[Marketing] Logo Design

Steven Feldman shfeldman at gmail.com
Thu May 4 09:35:45 PDT 2017


My 2c

Sophisticated - recognisable evolution from original and easy to implement in ancilliary branding (e.g. local chapters)

Great work by the team and external designers, looking forward to whatever you decide to implement
______
Steven


> On 4 May 2017, at 17:17, marketing-request at lists.osgeo.org wrote:
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> Today's Topics:
> 
>   1. Re: Logo Design (Guido Stein)
> 
> 
> ----------------------------------------------------------------------
> 
> Message: 1
> Date: Thu, 04 May 2017 16:17:11 +0000
> From: Guido Stein <gstein at appgeo.com>
> To: Jody Garnett <jody.garnett at gmail.com>, Jeffrey Johnson
> 	<ortelius at gmail.com>, Peter Mooney <petermooney78 at gmail.com>
> Cc: Marketing <marketing at lists.osgeo.org>
> Subject: Re: [Marketing] Logo Design
> Message-ID:
> 	<CAPGOLVt-9+anVgjEh+N4v7C9y0-qFqFo4tux+uq7bH+UgGkwBQ at mail.gmail.com>
> Content-Type: text/plain; charset="utf-8"
> 
> Hey folks,
> 
> I really like the sophisticated new logo. I think the compass rose circle
> looks like little legs and feet ... as in our community marching together
> moving forward... blah blah...
> 
> My only issue is that the alignment of the byline (e.g. Events, Education,
> etc...). It's really unclear if it is left aligned to the "O" in "OSGeo" or
> right aligned with the compass rose.
> 
> Great work folks, keep it up.
> 
> -Guido
> 
> On Thu, May 4, 2017 at 11:01 AM Jody Garnett <jody.garnett at gmail.com> wrote:
> 
>> There was one newer from yesterday's meeting as the designer responds to
>> our feedback. I have an action item to gather up the feedback thus far for
>> this email list.
>> On Thu, May 4, 2017 at 7:53 AM Jeffrey Johnson <ortelius at gmail.com> wrote:
>> 
>>> These is the current iteration from the designer.
>>> 
>>> On Thu, May 4, 2017 at 3:22 AM, Peter Mooney <petermooney78 at gmail.com>
>>> wrote:
>>>> Cameron,
>>>> 
>>>> I have been looking at the logos on this PDF shared from Google Drive
>>>> 
>>> https://drive.google.com/file/d/0B1D61nG9ZgtbdmpmcTh4SnBYMFU/view?usp=sharing
>>>> 
>>>> Perhaps there is another listing of the options?
>>>> 
>>>> Peter
>>>> 
>>>> On Thu, May 4, 2017 at 10:55 AM, Cameron Shorter <
>>> cameron.shorter at gmail.com>
>>>> wrote:
>>>>> 
>>>>> I assume there are logo options listed somewhere? I can't seem to find
>>>>> them.
>>>>> 
>>>>> Jody, to address your concerns, can we limit logo changes to changing
>>> text
>>>>> to an open font, and possibly adjust colours, but keep the same logo
>>>>> pattern?
>>>>> 
>>>>> 
>>>>> On 4/5/17 3:31 pm, Jody Garnett wrote:
>>>>> 
>>>>> Astrid I got a couple problems with our current logo, Color does not
>>>>> provide much contrast affecting legibility, font is commercial so I
>>> had to
>>>>> buy it to generate new sponsor logos.
>>>>> 
>>>>> Can you say what you like about the current logo/ branding? Perhaps we
>>> can
>>>>> find something to work from.
>>>>> On Wed, May 3, 2017 at 2:45 PM Astrid Emde (OSGeo) <
>>> astrid_emde at osgeo.org>
>>>>> wrote:
>>>>>> 
>>>>>> Hi,
>>>>>> 
>>>>>> I am a bit late with my answer.
>>>>>> 
>>>>>> I would like to suggest to stay with our actual OSGeo logo. It is good
>>>>>> and it is much nicer than the suggestions and many other Logos from
>>>>>> local chapters or OSGeo-Live refer to it or the seal.
>>>>>> 
>>>>>> Astrid
>>>>>> 
>>>>>> Am 2017-04-28 22:46, schrieb Jeffrey Johnson:
>>>>>>> I've asked the vendor to add an example OSGeo Live derivative logo
>>> to
>>>>>>> the presentation on this page.
