[Marketing] marketing brochure

Tue Dec 3 23:01:17 PST 2019

That would be great, experience we need more :)

On Wed, Dec 4, 2019 at 7:00 AM Harrison Grundy <
harrison.grundy at astrodoggroup.com> wrote:

> If it would help, I can ask the communication designers I work with how
> they would go about solving this... (wanting to edit in both InDesign and
> OSS tools)
>
>
> On 4 December 2019 10:33:38 AM SGT, adam steer <adam.d.steer at gmail.com>
> wrote:
>>
>> Hey Jody, all
>>
>> Allright I am now feeling super naive and less than helpful. Exporting
>> from .indd to EPS will not really achieve much, since inDesign won’t open
>> EPS files [1], although it looks like Scribus will (maybe losing font
>> editing as fonts) [2] - so design interoperability is a failure here.
>>
>> I think this problem *only* applies to the brochure [3], since all of the
>> other print materials are single-sheet and can safely (IMO) be handed
>> around as svg files for use in inkscape and illustrator.
>>
>> …for the brochure.. hmm. yes having a format commonly used in design
>> shops is awesome, and yes being able to do things using open tooling is
>> also awesome - unfortunately both can't happen
>>
>> The best approach seems to be keeping the brochure in .indd format for
>> now. Sorry for making storms in teacups
>>
>> Adam
>>
>> [1]
>> https://helpx.adobe.com/au/indesign/kb/supported-file-formats-indesign-cs5.html
>> [2] https://wiki.scribus.net/canvas/Help:Manual_Importeps
>>
>>
>> On Tue, 3 Dec 2019 at 17:10, Jody Garnett <jody.garnett at gmail.com> wrote:
>>
>>> Let's try the conversion and we can do an updated round of Inkscape /
>>> scribus / indesign. I think the one-page documents should be something we
>>> can maintain with the project teams, the other materials (multi-page
>>> Boucher, banners, etc...) may need to be evaluated on a case-by-case basis?
>>> --
>>> Jody Garnett
>>>
>>>
>>> On Tue, 3 Dec 2019 at 07:01, Jody Garnett <jody.garnett at gmail.com>
>>> wrote:
>>>
>>>> I am a bit frustrated here, but perhaps I am missing something, or not
>>>> being clear enough.  I want to keep our marketing materials in a format
>>>> where we can tag in professional design help when needed.
>>>> --
>>>> Jody Garnett
>>>>
>>>>
>>>> On Tue, 3 Dec 2019 at 06:35, nicolas bozon <nicolas.bozon at gmail.com>
>>>> wrote:
>>>>
>>>>> Thanks Harisson,
>>>>> That would probably help us to get our brochure in a more open and
>>>>> usable format, yes please !
>>>>> Would you be able to convert this file (
>>>>> https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure/001-EU-size)
>>>>> to SVG or PDF please ?
>>>>> Or provide me with the CC account credentials, and i'll be happy to
>>>>> proceed, and finally get rid of these unfriendly indd files !
>>>>>
>>>>> Thanks in advance
>>>>> Best,
>>>>>
>>>>> Nick
>>>>>
>>>>> Le mar. 3 déc. 2019 à 06:17, Harrison Grundy <
>>>>> harrison.grundy at astrodoggroup.com> a écrit :
>>>>>
>>>>>> I've got a spare Creative Cloud license floating around that we'd be
>>>>>> happy to donate to this for a few months, let me know if that would be
>>>>>> useful.
>>>>>>
>>>>>> --- Harrison
>>>>>>
>>>>>> On 3 December 2019 12:37:32 PM SGT, Jody Garnett <
>>>>>> jody.garnett at gmail.com> wrote:
>>>>>>>
>>>>>>> I should also point out we have never merged in the work from
>>>>>>> Nicolas. It is sitting in a PR:
>>>>>>> https://github.com/OSGeo/osgeo/pulls (waiting for review comments
>>>>>>> to be addressed).
>>>>>>>
>>>>>>> I should also point out that my enthusiasm is for seeing things
>>>>>>> finished (and have no personal stake in doing it myself). Indeed I am
>>>>>>> leaning towards paying getinteractive a time and materials contract for
>>>>>>> next year (say 40 hours) to use as needed for graphic design work.
>>>>>>>
>>>>>>> I also think we should put a RFP to our community to provide map
>>>>>>> integration for members/local chapters/GeoForAll (right now we hide our
>>>>>>> maps in a filter drop down). Absolutely nobody has volunteered on this one
>>>>>>> ...
