate thoughts would be to use anything from OSGeo as seeding money, or matching funds for conferences.
Anyway, you see where I'm going here. I'm just trying to elevate the promotions side of things a bit. And being able to reuse materials and booth setups more than once seems like a good investment in promotion resources in my mind, vs doing one offs. I'll admit, that I'm just getting started on this stuff and trying to figure out a path to future sponsorship drives (Does OSGeo do this type of thing all in the background??), etc.
Related to this, where is a good spot to write a up a page about past conferences to promote things, should this be somehow a news item of some sort with a link to the writeup?? I'll admit to being ignorant about where and how we should be selling/announcing the stuff that's already been done but I think it should be captured in some form. BTW, I don't have a problem with just going and adding to feeds and such (once I figure the process out) but I think a list of what could/should be done on a per event basis might be good, does this exist somewhere?
Thanks
Bobb
>> -----Original Message-----
>> From: marketing-bounces at lists.osgeo.org [mailto:marketing-
>> bounces at lists.osgeo.org] On Behalf Of Daniel Morissette
>> Sent: Friday, October 12, 2012 5:31 PM
>> To: Cameron Shorter
>> Cc: marketing at lists.osgeo.org
>> Subject: Re: [Marketing] Proposal: Fund Marketing pack for
>> Philippines local chapter
>>
>> Hi Cameron,
>>
>> Thank you for CC'ing me directly as I do not always follow the
>> marketing list closely.
>>
>> As a first step, I would suggest that the Marketing committee
>> chair record the decisions from the Marketing committee
>> allocating money to local chapters in the following wiki page:
>>
>> http://wiki.osgeo.org/wiki/OSGeo_Budget_2012
>>
>> And then with respect to Maning's questions, once we have a ref
>> to the Marketing committee decision, I'll need scanned copies of
>> receipts for the amount to be reimbursed, as well as banking info
>> for the wire. This can be emailed directly to me at
>> treasurer at osgeo.org.
>>
>> Finally, I don't think the Marketing committee needs to get all
>> their expenses approved by the board one by one as long as they
>> are within their pre-approved budget (5k$ in this case).
>>
>> Daniel
>>
>>
>> On 12-10-08 6:12 PM, Cameron Shorter wrote:
>> > Daniel, (OSGeo Treasurer),
>> >
>> > Can you please weigh in on Maning's question.
>> >
>> > The marketing committee has approved Maning spending up to
>> $US450 to
>> > spend on a Philippines chapter marketing pack.
>> >
>> > I assume that Maning should email scanned receipts to yourself
>> as
>> > OSGeo chair, then collect the refund.
>> >
>> > This also triggers me to ask another question. Should the
>> marketing
>> > committee be asking the board to approve specific payments such
>> as this?
>> > Or is the marketing committee within its mandate to approve
>> spending
>> > within its allocated budget and mandate?
>> >
>> > On 8/10/2012 8:52 PM, maning sambale wrote:
>> >> Dear Cameron and the Marketing Committee,
>> >>
>> >> We are about to procure the materials for the Exhibition Pack.
>> I
>> >> would like to ask for details regarding the financial
>> documentation
>> >> necessary to reimburse the amount to OSGeo. What are the
>> documents
>> >> we need to submit?
>> >>
>> >> On Thu, Aug 16, 2012 at 7:51 PM, Cameron Shorter
>> >> <cameron.shorter at gmail.com> wrote:
>> >>> Maning,
>> >>> Yes, as Marketing Committee chair, I confirm that as all
>> votes have
>> >>> been positive, that you have approval to spend up to $450 to
>> develop
>> >>> an OSGeo Marketing pack.
>> >>>
>> >>>
>> >>> On 16/08/2012 7:25 PM, maning sambale wrote:
>> >>>> Dear Marketin Comm,
>> >>>>
>> >>>> Apologies for losing track of the motions. Did it reach the
>> >>>> desirend number of motions? Shall we proceed with the local
>> >>>> procurement of the exhibtion pack?
