[Marketing] Input required OSGeo Marketing supplies
Astrid Emde (OSGeo)
astrid_emde at osgeo.org
Fri Feb 10 08:09:31 PST 2017
Hi Alex,
I agree - stickers are more usefull than postcards. And they are not so
heavy.
We spend about 200-300 Euro for sending the material. But I must submit
that in most of the cases I made big parcels and maybe a smaller parcel
would have been enough and cheaper.
With a focus on spreading the material on our FOSS4Gs, the number of
parcels we send to people will decline.
Astrid
Am 2017-02-10 16:34, schrieb Alex Mandel:
> Astrid,
>
> Do you have the numbers for how much F0SS4G 2016 spent sending
> promotional material around. Getting the a box of stickers and
> postcards
> to promote FOSS4G was useful as general marketing. Though the ratio
> should lean towards stickers vs postcards. I keep a pile stocked
> outside
> my office at the University (GeoforAll lab).
>
> Thanks,
> Alex
>
> On 02/09/2017 10:59 PM, Astrid Emde (OSGeo) wrote:
>> Hello,
>>
>> sorry - I was absent for a while.
>>
>> I would do both or all three suggestions:
>>
>> 1. bulk supplies available at FOSS4G (we did this in Bonn at
>> FOSS4G2016
>> and always do it at FOSSGIS and other conferences. Hopefully like this
>> material was spread over the world. It is cheaper to order x*1000 of
>> stickers than only 100)
>>
>> 2. send material to local chapters or local conference committees
>> It is a nice personal gesture to get a parcel from OSGeo.
>>
>> 3. let people print their own matterial
>> provide the link to an external company in then wiki so people can
>> order
>> their own material.
>>
>> There was a mail about this topic from me in September
>> https://lists.osgeo.org/pipermail/marketing/2016-September/003164.html
>>
>> For 1. and 2.:
>> I could do the shipping of parcels in the next time and we can have a
>> look how much parcels are requested. If it is getting too much, we
>> could
>> give it to an external company.
>>
>> Astrid
>>
>> Am 2017-02-09 23:02, schrieb Eli Adam:
>>> On Thu, Feb 9, 2017 at 1:18 PM, Cameron Shorter
>>> <cameron.shorter at gmail.com> wrote:
>>>> In prior years discussions on the marketing led us to think that we
>>>> should
>>>> be outsoucing the production of OSGeo related supplies to external
>>>> company(s). Eg: http://www.cafepress.com/ (Beyond the idea, we did
>>>> very
>>>> little to follow through on this).
>>>
>>> cafepress is more oriented towards selling very small quantities,
>>> like
>>> 1. Or 10. Also, The OSGeo cafe press has not been doing lots of
>>> business over the years.
>>>
>>>>
>>>> We work out the list of products which should be created, provide
>>>> the
>>>> source
>>>> data/image/... then let the external provider manage the selling and
>>>> delivery process. We can later decide if OSGeo wishes to pay for
>>>> certain
>>>> items for certain events.
>>>
>>> They are available here for instance,
>>> http://www.cafepress.com/osgeo/1752240, however, that would be the
>>> worst way to purchase bulk stickers.
>>>
>>> Eli
>>>
>>>>
>>>> Cheers, Cameron
>>>>
>>>>
>>>>
>>>>
>>>> On 10/2/17 7:59 am, Eli Adam wrote:
>>>>>
>>>>> On Thu, Feb 9, 2017 at 12:44 PM, Marc Vloemans
>>>>> <marcvloemans1 at gmail.com>
>>>>> wrote:
>>>>>>
>>>>>> Dear Marketing list members,
>>>>>>
>>>>>> Regarding Eli's suggestion below that stickers (And perhaps flyers
>>>>>> etc
>>>>>> too?) be printed centrally and shipped to event organisers and
>>>>>> perhaps other
>>>>>> OSGeo stakeholders, I require your thoughts on this.
>>>>>
>>>>> Shipping supplies is not my suggestion. My suggestion is to have
>>>>> bulk
>>>>> supplies available at FOSS4G. Attendees from chapters all over the
>>>>> world who attend FOSS4G can take those stickers in bulk with them
>>>>> back
>>>>> to various regions of the world for distribution at local chapters
>>>>> and
>>>>> events.
>>>>>
>>>>>> My own initial thoughts, I have already expressed, but perhaps
>>>>>> there are
>>>>>> other considerations to take into account?