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> On Tue, Dec 3, 2019 at 4:24 AM adam steer <adam.d.steer at gmail.com>
>>>>>>> wrote:
>>>>>>>
>>>>>>>> My preference would be:
>>>>>>>>
>>>>>>>> - use some indesign expertise (either buy a license and let Jody go
>>>>>>>> for it or hire someone) to unpack .indd files to something else (EPS? SVG?
>>>>>>>> preferences?) which is more transportable, even if that means losing some
>>>>>>>> adobe-specific pizzaz in the design process
>>>>>>>>
>>>>>>>> - deploy some budget to help with whatever updates / refreshes are
>>>>>>>> needed, providing any additional guidance on design principles we require
>>>>>>>> to incorporate Nicolas’ icon set wherever we should do so, with the
>>>>>>>> understanding that the end result should be useful across the
>>>>>>>> Inkscape/Scribus *and* Adobe platforms (woohoo! design interoperability!
>>>>>>>> can it be done? I hope so!)
>>>>>>>>
>>>>>>>> …with a view to:
>>>>>>>> - deploying Jody’s enthusiasm, experience and wisdom - even if it
>>>>>>>> is to completely disagree with my thoughts above :)
>>>>>>>> - making it as easy as possible for future us to pick up and carry
>>>>>>>> on later.
>>>>>>>>
>>>>>>>> …and having said that, I’ll help Jody any way I can without needing
>>>>>>>> an Adobe suite licence.
>>>>>>>>
>>>>>>>> Regards,
>>>>>>>>
>>>>>>>> Adam
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>> On Tue, 3 Dec 2019 at 13:55, Jody Garnett <jody.garnett at gmail.com>
>>>>>>>> wrote:
>>>>>>>>
>>>>>>>>> Nice, I am not against Scribus and would you personally be willing
>>>>>>>>> to try again.
>>>>>>>>>
>>>>>>>>>  The last challenge is harder, I would like us as volunteers to be
>>>>>>>>> able to hire a graphics designer to get stuff done faster for regional
>>>>>>>>> events and projects.
>>>>>>>>>
>>>>>>>>> Personally I think the website is most important, and printing
>>>>>>>>> things out is hopefully going away. But it does make an impression, and
>>>>>>>>> that impression helps break down “open source is not professional”
>>>>>>>>> hesitation allowing us to reach more folks.
>>>>>>>>>
>>>>>>>>> I am aware how silly it is we need to work so hard to give
>>>>>>>>> software away. Still it makes people so happy it is worth a bit of our
>>>>>>>>> time.
>>>>>>>>>
>>>>>>>>> On Tue, Dec 3, 2019 at 12:45 AM adam steer <adam.d.steer at gmail.com>
>>>>>>>>> wrote:
>>>>>>>>>
>>>>>>>>>> Hi all
>>>>>>>>>>
>>>>>>>>>> Looks like inDesign may need to be part of the process, scribus
>>>>>>>>>> cannot import the .indd files in marketing collateral [1], and the PDFs in
>>>>>>>>>> print [2] don’t open with fonts as editable fonts (although the text can be
>>>>>>>>>> replaced easily enough).
>>>>>>>>>>
>>>>>>>>>> Both Scribus and Inkscape have moved a long way since 2017. For
>>>>>>>>>> my own two cents I find inDesign and illustrator at least as painful to
>>>>>>>>>> use, and you have to then pay for them also ;) - so I haven’t used them in
>>>>>>>>>> a very long time.
>>>>>>>>>>
>>>>>>>>>> Cheers,
>>>>>>>>>>
>>>>>>>>>> Adam
>>>>>>>>>>
>>>>>>>>>> [1]
>>>>>>>>>> https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure
>>>>>>>>>> [2] https://github.com/OSGeo/osgeo/tree/master/marketing/print
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>> On Tue, 3 Dec 2019 at 04:35, Astrid Emde (OSGeo) <
>>>>>>>>>> astrid_emde at osgeo.org> wrote:
>>>>>>>>>>
>>>>>>>>>>> Hello Jody,
>>>>>>>>>>>
>>>>>>>>>>> great that you have more time now and great that you would like
>>>>>>>>>>> to work
>>>>>>>>>>> on the flyer/brochure.
>>>>>>>>>>>
>>>>>>>>>>> It would make sense to update the brochure and make ist
>>>>>>>>>>> sustainable (do
>>>>>>>>>>> not list sponsors) so we can print it and us that version for
>>>>>>>>>>> quite
>>>>>>>>>>> while.
>>>>>>>>>>> Although I would prefer a lighter weight version of the OSGeo
>>>>>>>>>>> brochure.
