[Marketing] [OSGeo-Discuss] OSGeo symbols set

[nicolas bozon]

Hi Vicky,

Thank you for all these interesting questions. I'll try to answer and make
things as clear as possible.

First of all, this work is one of the action of the Marketing Committee for
2018. I released it a bit late, and this is still a work in progress.

It has not been yet 'approved' by Mark'comm nor merged to the OSGeo Github
branding repo. Some additional arrangements are needed, so better not to
use it in 'production' for now :)

I know the time it takes to do a design, as I do the release tweets designs
> for pgRouting.
>
> Maybe I don't understand the difference with the words symbols and logo.
> Can you explain your understanding?
>

Logo belongs to each project, has its own a story and involved most of the
time specific design work by project contributors.
Symbols or glyphs are simplified shapes that everyone can remember easily
and that can possibly scale at 'any' size.


> From my perspective:
> The majority of the projects symbol/logos look like their original design
> but they lost their color and they "look" gray (or is the gray green in the
> guidelines).
>

The goal of the symbol set is to gather all the projects logos in a symbol
collection that can be used as a webfont.
One would basically import the CSS and then just write *<i
class="osgeo-pgrouting"></i>* to make it appear in any web document, in any
color, at any size or screen resolution.

I used one of the OSGeo grey color in the demo page you are right, but one
is free to use any other.


> if a project has its own logo/symbol, like, pgRouting, baby elephant
> playing with a compass, full with colors, is there a reason for us to have
> a design change, a gray elephant head with two triangles in the ear?
>

Once again, logo belongs to each project and i wouldn't pretend to change
any of them.

As for PostGIS Slonik, your elephant was difficult to transform as a simple
symbol shape, so i decided to create a simpler one. I feel sorry if that is
hurting you or your
community. Please note that i'm still at taming those two rebel elephants,
so things should be much better shortly :)


> Do the projects PSC need to vote for their logo/symbol change or is the
> marketing committee, from now on be in charge of the logo/symbol designs of
> projects and the projects PSC have no vote on that?
>

Oh no ! Not at All ! Nobody wants to change any logo, just get a useful SVG
symbols collection to represent OSGeo projects in a simpler way when
needed.


> As SAC member:
> Website:
> Can you explain where in the website the projects's  symbol/logo would be
> used
> If applicable: where the original logos would be used?
> Where/how would the OSGeo foundation symbols set would be used.
> Where/how would the initiatives symbols set would be used.
>

I believe each symbol could be used on related page as subtitles icons, as
decorative html elements, as div or page repetitive background, or as
images fallback when needed on mobile, or even in the OSGeoLive submenus or
docs, as Cameron suggested.

These are only ideas. You should probably see this symbol set a basic
resource for websites, prints or any other media where using the official
project logo is not mandatory.


> Wiki:
> In the wiki page we have badges for example:
> https://wiki.osgeo.org/wiki/File:OSGeo_PSC.png
> We are still using the old logo badges, because there is no specification
> on the guidelines of how a badge should look like.
>

Good point, some of the symbols could replace some of the old badges. I
didn't think of it yet.

It is planned to integrate the symbols set in our branding assets, so its
use will be eventually documented in the style guide.

I hope i answered your question and will let you know when the PgRouting
symbol will be better.


Best,

Nick
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