>>>>>>> 
>>>>>>> 
>>>>>>> 
>>>>>>> On Fri, Apr 28, 2017 at 1:41 PM, Jeffrey Johnson <
>>> ortelius at gmail.com>
>>>>>>> wrote:
>>>>>>>> On Fri, Apr 28, 2017 at 1:36 PM, Cameron Shorter
>>>>>>>> <cameron.shorter at gmail.com> wrote:
>>>>>>>>> Hi Jeffrey,
>>>>>>>>> 
>>>>>>>>> Thanks for the heads up. As the person who created the OSGeo-Live
>>>>>>>>> logo, I'd
>>>>>>>>> prefer not to have to spend extra time to re-create it, for what
>>> I'd
>>>>>>>>> consider little to no extra return on investment.
>>>>>>>> 
>>>>>>>> Not required. OSGeo live can continue to use the old one if you
>>> want.
>>>>>>>> 
>>>>>>>>> I'm not about to block the awesome momentum that I'm seeing
>>> happening
>>>>>>>>> in
>>>>>>>>> marketing committee, but will note that I'm in favour of leaving
>>> the
>>>>>>>>> osgeo
>>>>>>>>> logo unchanged.
>>>>>>>> 
>>>>>>>> Thats fine. There is no reason for everyone to agree.
>>>>>>>> 
>>>>>>>>> Can we justify paying an external agency to update all
>>> derivatives of
>>>>>>>>> the
>>>>>>>>> OSGeo logo? If not, we should be careful about asking OSGeo
>>>>>>>>> communities to
>>>>>>>>> invest time in updating their logos. (We should be valuing the
>>> time
>>>>>>>>> of our
>>>>>>>>> communities too).
>>>>>>>> 
>>>>>>>> The external agency will provide a system in which sub-brands can
>>>>>>>> follow the logo and stay on brand which the sub brands/projects can
>>>>>>>> choose to use or not. This is the same scenario for sub-sites on
>>> the
>>>>>>>> site. This project will provide a framework to work in. Its up to
>>> the
>>>>>>>> communities, initiatives etc to work within it and be on brand ...
>>> or
>>>>>>>> not.
>>>>>>>> 
>>>>>>>>> Cheers, Cameron
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> On 29/4/17 1:09 am, Jeffrey Johnson wrote:
>>>>>>>>>> 
>>>>>>>>>> Or I should say a set of guidelines for how derivative logos
>>> should
>>>>>>>>>> look and follow the brand. This is applicable for local chapters
>>> too
>>>>>>>>>> (i.e. https://wiki.osgeo.org/images/9/9b/Logo-osgeo.nl.png)
>>>>>>>>>> 
>>>>>>>>>> On Thu, Apr 27, 2017 at 2:56 PM, Jeffrey Johnson
>>>>>>>>>> <ortelius at gmail.com>
>>>>>>>>>> wrote:
>>>>>>>>>>> 
>>>>>>>>>>> These derivative logos are included in the scope of work.
>>>>>>>>>>> 
>>>>>>>>>>> On Thu, Apr 27, 2017 at 16:30 Cameron Shorter
>>>>>>>>>>> <cameron.shorter at gmail.com>
>>>>>>>>>>> wrote:
>>>>>>>>>>>> 
>>>>>>>>>>>> A comment on logo design:
>>>>>>>>>>>> 
>>>>>>>>>>>> There are a number of logos that have been created which are
>>> based
>>>>>>>>>>>> on
>>>>>>>>>>>> the
>>>>>>>>>>>> old logo. Eg: OSGeo-Live logo.
>>>>>>>>>>>> https://live.osgeo.org/_images/banner.png
>>>>>>>>>>>> 
>>>>>>>>>>>> If the old logo changes, then I think it important to consider
>>> the
>>>>>>>>>>>> impact
>>>>>>>>>>>> of updating all derivative logos.
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> On 28/4/17 7:11 am, Jody Garnett wrote:
>>>>>>>>>>>> 
>>>>>>>>>>>> Meeting mins are available from yesterday (sending to the email
>>>>>>>>>>>> list
>>>>>>>>>>>> here
>>>>>>>>>>>> for the record).