>> >>>>
>> >>>> On 5/9/12, Jo Cook <jocook at astuntechnology.com> wrote:
>> >>>>> +1 Jo
>> >>>>> On 9 May 2012 08:58, "Seven (aka Arnulf)" <seven at arnulf.us>
>> wrote:
>> >>>>>
>> >>>>>> -----BEGIN PGP SIGNED MESSAGE-----
>> >>>>>> Hash: SHA1
>> >>>>>>
>> >>>>>> +1 Arnulf
>> >>>>>>
>> >>>>>> On 09.05.2012 02:17, nicolas bozon wrote:
>> >>>>>>> +1 Nick
>> >>>>>>>
>> >>>>>>>
>> >>>>>>>
>> >>>>>>> 2012/5/8 Alex Mandel <tech_dev at wildintellect.com
>> >>>>>>> <mailto:tech_dev at wildintellect.com>>
>> >>>>>>>
>> >>>>>>> +1 Alex
>> >>>>>>>
>> >>>>>>> On 05/08/2012 01:41 PM, Cameron Shorter wrote:
>> >>>>>>>> OSGeo Marketing Committee, I propose that the OSGeo
>> Marketing
>> >>>>>>>> Committee approve the allocation of up to $US450 toward
>> the
>> >>>>>>>> purchasing of OSGeo Marketing Pack
>> >>>>>>> equipment for
>> >>>>>>>> the Philippines local chapter, in line with the budget
>> at:
>> >>>>>>>>
>> >>>>>>
>> https://docs.google.com/spreadsheet/ccc?key=0Au2WZQ1DwK_xdE83RER6
>> >>>>>> RF9wZW9vQ3ZnX0FKMHNQLVE#gid=0
>> >>>>>>
>> >>>>>>>
>> >>>>>>>
>> >>>>>>>> Could all active members please vote within the next 48
>> hours,
>> >>>>>>>> before Friday 11 May.
>> >>>>>>>>
>> >>>>>>>> Maning, I'm hopeful that you will keep your spending to
>> your
>> >>>>>>>> budget of $421, but have allowed an approval buffer of
>> up to
>> >>>>>>>> $450 in case some items cost more than quoted.
>> >>>>>>>>
>> >>>>>>>> On 8/05/2012 7:10 PM, maning sambale wrote:
>> >>>>>>>>> Dear Cameron,
>> >>>>>>>>>
>> >>>>>>>>> As you suggested, I modified the budget proposal to
>> include 1
>> >>>>>>>>> banner and use the amount for core consumables (ie.
>> brochure
>> >>>>>>>>> and livedvd).
>> >>>>>>>>>
>> >>>>>>
>> https://docs.google.com/spreadsheet/ccc?key=0Au2WZQ1DwK_xdE83RER6
>> >>>>>> RF9wZW9vQ3ZnX0FKMHNQLVE
>> >>>>>>
>> >>>>>>>
>> >>>>>>>>> On Sat, May 5, 2012 at 4:17 AM, Cameron Shorter
>> >>>>>>>>> <cameron.shorter at gmail.com
>> <mailto:cameron.shorter at gmail.com>>
>> >>>>>>> wrote:
>> >>>>>>>>>> Maning, I'm comfortable with the amount being
>> requested
>> >>>>>>>>>> ($US403).
>> >>>>>>> However, as
>> >>>>>>>>>> advice from someone who has attended conference
>> stands, I
>> >>>>>>>>>> suggest that
>> >>>>>>> you only
>> >>>>>>>>>> have one banner. The reason is that if you need to
>> >>>>>>>>>> fly/taxi/bus to a conference, then it is much easier
>> if you
>> >>>>>>>>>> only have one stand. And one stand still provides a
>> >>>>>>>>>> professional image. With the extra budget that you
>> save, you
>> >>>>>>>>>> may wish to purchase other items, such as shirts, or
>> >>>>>>>>>> LiveDVDs. However, I will leave you to make the final
>> >>>>>>>>>> decision. Let me
>> >>>>>>> know your
>> >>>>>>>>>> thoughts before we put it to the marketing committee
>> for a
>> >>>>>>>>>> vote.
>> >>>>>>>>>>
>> >>>>>>>>>>
>> >>>>>>>>>> On 04/05/12 21:48, maning sambale wrote:
>> >>>>>>>>>>> Dear Cameron and Marketing Comm,
>> >>>>>>>>>>>
>> >>>>>>>>>>> Our proposal is here:
>> >>>>>>>>>>>
>> >>>>>>>>>>>
>> >>>>>>
>> https://docs.google.com/spreadsheet/ccc?key=0Au2WZQ1DwK_xdE83RER6
>> >>>>>> RF9wZW9vQ3ZnX0FKMHNQLVE
>> >>>>>>
>> >>>>>>>
>> >>>>>>>>>>> As mentioned previously, costs from local supplier
>> are
>> >>>>>>>>>>> cheaper
>> >>>>>>> so we
>> >>>>>>>>>>> are requesting additional materials (ie. two
>> retractable
>> >>>>>>> banners). We
>> >>>>>>>>>>> can strip down the items into the essentials if
>> needed.
>> >>>>>>>>>>>
>> >>>>>>>>>>> On Sun, Apr 29, 2012 at 7:44 PM, Cameron Shorter
>> >>>>>>>>>>> <cameron.shorter at gmail.com
>> >>>>>>>>>>> <mailto:cameron.shorter at gmail.com>>
>> >>>>>>> wrote:
>> >>>>>>>>>>>> Maning, In anticipation of the marketing committee
>> >>>>>>>>>>>> approving our
>> >>>>>>> process, I
>> >>>>>>>>>>>> suggest that you put together a budget for the money
>> you
>> >>>>>>>>>>>> intend to spend (up to $US500).
