[Marketing] marketing brochure

Harrison Grundy harrison.grundy at astrodoggroup.com
Tue Dec 3 21:59:52 PST 2019


If it would help, I can ask the communication designers I work with how they would go about solving this... (wanting to edit in both InDesign and OSS tools)

On 4 December 2019 10:33:38 AM SGT, adam steer <adam.d.steer at gmail.com> wrote:
>Hey Jody, all
>
>Allright I am now feeling super naive and less than helpful. Exporting
>from
>.indd to EPS will not really achieve much, since inDesign won’t open
>EPS
>files [1], although it looks like Scribus will (maybe losing font
>editing
>as fonts) [2] - so design interoperability is a failure here.
>
>I think this problem *only* applies to the brochure [3], since all of
>the
>other print materials are single-sheet and can safely (IMO) be handed
>around as svg files for use in inkscape and illustrator.
>
>…for the brochure.. hmm. yes having a format commonly used in design
>shops
>is awesome, and yes being able to do things using open tooling is also
>awesome - unfortunately both can't happen
>
>The best approach seems to be keeping the brochure in .indd format for
>now.
>Sorry for making storms in teacups
>
>Adam
>
>[1]
>https://helpx.adobe.com/au/indesign/kb/supported-file-formats-indesign-cs5.html
>[2] https://wiki.scribus.net/canvas/Help:Manual_Importeps
>
>
>On Tue, 3 Dec 2019 at 17:10, Jody Garnett <jody.garnett at gmail.com>
>wrote:
>
>> Let's try the conversion and we can do an updated round of Inkscape /
>> scribus / indesign. I think the one-page documents should be
>something we
>> can maintain with the project teams, the other materials (multi-page
>> Boucher, banners, etc...) may need to be evaluated on a case-by-case
>basis?
>> --
>> Jody Garnett
>>
>>
>> On Tue, 3 Dec 2019 at 07:01, Jody Garnett <jody.garnett at gmail.com>
>wrote:
>>
>>> I am a bit frustrated here, but perhaps I am missing something, or
>not
>>> being clear enough.  I want to keep our marketing materials in a
>format
>>> where we can tag in professional design help when needed.
>>> --
>>> Jody Garnett
>>>
>>>
>>> On Tue, 3 Dec 2019 at 06:35, nicolas bozon <nicolas.bozon at gmail.com>
>>> wrote:
>>>
>>>> Thanks Harisson,
>>>> That would probably help us to get our brochure in a more open and
>>>> usable format, yes please !
>>>> Would you be able to convert this file (
>>>>
>https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure/001-EU-size)
>>>> to SVG or PDF please ?
>>>> Or provide me with the CC account credentials, and i'll be happy to
>>>> proceed, and finally get rid of these unfriendly indd files !
>>>>
>>>> Thanks in advance
>>>> Best,
>>>>
>>>> Nick
>>>>
>>>> Le mar. 3 déc. 2019 à 06:17, Harrison Grundy <
>>>> harrison.grundy at astrodoggroup.com> a écrit :
>>>>
>>>>> I've got a spare Creative Cloud license floating around that we'd
>be
>>>>> happy to donate to this for a few months, let me know if that
>would be
>>>>> useful.
>>>>>
>>>>> --- Harrison
>>>>>
>>>>> On 3 December 2019 12:37:32 PM SGT, Jody Garnett <
>>>>> jody.garnett at gmail.com> wrote:
>>>>>>
>>>>>> I should also point out we have never merged in the work from
>Nicolas.
>>>>>> It is sitting in a PR:
>>>>>> https://github.com/OSGeo/osgeo/pulls (waiting for review comments
>to
>>>>>> be addressed).
>>>>>>
>>>>>> I should also point out that my enthusiasm is for seeing things
>>>>>> finished (and have no personal stake in doing it myself). Indeed
>I am
>>>>>> leaning towards paying getinteractive a time and materials
>contract for
>>>>>> next year (say 40 hours) to use as needed for graphic design
>work.
>>>>>>
>>>>>> I also think we should put a RFP to our community to provide map
>>>>>> integration for members/local chapters/GeoForAll (right now we
>hide our
>>>>>> maps in a filter drop down). Absolutely nobody has volunteered on
>this one
>>>>>> ...