>>>>>>>>>>>> ----
>>>>>>>>>>>> 
>>>>>>>>>>>> 2017-04-26 Meeting - Visitor Journey | Logo Design
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Date: April 26 2017 - 16:00 PM
>>>>>>>>>>>> 
>>>>>>>>>>>> Agenda
>>>>>>>>>>>> 
>>>>>>>>>>>> Last Meeting Follow-Up
>>>>>>>>>>>> 
>>>>>>>>>>>> Review: Visitor Journey document.
>>>>>>>>>>>> 
>>>>>>>>>>>> Set up meeting with Harrison Grundy
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> New Business
>>>>>>>>>>>> 
>>>>>>>>>>>> Milestone: Presentation Initial Branding - Concept & Strategy.
>>>>>>>>>>>> 
>>>>>>>>>>>> Review Wireframes: Interaction Design V2 - moved to next
>>> meeting.
>>>>>>>>>>>> 
>>>>>>>>>>>> Request for input: ‘Case Studies’
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Attendees
>>>>>>>>>>>> 
>>>>>>>>>>>> Get Interactive
>>>>>>>>>>>> 
>>>>>>>>>>>> Jeffrey Lasut (Project Owner),
>>>>>>>>>>>> 
>>>>>>>>>>>> Patrick Kepel (Project Manager),
>>>>>>>>>>>> 
>>>>>>>>>>>> Ching Knikkink (Senior Designer)
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> OSGeo
>>>>>>>>>>>> 
>>>>>>>>>>>> Jody
>>>>>>>>>>>> 
>>>>>>>>>>>> Jeffrey Johnson (technical difficulty)
>>>>>>>>>>>> 
>>>>>>>>>>>> Minutes
>>>>>>>>>>>> 
>>>>>>>>>>>> Review: Visitor Journey document:
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> In the latest mail conversation OSGeo stated that the Visitor
>>>>>>>>>>>> Journey is
>>>>>>>>>>>> going to be an ongoing process. Review added information by
>>> OSGeo.
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Link to the Visitor Journey document’:
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>> https://docs.google.com/a/getinteractive.nl/spreadsheets/d/1KX8Li3DMP5nbrE2QZyw23pAhDzVxsCoQ3x1-XwD_w60/edit?usp=sharing
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Review of document with Jody and Patrick:
>>>>>>>>>>>> 
>>>>>>>>>>>> Clarification that this is an ongoing process
>>>>>>>>>>>> 
>>>>>>>>>>>> Should we fill in a guess, or leave blank?
>>>>>>>>>>>> 
>>>>>>>>>>>> Balance between
>>>>>>>>>>>> 
>>>>>>>>>>>> Awareness / Consideration / Evaluation
>>>>>>>>>>>> 
>>>>>>>>>>>> Most content that has been initially written here should be
>>> moved
>>>>>>>>>>>> down
>>>>>>>>>>>> into adoption
>>>>>>>>>>>> 
>>>>>>>>>>>> Adoption
>>>>>>>>>>>> 
>>>>>>>>>>>> This is what is easiest to write since it was we focus on
>>>>>>>>>>>> 
>>>>>>>>>>>> Impress / Enthuse / Advocate
>>>>>>>>>>>> 
>>>>>>>>>>>> Community development, building
>>>>>>>>>>>> 
>>>>>>>>>>>> JG and JJ: Started filling in the document yesterday
>>>>>>>>>>>> 
>>>>>>>>>>>> JG outlined the academic and outreach stories
>>>>>>>>>>>> 
>>>>>>>>>>>> Needs review from GeoForAll and local chapter volunteers
>>>>>>>>>>>> 
>>>>>>>>>>>> Q: How many people worked on the document?
>>>>>>>>>>>> 
>>>>>>>>>>>> 3 to 4 people?
>>>>>>>>>>>> 
>>>>>>>>>>>> Q: How comfortable are we that this document is complete?
>>>>>>>>>>>> 
>>>>>>>>>>>> Most of the ideas are on the table
>>>>>>>>>>>> 
>>>>>>>>>>>> Can be more clearly expressed / with correct technical language
>>>>>>>>>>>> 
>>>>>>>>>>>> Do not think we are missing anything BIG
>>>>>>>>>>>> 
>>>>>>>>>>>> Request review/content from Academic and Local Chapter
>>> volunteers
>>>>>>>>>>>> 
>>>>>>>>>>>> Q: Can Get Interactive proceed, or are they going to be stuck
>>>>>>>>>>>> waiting
>>>>>>>>>>>> for
>>>>>>>>>>>> this document?