>> >>>>>>>>>>>>
>> >>>>>>>>>>>> I'm expecting to be asking for this budget before
>> calling a
>> >>>>>>>>>>>> vote.
>> >>>>>>>>>>>>
>> >>>>>>>>>>>> http://wiki.osgeo.org/wiki/Exhibition_Pack
>> >>>>>>>>>>>>
>> >>>>>>>>>>>>
>> >>>>>>>>>>>>
>> >>>>>>>>>>>> On 29/04/2012 12:06 AM, maning sambale wrote:
>> >>>>>>>>>>>>
>> >>>>>>>>>>>> Dear Cameron,
>> >>>>>>>>>>>>
>> >>>>>>>>>>>> We can procure some parts of the kit as soon as the
>> >>>>>>>>>>>> marketing comm approves the request. The first event
>> we
>> >>>>>>>>>>>> intend to use this kit will be 3rd week of May 2012.
>> >>>>>>>>>>>> Event announcement should be available by 1st week
>> >>>>>>> of May.
>> >>>>>>>>>>>> On Apr 28, 2012 7:33 PM, "Came
>> >>>>>>>>>>>>> Maning, Sanghee, You will notice from my prior
>> email that
>> >>>>>>>>>>>>> I'm endeavouring to lock down our process for
>> approving
>> >>>>>>>>>>>>> Exhibition Packs for local chapters. I hope to
>> respond
>> >>>>>>>>>>>>> with a positive response to your request for an
>> Exhibition
>> >>>>>>>>>>>>> Pack within 2 weeks. Is that sufficient time for
>> you?
>> >>>>>>>>>>>>>
>> >>>>>>>>>>>>> On 20/04/2012 1:04 PM, maning sambale wrote:
>> >>>>>>>>>>>>>> On behalf of OSGeo Philippines, we would like to
>> request
>> >>>>>>> for the
>> >>>>>>>>>>>>>> Exhibition Pack materials.
>> >>>>>>>>>>>>>>
>> >>>>>>>>>>>>>> I (maning) will be participating in several
>> >>>>>>> conferences/workshops in
>> >>>>>>>>>>>>>> the coming months. It would be nice to bring
>> along these
>> >>>>>>> exhibit
>> >>>>>>>>>>>>>> materials in these events.
>> >>>>>>>>>>>>>>
>> >>>>>>>>>>>>>> On Thu, Apr 19, 2012 at 7:39 PM, Arnulf Christl
>> >>>>>>>>>>>>>> (OSGeo) <arnulf at osgeo.org
>> <mailto:arnulf at osgeo.org>>
>> >>>>>>>>>>>>>> wrote:
>> >>>>>>>>>>>>>>> Hello, the Marketing Committee [1] has decided to
>> >>>>>>>>>>>>>>> provide some limited funds for emerging Local
>> Chapters
>> >>>>>>>>>>>>>>> who would like to to appear at
>> >>>>>>> a major
>> >>>>>>>>>>>>>>> event (conference, trade fair, etc) and represent
>> OSGeo
>> >>>>>>>>>>>>>>> and need exhibition material. If you need a pop-
>> up
>> >>>>>>>>>>>>>>> banner with OSGeo logo, table cloth, or other
>> >>>>>>>>>>>>>>> non-consumables to equip a booth please feel free
>> to
>> >>>>>>>>>>>>>>> revert to the Marketing Committee for further
>> >>>>>>>>>>>>>>> information. To get an idea
>> >>>>>>> of what
>> >>>>>>>>>>>>>>> this is check the Exhibition Pack [2] page in
>> the Wiki.
>> >>>>>>>>>>>>>>>
>> >>>>>>>>>>>>>>> We are as new to this as you are, so please do
>> not
>> >>>>>>>>>>>>>>> expect that everything will work out right away,
>> maybe
>> >>>>>>>>>>>>>>> we run out of funds quickly.
