[OSGeo-Conf] Fwd: FOSS4G 2007

[Paul Ramsey]

I would respect that the "conference naming" issue is more-or-less a  
classic bikeshed... everyone has an opinion and few people will be  
dissuaded from their opinion, no matter what the volume and cogency  
of argument arrayed before them.

<http://www.unixguide.net/freebsd/faq/16.19.shtml>

As such, it might best be moved expeditiously towards a vote...

PD

On 27-Oct-06, at 7:54 PM, Tyler Mitchell wrote:

>
> On 27-Oct-06, at 7:41 PM, venka.osgeo wrote:
>
>>
>>> The "brand" is "OSGeo". By making other things (FOSS4G)  
>>> equivalent to "OSGeo" you are reducing the potency of the "OSGeo"  
>>> mark.  This is why "Coke" doesn't also market "SooperDrink, it's  
>>> just like Coke".
>>
>> "Coke" is not the only (or good) example.
>> "Toyota" very successfully markets "Lexus"
>
> I'm not only concerned about 'potency', but we also need to  
> consider that by adding another 'product' to OSGeo, it will  
> increase our need for additional branding.  I know for many this is  
> boring and simple stuff, but for the Visibility Committee it is  
> very stressful.  We are continually trying to tighten up our  
> image.  To add another 'facet' to OSGeo, that can't simply share  
> the same name, logo, web site name, etc. it gets very confusing, at  
> least for me.
>
> I think we are too quickly throwing away OSGeo as if it is a bad  
> name - it is what we are all working for!
>
> Tyler
>
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