>>>>>>
>>>>>>
>>>>>>
>>>>>> On Tue, Dec 3, 2019 at 4:24 AM adam steer
><adam.d.steer at gmail.com>
>>>>>> wrote:
>>>>>>
>>>>>>> My preference would be:
>>>>>>>
>>>>>>> - use some indesign expertise (either buy a license and let Jody
>go
>>>>>>> for it or hire someone) to unpack .indd files to something else
>(EPS? SVG?
>>>>>>> preferences?) which is more transportable, even if that means
>losing some
>>>>>>> adobe-specific pizzaz in the design process
>>>>>>>
>>>>>>> - deploy some budget to help with whatever updates / refreshes
>are
>>>>>>> needed, providing any additional guidance on design principles
>we require
>>>>>>> to incorporate Nicolas’ icon set wherever we should do so, with
>the
>>>>>>> understanding that the end result should be useful across the
>>>>>>> Inkscape/Scribus *and* Adobe platforms (woohoo! design
>interoperability!
>>>>>>> can it be done? I hope so!)
>>>>>>>
>>>>>>> …with a view to:
>>>>>>> - deploying Jody’s enthusiasm, experience and wisdom - even if
>it is
>>>>>>> to completely disagree with my thoughts above :)
>>>>>>> - making it as easy as possible for future us to pick up and
>carry on
>>>>>>> later.
>>>>>>>
>>>>>>> …and having said that, I’ll help Jody any way I can without
>needing
>>>>>>> an Adobe suite licence.
>>>>>>>
>>>>>>> Regards,
>>>>>>>
>>>>>>> Adam
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> On Tue, 3 Dec 2019 at 13:55, Jody Garnett
><jody.garnett at gmail.com>
>>>>>>> wrote:
>>>>>>>
>>>>>>>> Nice, I am not against Scribus and would you personally be
>willing
>>>>>>>> to try again.
>>>>>>>>
>>>>>>>>  The last challenge is harder, I would like us as volunteers to
>be
>>>>>>>> able to hire a graphics designer to get stuff done faster for
>regional
>>>>>>>> events and projects.
>>>>>>>>
>>>>>>>> Personally I think the website is most important, and printing
>>>>>>>> things out is hopefully going away. But it does make an
>impression, and
>>>>>>>> that impression helps break down “open source is not
>professional”
>>>>>>>> hesitation allowing us to reach more folks.
>>>>>>>>
>>>>>>>> I am aware how silly it is we need to work so hard to give
>software
>>>>>>>> away. Still it makes people so happy it is worth a bit of our
>time.
>>>>>>>>
>>>>>>>> On Tue, Dec 3, 2019 at 12:45 AM adam steer
><adam.d.steer at gmail.com>
>>>>>>>> wrote:
>>>>>>>>
>>>>>>>>> Hi all
>>>>>>>>>
>>>>>>>>> Looks like inDesign may need to be part of the process,
>scribus
>>>>>>>>> cannot import the .indd files in marketing collateral [1], and
>the PDFs in
>>>>>>>>> print [2] don’t open with fonts as editable fonts (although
>the text can be
>>>>>>>>> replaced easily enough).
>>>>>>>>>
>>>>>>>>> Both Scribus and Inkscape have moved a long way since 2017.
>For my
>>>>>>>>> own two cents I find inDesign and illustrator at least as
>painful to use,
>>>>>>>>> and you have to then pay for them also ;) - so I haven’t used
>them in a
>>>>>>>>> very long time.
>>>>>>>>>
>>>>>>>>> Cheers,
>>>>>>>>>
>>>>>>>>> Adam
>>>>>>>>>
>>>>>>>>> [1]
>>>>>>>>>
>https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure
>>>>>>>>> [2] https://github.com/OSGeo/osgeo/tree/master/marketing/print
>>>>>>>>>
>>>>>>>>>
>>>>>>>>>
>>>>>>>>> On Tue, 3 Dec 2019 at 04:35, Astrid Emde (OSGeo) <
>>>>>>>>> astrid_emde at osgeo.org> wrote:
>>>>>>>>>
>>>>>>>>>> Hello Jody,
>>>>>>>>>>
>>>>>>>>>> great that you have more time now and great that you would
>like to
>>>>>>>>>> work
>>>>>>>>>> on the flyer/brochure.
>>>>>>>>>>
>>>>>>>>>> It would make sense to update the brochure and make ist
>>>>>>>>>> sustainable (do
>>>>>>>>>> not list sponsors) so we can print it and us that version for
>>>>>>>>>> quite
>>>>>>>>>> while.