>>>>>>>>>>>> 
>>>>>>>>>>>> This spreadsheet is needed to drive wireframe creation
>>>>>>>>>>>> 
>>>>>>>>>>>> Wireframe creation is stuck on this, but there is other work
>>> that
>>>>>>>>>>>> can be
>>>>>>>>>>>> done while Get Interactive waits
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Discussion/Clarifications to help guide OSGeo in filling in
>>> this
>>>>>>>>>>>> information:
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Stages - for non-community members (example students)
>>>>>>>>>>>> 
>>>>>>>>>>>> Awareness - Consider to use OSGeo projects, go to an OSGeo
>>> events
>>>>>>>>>>>> 
>>>>>>>>>>>> Just the knowledge that open source mapping, research tools
>>> exist.
>>>>>>>>>>>> 
>>>>>>>>>>>> Bonus if they learn about local chapters, or GeoForAll
>>> communities
>>>>>>>>>>>> that
>>>>>>>>>>>> can help
>>>>>>>>>>>> 
>>>>>>>>>>>> Adoption - made their decision to use/or are already using open
>>>>>>>>>>>> source
>>>>>>>>>>>> for
>>>>>>>>>>>> their project or theses
>>>>>>>>>>>> 
>>>>>>>>>>>> What tools we can provide to make this easier
>>>>>>>>>>>> 
>>>>>>>>>>>> GeoForAll can help support them here
>>>>>>>>>>>> 
>>>>>>>>>>>> Ideal Story: Write a thesis using GRASS for analysis, and
>>>>>>>>>>>> contribute a
>>>>>>>>>>>> new
>>>>>>>>>>>> plugin to GRASS
>>>>>>>>>>>> 
>>>>>>>>>>>> Impress - have so much fun with open source mapping they want
>>> to
>>>>>>>>>>>> join
>>>>>>>>>>>> OSGeo
>>>>>>>>>>>> 
>>>>>>>>>>>> Presenting papers
>>>>>>>>>>>> 
>>>>>>>>>>>> Telling other other Grad students
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Stages - for stakeholders
>>>>>>>>>>>> 
>>>>>>>>>>>> Awareness
>>>>>>>>>>>> 
>>>>>>>>>>>> Check that members are aware of all that OSGeo offers
>>>>>>>>>>>> 
>>>>>>>>>>>> Focused on building connections between OSGeo groups
>>>>>>>>>>>> 
>>>>>>>>>>>> Adoption - how to take part in more OSGeo activities
>>>>>>>>>>>> 
>>>>>>>>>>>> How to encourage stakeholders to participate in OSGeo (rather
>>>>>>>>>>>> 
>>>>>>>>>>>> If you work on a project, how to set up a code sprint
>>>>>>>>>>>> 
>>>>>>>>>>>> If you work on a local chapter, how to join marketing committee
>>>>>>>>>>>> 
>>>>>>>>>>>> Impress
>>>>>>>>>>>> 
>>>>>>>>>>>> Both messager outreach to non-members
>>>>>>>>>>>> 
>>>>>>>>>>>> Promote OSGeo as an organization - name OSGeo as a solution
>>>>>>>>>>>> 
>>>>>>>>>>>> Recruit new members to grow our community
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Conversation about terms (see Legend tab of spreadsheet)
>>>>>>>>>>>> 
>>>>>>>>>>>> Which content do we need?
>>>>>>>>>>>> 
>>>>>>>>>>>> Information
>>>>>>>>>>>> 
>>>>>>>>>>>> Things that need to be written
>>>>>>>>>>>> 
>>>>>>>>>>>> Tutorial is a content (could be delivered as a workshop, video,
>>>>>>>>>>>> website,
>>>>>>>>>>>> pdf, handout)
>>>>>>>>>>>> 
>>>>>>>>>>>> Examples: Getting Started, FAQ, Project Information, Tutorials,
>>>>>>>>>>>> Case
>>>>>>>>>>>> Studies, MOU, Press Release, MOU
>>>>>>>>>>>> 
>>>>>>>>>>>> Which media can we use?