>>>>>
>>>>> Your thoughts on this idea?
>>>>>
>>>>> Best regards, Eli
>>>>>
>>>>>> Kind regards,
>>>>>> Marc Vloemans
>>>>>>
>>>>>>
>>>>>>> Op 9 feb. 2017 om 21:00 heeft marketing-request at lists.osgeo.org
>>>>>>> het
>>>>>>> volgende geschreven:
>>>>>>>
>>>>>>> Send Marketing mailing list submissions to
>>>>>>> marketing at lists.osgeo.org
>>>>>>>
>>>>>>> To subscribe or unsubscribe via the World Wide Web, visit
>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>> or, via email, send a message with subject or body 'help' to
>>>>>>> marketing-request at lists.osgeo.org
>>>>>>>
>>>>>>> You can reach the person managing the list at
>>>>>>> marketing-owner at lists.osgeo.org
>>>>>>>
>>>>>>> When replying, please edit your Subject line so it is more
>>>>>>> specific
>>>>>>> than "Re: Contents of Marketing digest..."
>>>>>>>
>>>>>>>
>>>>>>> Today's Topics:
>>>>>>>
>>>>>>> 1. OSGeo Marketing supplies (Eli Adam)
>>>>>>>
>>>>>>>
>>>>>>> ----------------------------------------------------------------------
>>>>>>>
>>>>>>>
>>>>>>> Message: 1
>>>>>>> Date: Thu, 9 Feb 2017 10:24:01 -0800
>>>>>>> From: Eli Adam <eadam at co.lincoln.or.us>
>>>>>>> To: Marc Vloemans <marcvloemans1 at gmail.com>
>>>>>>> Cc: "marketing at lists.osgeo.org" <marketing at lists.osgeo.org>
>>>>>>> Subject: [Marketing] OSGeo Marketing supplies
>>>>>>> Message-ID:
>>>>>>>
>>>>>>> <CACqBkM_GO5TNoX-TKSsET59BCY4uUGWsCeEaynUmmh6KP-juKw at mail.gmail.com>
>>>>>>> Content-Type: text/plain; charset=UTF-8
>>>>>>>
>>>>>>>> On Tue, Jan 31, 2017 at 10:59 AM, Marc Vloemans
>>>>>>>> <marcvloemans1 at gmail.com> wrote:
>>>>>>>> Maxi et al.
>>>>>>>>
>>>>>>>> Regarding reimbursement of flyers and stickers;
>>>>>>>> - stickers best be printed locally (printing overseas And
>>>>>>>> shipment is
>>>>>>>> not
>>>>>>>> quite cost And time efficient)
>>>>>>>
>>>>>>> Maybe 3,000 stickers can be printed and distributed in bulk to
>>>>>>> local
>>>>>>> chapter representatives at FOSS4G? That might be the cheapest
>>>>>>> way to
>>>>>>> distribute them around the world. In my opinion, the more
>>>>>>> stickers
>>>>>>> the better; anywhere someone wants to promote OSGeo is worth a
>>>>>>> sticker.
>>>>>>>
>>>>>>> Eli
>>>>>>>
>>>>>>>
>>>>>>> ------------------------------
>>>>>>>
>>>>>>> Subject: Digest Footer
>>>>>>>
>>>>>>> _______________________________________________
>>>>>>> Marketing mailing list
>>>>>>> Marketing at lists.osgeo.org
>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>
>>>>>>> ------------------------------
>>>>>>>
>>>>>>> End of Marketing Digest, Vol 94, Issue 14
>>>>>>> *****************************************
>>>>>>
>>>>>> _______________________________________________
>>>>>> Marketing mailing list
>>>>>> Marketing at lists.osgeo.org
>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>
>>>>> _______________________________________________
>>>>> Marketing mailing list
>>>>> Marketing at lists.osgeo.org
>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>
>>>>
>>>> --
>>>> Cameron Shorter
>>>> M +61 419 142 254
>>>>
>>>>
>>>> _______________________________________________
>>>> Marketing mailing list
>>>> Marketing at lists.osgeo.org
>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>> _______________________________________________
>>> Marketing mailing list
>>> Marketing at lists.osgeo.org
>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>
--
http://wiki.osgeo.org/wiki/User:Astrid_Emde
More information about the Marketing
mailing list