>>>>>>>>>> Although I would prefer a lighter weight version of the OSGeo
>>>>>>>>>> brochure.
>>>>>>>>>>
>>>>>>>>>> It also is great if you can update some of the one-page flyer
>too.
>>>>>>>>>>
>>>>>>>>>> It looked like with some files scribus did not work, so I am
>fine
>>>>>>>>>> if you
>>>>>>>>>> do it with inDesign. Maybe you leave the scribus files that
>work
>>>>>>>>>> as they
>>>>>>>>>> are.
>>>>>>>>>>
>>>>>>>>>> You could choose the license that you think make sense.
>>>>>>>>>>
>>>>>>>>>> Astrid
>>>>>>>>>>
>>>>>>>>>> Am 02.12.2019 18:25 schrieb Jody Garnett:
>>>>>>>>>> > Brian I had a terrible couple of weeks before foss4g boston
>using
>>>>>>>>>> > scribus for the one page handouts. The teams produces
>results
>>>>>>>>>> that
>>>>>>>>>> > were visually inconsistent and their work had to be redone
>so
>>>>>>>>>> that all
>>>>>>>>>> > the output had the logos and so on in a consistent fashion.
>>>>>>>>>> >
>>>>>>>>>> > When you say Scribus get's good reviews ... can I ask from
>>>>>>>>>> where? It
>>>>>>>>>> > certainly works but it honestly reminded me of desktop
>publishing
>>>>>>>>>> > solutions on an an Amiga 4000.
>>>>>>>>>> >
>>>>>>>>>> > We can go through some old email where Antia Graser worked
>>>>>>>>>> really hard
>>>>>>>>>> > evaluating options and getting scribus to work.  We also
>had our
>>>>>>>>>> > graphics designer give it a go but it was too
>slow/frustrating
>>>>>>>>>> given
>>>>>>>>>> > the timeframe.
>>>>>>>>>> >
>>>>>>>>>> > -
>>>>>>>>>> >
>>>>>>>>>>
>https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>>>>> > [2]
>>>>>>>>>> >
>>>>>>>>>> > The other option that folks discussed in that thread was
>>>>>>>>>> InkScape,
>>>>>>>>>> > however it was producing SVG output that could not be used
>in the
>>>>>>>>>> > browsers due to a difference in SVG standard support. Sadly
>at
>>>>>>>>>> the
>>>>>>>>>> > time it was also producing PDF output inconsistently.
>>>>>>>>>> >
>>>>>>>>>> > --
>>>>>>>>>> > Jody Garnett
>>>>>>>>>> >
>>>>>>>>>> > On Mon, 2 Dec 2019 at 16:07, Brian M Hamlin
><maplabs at light42.com
>>>>>>>>>> >
>>>>>>>>>> > wrote:
>>>>>>>>>> >
>>>>>>>>>> >> Hi - Here in California/USA Adobe products are certainly
>very
>>>>>>>>>> >> popular, and I use them myself (old purchase). However,
>the FOSS
>>>>>>>>>> >> desktop publishing suite Scribus also gets good reviews.
>Is it
>>>>>>>>>> >> truly the only forward, to use inDesign for the brochures?
>The
>>>>>>>>>> >> fonts can be used in any case.
>>>>>>>>>> >>
>>>>>>>>>> >> cheers --Brian
>>>>>>>>>> >>
>>>>>>>>>> >> On 12/2/19 6:39 AM, Jody Garnett wrote:
>>>>>>>>>> >>
>>>>>>>>>> >>> I have been resisting taking on any more activities until
>my
>>>>>>>>>> term
>>>>>>>>>> >>> as Director was up. With today's announcement I have some
>more
>>>>>>>>>> >>> capacity :)
>>>>>>>>>> >>>
>>>>>>>>>> >>> Astrid you mentioned wanted to update the osgeo brochure
>last
>>>>>>>>>> >>> year, and we did not have any members available with
>access to
>>>>>>>>>> >>> InDesign. The economics of using scribus did not work out
>for
>>>>>>>>>> us
>>>>>>>>>> >>> (when we had access to a graphic designer it was better
>to use
>>>>>>>>>> a
>>>>>>>>>> >>> WYIWYG tool to take advantage of their training).