>>>>>>>>>>>> 
>>>>>>>>>>>> Formats
>>>>>>>>>>>> 
>>>>>>>>>>>> Examples: website, offline (brochures, handouts), videos,
>>> demos,
>>>>>>>>>>>> magazines, social media
>>>>>>>>>>>> 
>>>>>>>>>>>> Which channels
>>>>>>>>>>>> 
>>>>>>>>>>>> Where the communication occurs
>>>>>>>>>>>> 
>>>>>>>>>>>> The same content can go out on multiple channels - example a
>>> press
>>>>>>>>>>>> release
>>>>>>>>>>>> on our website and via gisuser
>>>>>>>>>>>> 
>>>>>>>>>>>> Different channels require different media  - the same tutorial
>>>>>>>>>>>> may be a
>>>>>>>>>>>> PDF on the website, a handout at a conference, and a video on
>>>>>>>>>>>> YouTube.
>>>>>>>>>>>> 
>>>>>>>>>>>> Website, Twitter, Facebook, Linkedin, Conference Booth,
>>> Conference
>>>>>>>>>>>> Presentation, Conference Workshop
>>>>>>>>>>>> 
>>>>>>>>>>>> Examples: Website (landing pages), MailChimp (channel for
>>> email),
>>>>>>>>>>>> GisUser
>>>>>>>>>>>> (channel for press release), Git (channel for code), mailing
>>> list
>>>>>>>>>>>> (channel
>>>>>>>>>>>> for email)
>>>>>>>>>>>> 
>>>>>>>>>>>> Tools, response and followup:
>>>>>>>>>>>> 
>>>>>>>>>>>> Goal is to create a response in the target audience
>>>>>>>>>>>> 
>>>>>>>>>>>> Follow up email after user has downloaded the software
>>>>>>>>>>>> 
>>>>>>>>>>>> Collecting biz cards at a conference to check back with booth
>>>>>>>>>>>> attendees
>>>>>>>>>>>> 
>>>>>>>>>>>> Create an interaction between events:
>>>>>>>>>>>> 
>>>>>>>>>>>> Download qgis, get an email three days later about a local
>>> meetup
>>>>>>>>>>>> in
>>>>>>>>>>>> your
>>>>>>>>>>>> area, follow up with foss4g news
>>>>>>>>>>>> 
>>>>>>>>>>>> Call-to-Action button on the website (landing page)
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Stages - for stakeholders members
>>>>>>>>>>>> 
>>>>>>>>>>>> Awareness
>>>>>>>>>>>> 
>>>>>>>>>>>> Consider to join us (rather than just use our software and
>>>>>>>>>>>> materials)
>>>>>>>>>>>> 
>>>>>>>>>>>> You can join a local chapter and take part
>>>>>>>>>>>> 
>>>>>>>>>>>> How to encourage service providers into productive
>>> contributors?
>>>>>>>>>>>> 
>>>>>>>>>>>> Do you support open source? Are you sure?
>>>>>>>>>>>> 
>>>>>>>>>>>> Encourage the use of open source you help grow the user
>>> community
>>>>>>>>>>>> 
>>>>>>>>>>>> Next level is participating, so open source can be sustainable
>>>>>>>>>>>> 
>>>>>>>>>>>> Adoption
>>>>>>>>>>>> 
>>>>>>>>>>>> How to join a local chapter and help out in your community
>>>>>>>>>>>> 
>>>>>>>>>>>> Impress
>>>>>>>>>>>> 
>>>>>>>>>>>> Having fun? Encourage others to join
>>>>>>>>>>>> 
>>>>>>>>>>>> Burnt out? Encourage others to help
>>>>>>>>>>>> 
>>>>>>>>>>>> Community building, member outreach, join osgeo
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Set up meeting with Harrison Grundy
>>>>>>>>>>>> 
>>>>>>>>>>>> Meeting with Harrison Grundy (SAC) to discuss production
>>>>>>>>>>>> environment and
>>>>>>>>>>>> LDAP for the website.
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Milestone: Presentation Initial Branding - Concept & Strategy
>>>>>>>>>>>> 
>>>>>>>>>>>> Presentation and substantiation on logo design and
>>>>>>>>>>>> recommendations.
>>>>>>>>>>>> 
>>>>>>>>>>>> Link to document: ‘Presentation Initial Branding - Concept &
>>>>>>>>>>>> Strategy’’
>>>>>>>>>>>> will be added after presentation.