>> >>>>>>>>>>>>>>>
>> >>>>>>>>>>>>>>> Best regards, Arnulf Christl
>> >>>>>>>>>>>>>>>
>> >>>>>>>>>>>>>>> [1] http://wiki.osgeo.org/wiki/Marketing [2]
>> >>>>>>>>>>>>>>> http://wiki.osgeo.org/wiki/Exhibition_Pack
>> >>>>>>>>>>>>>>>
>> >>>>>>>>>>>>>>> -- The Open Source Geospatial Foundation Arnulf
>> Christl,
>> >>>>>>>>>>>>>>> President http://www.osgeo.org
>> >>>>>>>>>>>>>>> _______________________________________________
>> >>>>>>>>>>>>>>> Local-chapters mailing list
>> >>>>>>>>>>>>>>> Local-chapters at lists.osgeo.org
>> >>>>>>> <mailto:Local-chapters at lists.osgeo.org>
>> >>>>>>>>>>>>>>> http://lists.osgeo.org/mailman/listinfo/local-
>> chapters
>> >>>>>>>>>>>>> -- Cameron Shorter Geospatial Solutions Manager
>> Tel:
>> >>>>>>>>>>>>> +61 (0)2 8570 5050
>> >>>>>>>>>>>>> <tel:%2B61%20%280%292%208570%205050> Mob: +61
>> (0)419
>> >>>>>>>>>>>>> 142 254 <tel:%2B61%20%280%29419%20142%20254>
>> >>>>>>>>>>>>>
>> >>>>>>>>>>>>> Think Globally, Fix Locally Geospatial Solutions
>> enhanced
>> >>>>>>>>>>>>> with Open Standards and Open Source
>> >>>>>>>>>>>>> http://www.lisasoft.com
>> >>>>>>>>>>>>>
>> >>>>>>>>>>>> -- Cameron Shorter Geospatial Solutions Manager Tel:
>> +61
>> >>>>>>>>>>>> (0)2 8570 5050 <tel:%2B61%20%280%292%208570%205050>
>> Mob:
>> >>>>>>>>>>>> +61 (0)419 142 254
>> <tel:%2B61%20%280%29419%20142%20254>
>> >>>>>>>>>>>>
>> >>>>>>>>>>>> Think Globally, Fix Locally Geospatial Solutions
>> enhanced
>> >>>>>>>>>>>> with Open Standards and Open Source
>> http://www.lisasoft.com
>> >>>>>>>>>>>
>> >>>>>>>>>> -- Cameron Shorter Geospatial Solutions Manager Tel:
>> +61 (0)2
>> >>>>>>>>>> 8570 5050 <tel:%2B61%20%280%292%208570%205050> Mob:
>> +61
>> >>>>>>>>>> (0)419 142 254 <tel:%2B61%20%280%29419%20142%20254>
>> >>>>>>>>>>
>> >>>>>>>>>> Think Globally, Fix Locally Geospatial Solutions
>> enhanced
>> >>>>>>>>>> with Open Standards and Open Source
>> http://www.lisasoft.com
>> >>>>>>>>>>
>> >>>>>>>>>>
>> >>>>>>> _______________________________________________ Marketing
>> >>>>>>> mailing list Marketing at lists.osgeo.org
>> >>>>>>> <mailto:Marketing at lists.osgeo.org>
>> >>>>>>> http://lists.osgeo.org/mailman/listinfo/marketing
>> >>>>>>>
>> >>>>>>>
>> >>>>>>>
>> >>>>>>>
>> >>>>>>> _______________________________________________ Marketing
>> >>>>>>> mailing list Marketing at lists.osgeo.org
>> >>>>>>> http://lists.osgeo.org/mailman/listinfo/marketing
>> >>>>>>
>> >>>>>> - --
>> >>>>>> Exploring Space, Time and Mind
>> >>>>>> http://arnulf.us
>> >>>>>> -----BEGIN PGP SIGNATURE-----
>> >>>>>> Version: GnuPG v1.4.11 (GNU/Linux)
>> >>>>>> Comment: Using GnuPG with Mozilla -
>> http://enigmail.mozdev.org/
>> >>>>>>
>> >>>>>>
>> iEYEARECAAYFAk+qI5AACgkQXmFKW+BJ1b0hGgCeLsmXfWu3nzmunanPmC+bG43d
>> >>>>>> b/8An3eJgJcJ2Obn8M8/tQ7PWVGLCJNC
>> >>>>>> =Gejc
>> >>>>>> -----END PGP SIGNATURE-----
>> >>>>>> _______________________________________________
>> >>>>>> Marketing mailing list
>> >>>>>> Marketing at lists.osgeo.org
>> >>>>>> http://lists.osgeo.org/mailman/listinfo/marketing
>> >>>>>>
>> >>>
>> >>> --
>> >>> Cameron Shorter
>> >>> Geospatial Solutions Manager
>> >>> Tel: +61 (0)2 8570 5050
>> >>> Mob: +61 (0)419 142 254
>> >>>
>> >>> Think Globally, Fix Locally
>> >>> Geospatial Solutions enhanced with Open Standards and Open
>> Source
>> >>> http://www.lisasoft.com
>> >>>
>> >>
>> >>
>> >
>> >
>>
>>
>> --
>> Daniel Morissette
>> http://www.mapgears.com/
>> Provider of Professional MapServer Support since 2000
>>
>> _______________________________________________
>> Marketing mailing list
>> Marketing at lists.osgeo.org
>> http://lists.osgeo.org/mailman/listinfo/marketing
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