[Marketing] Input required OSGeo Marketing supplies

Alex Mandel tech_dev at wildintellect.com
Fri Feb 10 07:34:23 PST 2017


Astrid,

Do you have the numbers for how much F0SS4G 2016 spent sending
promotional material around. Getting the a box of stickers and postcards
to promote FOSS4G was useful as general marketing. Though the ratio
should lean towards stickers vs postcards. I keep a pile stocked outside
my office at the University (GeoforAll lab).

Thanks,
Alex

On 02/09/2017 10:59 PM, Astrid Emde (OSGeo) wrote:
> Hello,
> 
> sorry - I was absent for a while.
> 
> I would do both or all three suggestions:
> 
> 1.  bulk supplies available at FOSS4G (we did this in Bonn at FOSS4G2016
> and always do it at FOSSGIS and other conferences. Hopefully like this
> material was spread over the world. It is cheaper to order x*1000 of
> stickers than only 100)
> 
> 2. send material to local chapters or local conference committees
> It is a nice personal gesture to get a parcel from OSGeo.
> 
> 3. let people print their own matterial
> provide the link to an external company in then wiki so people can order
> their own material.
> 
> There was a mail about this topic from me in September
> https://lists.osgeo.org/pipermail/marketing/2016-September/003164.html
> 
> For 1. and 2.:
> I could do the shipping of parcels in the next time and we can have a
> look how much parcels are requested. If it is getting too much, we could
> give it to an external company.
> 
> Astrid
> 
> Am 2017-02-09 23:02, schrieb Eli Adam:
>> On Thu, Feb 9, 2017 at 1:18 PM, Cameron Shorter
>> <cameron.shorter at gmail.com> wrote:
>>> In prior years discussions on the marketing led us to think that we
>>> should
>>> be outsoucing the production of OSGeo related supplies to external
>>> company(s). Eg: http://www.cafepress.com/ (Beyond the idea, we did very
>>> little to follow through on this).
>>
>> cafepress is more oriented towards selling very small quantities, like
>> 1.  Or 10.  Also, The OSGeo cafe press has not been doing lots of
>> business over the years.
>>
>>>
>>> We work out the list of products which should be created, provide the
>>> source
>>> data/image/... then let the external provider manage the selling and
>>> delivery process. We can later decide if OSGeo wishes to pay for certain
>>> items for certain events.
>>
>> They are available here for instance,
>> http://www.cafepress.com/osgeo/1752240, however, that would be the
>> worst way to purchase bulk stickers.
>>
>> Eli
>>
>>>
>>> Cheers, Cameron
>>>
>>>
>>>
>>>
>>> On 10/2/17 7:59 am, Eli Adam wrote:
>>>>
>>>> On Thu, Feb 9, 2017 at 12:44 PM, Marc Vloemans
>>>> <marcvloemans1 at gmail.com>
>>>> wrote:
>>>>>
>>>>> Dear Marketing list members,
>>>>>
>>>>> Regarding Eli's suggestion below that stickers (And perhaps flyers etc
>>>>> too?) be printed centrally and shipped to event organisers and
>>>>> perhaps other
>>>>> OSGeo stakeholders, I require your thoughts on this.
>>>>
>>>> Shipping supplies is not my suggestion.  My suggestion is to have bulk
>>>> supplies available at FOSS4G.  Attendees from chapters all over the
>>>> world who attend FOSS4G can take those stickers in bulk with them back
>>>> to various regions of the world for distribution at local chapters and
>>>> events.
>>>>
>>>>> My own initial thoughts, I have already expressed, but perhaps
>>>>> there are
>>>>> other considerations to take into account?
>>>>
>>>> Your thoughts on this idea?
>>>>
>>>> Best regards, Eli
>>>>
>>>>> Kind regards,
>>>>> Marc Vloemans
>>>>>
>>>>>
>>>>>> Op 9 feb. 2017 om 21:00 heeft marketing-request at lists.osgeo.org het
>>>>>> volgende geschreven:
>>>>>>
>>>>>> Send Marketing mailing list submissions to
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>>>>>>
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>>>>>>
>>>>>> You can reach the person managing the list at
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>>>>>>
>>>>>> When replying, please edit your Subject line so it is more specific
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>>>>>>
>>>>>>
>>>>>> Today's Topics:
>>>>>>
>>>>>>    1. OSGeo Marketing supplies (Eli Adam)
>>>>>>
>>>>>>
>>>>>> ----------------------------------------------------------------------
>>>>>>
>>>>>>
>>>>>> Message: 1
>>>>>> Date: Thu, 9 Feb 2017 10:24:01 -0800
>>>>>> From: Eli Adam <eadam at co.lincoln.or.us>
>>>>>> To: Marc Vloemans <marcvloemans1 at gmail.com>
>>>>>> Cc: "marketing at lists.osgeo.org" <marketing at lists.osgeo.org>
>>>>>> Subject: [Marketing] OSGeo Marketing supplies
>>>>>> Message-ID:
>>>>>>    
>>>>>> <CACqBkM_GO5TNoX-TKSsET59BCY4uUGWsCeEaynUmmh6KP-juKw at mail.gmail.com>
>>>>>> Content-Type: text/plain; charset=UTF-8
>>>>>>
>>>>>>> On Tue, Jan 31, 2017 at 10:59 AM, Marc Vloemans
>>>>>>> <marcvloemans1 at gmail.com> wrote:
>>>>>>> Maxi et al.
>>>>>>>
>>>>>>> Regarding reimbursement of flyers and stickers;
>>>>>>> - stickers best be printed locally (printing overseas And
>>>>>>> shipment is
>>>>>>> not
>>>>>>> quite cost And time efficient)
>>>>>>
>>>>>> Maybe 3,000 stickers can be printed and distributed in bulk to local
>>>>>> chapter representatives at FOSS4G?  That might be the cheapest way to
>>>>>> distribute them around the world.  In my opinion, the more stickers
>>>>>> the better; anywhere someone wants to promote OSGeo is worth a
>>>>>> sticker.
>>>>>>
>>>>>> Eli
>>>>>>
>>>>>>
>>>>>> ------------------------------
>>>>>>
>>>>>> Subject: Digest Footer
>>>>>>
>>>>>> _______________________________________________
>>>>>> Marketing mailing list
>>>>>> Marketing at lists.osgeo.org
>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>
>>>>>> ------------------------------
>>>>>>
>>>>>> End of Marketing Digest, Vol 94, Issue 14
>>>>>> *****************************************
>>>>>
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>>>
>>>
>>> -- 
>>> Cameron Shorter
>>> M +61 419 142 254
>>>
>>>
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