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Notes:
>>>>>>>>>>>> 
>>>>>>>>>>>> Cleanup, blance
>>>>>>>>>>>> 
>>>>>>>>>>>> Good comparison with friendly / competitors for visual
>>> comparison
>>>>>>>>>>>> 
>>>>>>>>>>>> Note - update QGIS logo and eclipse Logo for comparison
>>>>>>>>>>>> 
>>>>>>>>>>>> The composition is improved, looking more balanced with the
>>> text,
>>>>>>>>>>>> spacing
>>>>>>>>>>>> looks good
>>>>>>>>>>>> 
>>>>>>>>>>>> Logo 1 - minimal changes
>>>>>>>>>>>> 
>>>>>>>>>>>> The old one had a gap to be "open"
>>>>>>>>>>>> 
>>>>>>>>>>>> Logo 2 - bring in two colors change from compass rose to
>>> compass
>>>>>>>>>>>> on rose
>>>>>>>>>>>> 
>>>>>>>>>>>> Logo text looks odd for spacing
>>>>>>>>>>>> 
>>>>>>>>>>>> Logo 3 - bring in two ideas
>>>>>>>>>>>> 
>>>>>>>>>>>> Like the sawtooth effect
>>>>>>>>>>>> 
>>>>>>>>>>>> The combination of compass rose with compass
>>>>>>>>>>>> 
>>>>>>>>>>>> Fits in best with the others
>>>>>>>>>>>> 
>>>>>>>>>>>> Logo 4
>>>>>>>>>>>> 
>>>>>>>>>>>> Change it up more, gradient, mark intermixed with words,
>>> breaks up
>>>>>>>>>>>> OS
>>>>>>>>>>>> and
>>>>>>>>>>>> 
>>>>>>>>>>>> Logo 5
>>>>>>>>>>>> 
>>>>>>>>>>>> Like a Spirogrpah rendering of the current elements
>>>>>>>>>>>> 
>>>>>>>>>>>> Lots of movement with all the lines
>>>>>>>>>>>> 
>>>>>>>>>>>> The font is clear, legible, with the darker colors
>>>>>>>>>>>> 
>>>>>>>>>>>> Moves away from green
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Exploring Logo 3 in other contexts
>>>>>>>>>>>> 
>>>>>>>>>>>> Use a topo to pull out idea of geography for biz card,
>>>>>>>>>>>> presentations,
>>>>>>>>>>>> etc…
>>>>>>>>>>>> 
>>>>>>>>>>>> Topo lines comes across as vintage - or steam punk
>>>>>>>>>>>> 
>>>>>>>>>>>> Consider comparison with new qgis logo
>>>>>>>>>>>> 
>>>>>>>>>>>> OSGeo - Educational content
>>>>>>>>>>>> 
>>>>>>>>>>>> This is known as “GeoForAll” so we need a different example
>>>>>>>>>>>> 
>>>>>>>>>>>> Other examples with two words to see line wrapping
>>>>>>>>>>>> 
>>>>>>>>>>>> Silver Sponsor
>>>>>>>>>>>> 
>>>>>>>>>>>> Community Project
>>>>>>>>>>>> 
>>>>>>>>>>>> Still recommend short names for subterms
>>>>>>>>>>>> 
>>>>>>>>>>>> OSGeo - Conference
>>>>>>>>>>>> 
>>>>>>>>>>>> This is known as “FOSS4G” so we need a different example
>>>>>>>>>>>> 
>>>>>>>>>>>> Discussion:
>>>>>>>>>>>> 
>>>>>>>>>>>> Lots of nice elements to steal for sub brands
>>>>>>>>>>>> 
>>>>>>>>>>>> More colors for sub-brands
>>>>>>>>>>>> 
>>>>>>>>>>>> What font? Need to check it is an open font :) A google font…
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Jody’s notes:
>>>>>>>>>>>> 
>>>>>>>>>>>> remind me to share my sketch templates
>>>>>>>>>>>> 
>>>>>>>>>>>> I like how light bulbs are now icons - and not a real thing
>>>>>>>>>>>> anymore)
>>>>>>>>>>>> 
>>>>>>>>>>>> for mission, vision, presentaiton -
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>> https://www.slideshare.net/jgarnett/a-new-vision-for-osgeo-65529744)
>>>>>>>>>>>> 
>>>>>>>>>>>> That "G" looks odd, tried to draw in elements with of an arrow?