>>>>>>>>>>>
>>>>>>>>>>> It also is great if you can update some of the one-page flyer
>>>>>>>>>>> too.
>>>>>>>>>>>
>>>>>>>>>>> It looked like with some files scribus did not work, so I am
>>>>>>>>>>> fine if you
>>>>>>>>>>> do it with inDesign. Maybe you leave the scribus files that work
>>>>>>>>>>> as they
>>>>>>>>>>> are.
>>>>>>>>>>>
>>>>>>>>>>> You could choose the license that you think make sense.
>>>>>>>>>>>
>>>>>>>>>>> Astrid
>>>>>>>>>>>
>>>>>>>>>>> Am 02.12.2019 18:25 schrieb Jody Garnett:
>>>>>>>>>>> > Brian I had a terrible couple of weeks before foss4g boston
>>>>>>>>>>> using
>>>>>>>>>>> > scribus for the one page handouts. The teams produces results
>>>>>>>>>>> that
>>>>>>>>>>> > were visually inconsistent and their work had to be redone so
>>>>>>>>>>> that all
>>>>>>>>>>> > the output had the logos and so on in a consistent fashion.
>>>>>>>>>>> >
>>>>>>>>>>> > When you say Scribus get's good reviews ... can I ask from
>>>>>>>>>>> where? It
>>>>>>>>>>> > certainly works but it honestly reminded me of desktop
>>>>>>>>>>> publishing
>>>>>>>>>>> > solutions on an an Amiga 4000.
>>>>>>>>>>> >
>>>>>>>>>>> > We can go through some old email where Antia Graser worked
>>>>>>>>>>> really hard
>>>>>>>>>>> > evaluating options and getting scribus to work.  We also had
>>>>>>>>>>> our
>>>>>>>>>>> > graphics designer give it a go but it was too slow/frustrating
>>>>>>>>>>> given
>>>>>>>>>>> > the timeframe.
>>>>>>>>>>> >
>>>>>>>>>>> > -
>>>>>>>>>>> >
>>>>>>>>>>> https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>>>>>> > [2]
>>>>>>>>>>> >
>>>>>>>>>>> > The other option that folks discussed in that thread was
>>>>>>>>>>> InkScape,
>>>>>>>>>>> > however it was producing SVG output that could not be used in
>>>>>>>>>>> the
>>>>>>>>>>> > browsers due to a difference in SVG standard support. Sadly at
>>>>>>>>>>> the
>>>>>>>>>>> > time it was also producing PDF output inconsistently.
>>>>>>>>>>> >
>>>>>>>>>>> > --
>>>>>>>>>>> > Jody Garnett
>>>>>>>>>>> >
>>>>>>>>>>> > On Mon, 2 Dec 2019 at 16:07, Brian M Hamlin <
>>>>>>>>>>> maplabs at light42.com>
>>>>>>>>>>> > wrote:
>>>>>>>>>>> >
>>>>>>>>>>> >> Hi - Here in California/USA Adobe products are certainly very
>>>>>>>>>>> >> popular, and I use them myself (old purchase). However, the
>>>>>>>>>>> FOSS
>>>>>>>>>>> >> desktop publishing suite Scribus also gets good reviews. Is it
>>>>>>>>>>> >> truly the only forward, to use inDesign for the brochures? The
>>>>>>>>>>> >> fonts can be used in any case.
>>>>>>>>>>> >>
>>>>>>>>>>> >> cheers --Brian
>>>>>>>>>>> >>
>>>>>>>>>>> >> On 12/2/19 6:39 AM, Jody Garnett wrote:
>>>>>>>>>>> >>
>>>>>>>>>>> >>> I have been resisting taking on any more activities until my
>>>>>>>>>>> term
>>>>>>>>>>> >>> as Director was up. With today's announcement I have some
>>>>>>>>>>> more
>>>>>>>>>>> >>> capacity :)
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> Astrid you mentioned wanted to update the osgeo brochure last
>>>>>>>>>>> >>> year, and we did not have any members available with access
>>>>>>>>>>> to
>>>>>>>>>>> >>> InDesign. The economics of using scribus did not work out
>>>>>>>>>>> for us
>>>>>>>>>>> >>> (when we had access to a graphic designer it was better to
>>>>>>>>>>> use a
>>>>>>>>>>> >>> WYIWYG tool to take advantage of their training).
