[FOSS4G2016] A postcard for promoting the conference on print media: Rien ne va plus

Wed Jul 8 01:39:52 PDT 2015

Hi Anton, @All,

many thanks again for your efforts.

I just ordered 500 postcards, so any wishes for improvements are 
obsolete for now.

So far, Till

Am 2015-07-07 23:57, schrieb anton at foss4g2016.org:
> Hi,
>
> the single colored and blurred OSGeo-logo were intentional. I find
> the green logo much harder to see, since it's over a green forest, 
> and
> besides: there is the full color version on the back side. The
> blur/glow was there to make the light shadow in the background more
> subtle (which obviously worked since nobody complained about it =).
> The shadow is there to enhance the contrast, and since it's part of
> the background too, I hope you don't object to the 'Do not' part 'b'
> that states 'Add dark drop shadows to the logo'. Due to the dark, 
> wild
> background and the wide radius of the shadow (which doesn't really
> make it a 'drop' shadow in this sense, as shown in the guide), I 
> still
> find it subtle enough and it makes a great difference for the
> readability from the far.
>
> Neither single color mode nor shadow as common contrast enhancement
> tool on a non-white(!), noisy(!) background *in combination* with
> white foreground are taken into concern in the style guide (a 
> weakness
> of it, as I think). Is the guide incomplete maybe? (At least it's a
> very small compared to other style-guides I've seen and seems to be
> designed especially for business cards and white or green paper.)
>
> As for the single color: Logo-design-101 says, that a logo should
> always be printable using one color (i.e. for black-only printers).
> The OSGeo-logo's design itself is definitly capable of it.
>
> I vote for the white logo at least *in this instance*. The
> alternative would be a white box around it, for which I would ask
> someone else to do that. I couldn't bring that over my heard (for the
> logo's sake =).
> Or something else... any ideas?
>
> So for the final version I just took out the glow and weakend the
> shadow a bit. Here are the ready-to-print versions as PDF:
>
> Front: http://antonpopov.de/foss4g-2016/postcard/front-06-final.pdf
> Back:  http://antonpopov.de/foss4g-2016/postcard/back-03-final.pdf
>
> or as PNG:
>
> Front: http://antonpopov.de/foss4g-2016/postcard/front-06-final.png
> Back:  http://antonpopov.de/foss4g-2016/postcard/back-03-final.png
>
> A commit to the SVN (including cleaned up XCF's) will follow soon.
>
> Thank you all for having an opinion and commenting on the topic =)
> That made this a lot easier!
>
> Regards
> Anton
>
> On 2015-07-07 14:09, till.adams at fossgis.de wrote:
>> Hi Gert-Jan,
>> do you ask Anton to change the logos color with that?
>> If so, @Anton, if that is still possible, just do it and then pass
>> over the final print-drafts, so I can start the printing of the
>> postcards. As I'll see some guys in Como (Jeff, Gert-Jan, others) I
>> will make some more, so you guys can distribute them as well.
>> So far, Till
>>
>> Am 2015-07-07 13:53, schrieb Gert-Jan van der Weijden - Stichting 
>> OSGeo.nl:
>>> Hi Anton,
>>> Great job!
>>> Of your so-called 3 "minus-points" (transparancy, hard-to-read-text 
>>> and
>>> non-style-guide color of logo) I think only the color of the logo 
>>> is a
>>> concern.
>>> Is it because of readability on the rather gre nlower-left 
>>> background that
>>> you choose a white (instead of a green) logo?
>>> Just made a small test myself with the original (dark & light 
>>> green) logo:
>>> even for me (being colourblind, really!) the readability of the 
>>> logo is
>>> absolutely fine.
>>> And thank a lot for pointing me to me the OSGeo style guide. 
>>> Another hidden
>>> gem!
>>>
>>> regards,
>>> Gert-Jan
>>>
>>>
>>>
>>> -----Oorspronkelijk bericht-----
>>> Van: foss4g2016-bounces at lists.osgeo.org
>>> [mailto:foss4g2016-bounces at lists.osgeo.org] Namens Jeff McKenna
>>> Verzonden: dinsdag 7 juli 2015 13:39
>>> Aan: foss4g2016 at lists.osgeo.org
>>> Onderwerp: Re: [FOSS4G2016] A postcard for promoting the conference 
>>> on print
>>> media
>>> Great work Anton!  Super. Thank you for including the OSGeo logo.
>>> PS. you'll never hear me complaining of over-using SVN :)
>>> -jeff
>>>
>>>
>>>
>>> On 2015-07-06 8:05 PM, anton at foss4g2016.org wrote:
>>>> Hey folks!
>>>> I can't think strait anymore... It's been a crazy day and I'm 
>>>> tired,
>>>> so I declare the next episode of the postcard series as open to
>>> discussion:
>>>> Front: http://antonpopov.de/foss4g-2016/postcard/front-06.png
>>>> Back:  http://antonpopov.de/foss4g-2016/postcard/back-03.png
>>>> Featuring:
>>>> + a new photo theme (thanks to Till and the City of Bonn) a new 
>>>> set of
>>>> + open fonts (thanks to Gert-Jan for pointing that [1] out):
>>>>    * 'Open Sans' (Apache License Version 2.0)
>>>>    * 'Pecita Expanded' (handwriting font / SIL OPEN FONT LICENSE
>>>> Version
>>>> 1.1 (memo to self: read it!))
>>>> - fancy transparency stuff
>>>> - an OSGeo logo at the front that propably goes against the style
>>>> guide [2]
>>>> - text that may be hard to read
>>>> @Jeff: I thought about putting the Gimp files to the SVN, but on
>>>> forseeing an upload of more than 100 MB - that would take half a 
>>>> day
>>>> to complete - I resigned. I'll clean up the files to reduce the 
>>>> size,
>>>> but not today =)
>>>> Good night
>>>> Anton
>>>> [1] http://openfontlibrary.org
>>>> [2]
>>>> 
>>>> https://svn.osgeo.org/osgeo/marketing/guidelines/OSGeo%20Official%20Br
>>>> anding%20Guide.pdf
>>>>
>>>>
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