>>>>>>>>>>>> 
>>>>>>>>>>>> I think your QGIS logo may be out of date
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> Update Wireframes: ‘Interaction Design V2’: moved to next
>>> meeting.
>>>>>>>>>>>> 
>>>>>>>>>>>> Based on the information given by OSGeo on April 12 2017,
>>>>>>>>>>>> adjustments
>>>>>>>>>>>> were
>>>>>>>>>>>> made and saved in a new document: ‘interaction Design V2’
>>>>>>>>>>>> 
>>>>>>>>>>>> Link to ‘Interaction Design V2’:
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>> https://projects.invisionapp.com/share/ZCBA3XH54#/screens/230141058
>>>>>>>>>>>> 
>>>>>>>>>>>> Action Items
>>>>>>>>>>>> 
>>>>>>>>>>>> Finalize Visitor Journey (OSGeo)
>>>>>>>>>>>> 
>>>>>>>>>>>> Decision making Logo Design (OSGeo)
>>>>>>>>>>>> 
>>>>>>>>>>>> Providing Get Interactive with information for ‘Case Studies’
>>>>>>>>>>>> wireframes
>>>>>>>>>>>> (OSGeo)
>>>>>>>>>>>> 
>>>>>>>>>>>> Share corporate presentation on Core Values etc. with Get
>>>>>>>>>>>> Interactive.
>>>>>>>>>>>> 
>>>>>>>>>>>> JL - contact email list to set up a meeting with Harisson
>>> Grundy
>>>>>>>>>>>> 
>>>>>>>>>>>> JG - setup a meeting on the visitor journeys
>>>>>>>>>>>> 
>>>>>>>>>>>> JL - Share logo presentation as-is (ask for feedback on the
>>> topo
>>>>>>>>>>>> background idea)
>>>>>>>>>>>> 
>>>>>>>>>>>> JG: Anyone want to post these notes...
>>>>>>>>>>>> 
>>>>>>>>>>>> Next Meeting Agenda Items
>>>>>>>>>>>> 
>>>>>>>>>>>> Discuss input ‘Cases Studies’.
>>>>>>>>>>>> 
>>>>>>>>>>>> Discuss decision Logo OSGeo.
>>>>>>>>>>>> 
>>>>>>>>>>>> Marketing & Collateral for  FOSS4G Boston (waiting for Astrid
>>> to
>>>>>>>>>>>> reply).
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> _______________________________________________
>>>>>>>>>>>> Marketing mailing list
>>>>>>>>>>>> Marketing at lists.osgeo.org
>>>>>>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> --
>>>>>>>>>>>> Cameron Shorter
>>>>>>>>>>>> M +61 419 142 254 <+61%20419%20142%20254>
>>>>>>>>>>>> 
>>>>>>>>>>>> _______________________________________________
>>>>>>>>>>>> Marketing mailing list
>>>>>>>>>>>> Marketing at lists.osgeo.org
>>>>>>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> --
>>>>>>>>> Cameron Shorter
>>>>>>>>> M +61 419 142 254 <+61%20419%20142%20254>
>>>>>>>>> 
>>>>>>> 
>>>>>>> _______________________________________________
>>>>>>> Marketing mailing list
>>>>>>> Marketing at lists.osgeo.org
>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>> 
>>>>>> --
>>>>>> --
>>>>>> Astrid Emde
>>>>>> Charter Member
>>>>>> Open Source Geospatial Foundation
>>>>>> http://wiki.osgeo.org/wiki/User:Astrid_Emde
>>>>>> _______________________________________________
>>>>>> Marketing mailing list
>>>>>> Marketing at lists.osgeo.org
>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>> 
>>>>> --
>>>>> --
>>>>> Jody Garnett
>>>>> 
>>>>> 
>>>>> _______________________________________________
>>>>> Marketing mailing list
>>>>> Marketing at lists.osgeo.org
>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>> 
>>>>> 
>>>>> --
>>>>> Cameron Shorter
>>>>> M +61 419 142 254 <+61%20419%20142%20254>
>>>>> 
>>>>> 
>>>>> _______________________________________________
>>>>> Marketing mailing list
>>>>> Marketing at lists.osgeo.org
>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>> 
>>>> 
>>> 
>> --
>> --
>> Jody Garnett
>> _______________________________________________
>> Marketing mailing list
>> Marketing at lists.osgeo.org
>> https://lists.osgeo.org/mailman/listinfo/marketing
> 
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