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> I would be willing to do the update, if the marketing
>>>>>>>>>>> committee
>>>>>>>>>>> >>> was able to provide an InDesign license. In the past I
>>>>>>>>>>> purchased
>>>>>>>>>>> >>> proprietary fonts when they were mandated by our logo design,
>>>>>>>>>>> >>> however InDesign is a more expensive commitment.
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> a) InDesign US$239.88/yr
>>>>>>>>>>> >>> b) InDesign US$31.49/mo, only subscribe when needed?
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> Another good approach is:
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> c) Contact GetInteractive and set up a time and materials
>>>>>>>>>>> contract
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> d) Ask on our mailing list if anyone else has access to
>>>>>>>>>>> InDesign
>>>>>>>>>>> >>> and would be willing to do the work.
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> Please reply with your preference, and any discussion. I
>>>>>>>>>>> feel we
>>>>>>>>>>> >>> should make a motion this calendar year while we have
>>>>>>>>>>> marketing
>>>>>>>>>>> >>> budget to work with.
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> aside: I was able to make use of scribus for some of our one
>>>>>>>>>>> page
>>>>>>>>>>> >>> handouts, porting content from a number of projects for a
>>>>>>>>>>> >>> consistent appearance. It was a very frustrating learning
>>>>>>>>>>> curve,
>>>>>>>>>>> >>> but I think I can safely update these now.
>>>>>>>>>>> >>> --
>>>>>>>>>>> >>> Jody Garnett
>>>>>>>>>>> >>>
>>>>>>>>>>> >>> _______________________________________________
>>>>>>>>>>> >>> Marketing mailing list
>>>>>>>>>>> >>> Marketing at lists.osgeo.org
>>>>>>>>>>> >>> https://lists.osgeo.org/mailman/listinfo/marketing [1]
>>>>>>>>>>> >
>>>>>>>>>>> >
>>>>>>>>>>> > Links:
>>>>>>>>>>> > ------
>>>>>>>>>>> > [1] https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>>> > [2]
>>>>>>>>>>> >
>>>>>>>>>>> https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>>>>>> >
>>>>>>>>>>> > _______________________________________________
>>>>>>>>>>> > Marketing mailing list
>>>>>>>>>>> > Marketing at lists.osgeo.org
>>>>>>>>>>> > https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>>> _______________________________________________
>>>>>>>>>>> Marketing mailing list
>>>>>>>>>>> Marketing at lists.osgeo.org
>>>>>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>> --
>>>>>>>>>> Dr. Adam Steer
>>>>>>>>>> http://spatialised.net
>>>>>>>>>> https://www.researchgate.net/profile/Adam_Steer
>>>>>>>>>> http://au.linkedin.com/in/adamsteer
>>>>>>>>>> http://orcid.org/0000-0003-0046-7236
>>>>>>>>>> +61 427 091 712 ::  @adamdsteer
>>>>>>>>>>
>>>>>>>>>> Suits are bad for business:
>>>>>>>>>> http://www.spatialised.net/business-penguins/
>>>>>>>>>> _______________________________________________
>>>>>>>>>> Marketing mailing list
>>>>>>>>>> Marketing at lists.osgeo.org
>>>>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>
>>>>>>>>> --
>>>>>>>>> --
>>>>>>>>> Jody Garnett
>>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>> --
>>>>>>>> Dr. Adam Steer
>>>>>>>> http://spatialised.net
>>>>>>>> https://www.researchgate.net/profile/Adam_Steer
>>>>>>>> http://au.linkedin.com/in/adamsteer
>>>>>>>> http://orcid.org/0000-0003-0046-7236
>>>>>>>> +61 427 091 712 ::  @adamdsteer
>>>>>>>>
>>>>>>>> Suits are bad for business:
>>>>>>>> http://www.spatialised.net/business-penguins/
>>>>>>>>
>>>>>>> --
>>>>>>> --
>>>>>>> Jody Garnett
>>>>>>>
>>>>>>
>>>>>> --
>>>>>> Sent from my Android device with K-9 Mail. Please excuse my brevity.
>>>>>> _______________________________________________
>>>>>> Marketing mailing list
>>>>>> Marketing at lists.osgeo.org
>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>
>>>>>
>>
>> --
>> Dr. Adam Steer
>> http://spatialised.net
>> https://www.researchgate.net/profile/Adam_Steer
>> http://au.linkedin.com/in/adamsteer
>> http://orcid.org/0000-0003-0046-7236
>> +61 427 091 712 ::  @adamdsteer
>>
>> Suits are bad for business: http://www.spatialised.net/business-penguins/
>>
>
> --
> Sent from my Android device with K-9 Mail. Please excuse my brevity.
>
-- 
--
Jody Garnett
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