>>>>>>>>>> >>>
>>>>>>>>>> >>> I would be willing to do the update, if the marketing
>committee
>>>>>>>>>> >>> was able to provide an InDesign license. In the past I
>>>>>>>>>> purchased
>>>>>>>>>> >>> proprietary fonts when they were mandated by our logo
>design,
>>>>>>>>>> >>> however InDesign is a more expensive commitment.
>>>>>>>>>> >>>
>>>>>>>>>> >>> a) InDesign US$239.88/yr
>>>>>>>>>> >>> b) InDesign US$31.49/mo, only subscribe when needed?
>>>>>>>>>> >>>
>>>>>>>>>> >>> Another good approach is:
>>>>>>>>>> >>>
>>>>>>>>>> >>> c) Contact GetInteractive and set up a time and materials
>>>>>>>>>> contract
>>>>>>>>>> >>>
>>>>>>>>>> >>> d) Ask on our mailing list if anyone else has access to
>>>>>>>>>> InDesign
>>>>>>>>>> >>> and would be willing to do the work.
>>>>>>>>>> >>>
>>>>>>>>>> >>> Please reply with your preference, and any discussion. I
>feel
>>>>>>>>>> we
>>>>>>>>>> >>> should make a motion this calendar year while we have
>marketing
>>>>>>>>>> >>> budget to work with.
>>>>>>>>>> >>>
>>>>>>>>>> >>> aside: I was able to make use of scribus for some of our
>one
>>>>>>>>>> page
>>>>>>>>>> >>> handouts, porting content from a number of projects for a
>>>>>>>>>> >>> consistent appearance. It was a very frustrating learning
>>>>>>>>>> curve,
>>>>>>>>>> >>> but I think I can safely update these now.
>>>>>>>>>> >>> --
>>>>>>>>>> >>> Jody Garnett
>>>>>>>>>> >>>
>>>>>>>>>> >>> _______________________________________________
>>>>>>>>>> >>> Marketing mailing list
>>>>>>>>>> >>> Marketing at lists.osgeo.org
>>>>>>>>>> >>> https://lists.osgeo.org/mailman/listinfo/marketing [1]
>>>>>>>>>> >
>>>>>>>>>> >
>>>>>>>>>> > Links:
>>>>>>>>>> > ------
>>>>>>>>>> > [1] https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>> > [2]
>>>>>>>>>> >
>>>>>>>>>>
>https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>>>>> >
>>>>>>>>>> > _______________________________________________
>>>>>>>>>> > Marketing mailing list
>>>>>>>>>> > Marketing at lists.osgeo.org
>>>>>>>>>> > https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>> _______________________________________________
>>>>>>>>>> Marketing mailing list
>>>>>>>>>> Marketing at lists.osgeo.org
>>>>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>>
>>>>>>>>>
>>>>>>>>>
>>>>>>>>> --
>>>>>>>>> Dr. Adam Steer
>>>>>>>>> http://spatialised.net
>>>>>>>>> https://www.researchgate.net/profile/Adam_Steer
>>>>>>>>> http://au.linkedin.com/in/adamsteer
>>>>>>>>> http://orcid.org/0000-0003-0046-7236
>>>>>>>>> +61 427 091 712 ::  @adamdsteer
>>>>>>>>>
>>>>>>>>> Suits are bad for business:
>>>>>>>>> http://www.spatialised.net/business-penguins/
>>>>>>>>> _______________________________________________
>>>>>>>>> Marketing mailing list
>>>>>>>>> Marketing at lists.osgeo.org
>>>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>>
>>>>>>>> --
>>>>>>>> --
>>>>>>>> Jody Garnett
>>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> --
>>>>>>> Dr. Adam Steer
>>>>>>> http://spatialised.net
>>>>>>> https://www.researchgate.net/profile/Adam_Steer
>>>>>>> http://au.linkedin.com/in/adamsteer
>>>>>>> http://orcid.org/0000-0003-0046-7236
>>>>>>> +61 427 091 712 ::  @adamdsteer
>>>>>>>
>>>>>>> Suits are bad for business:
>>>>>>> http://www.spatialised.net/business-penguins/
>>>>>>>
>>>>>> --
>>>>>> --
>>>>>> Jody Garnett
>>>>>>
>>>>>
>>>>> --
>>>>> Sent from my Android device with K-9 Mail. Please excuse my
>brevity.
>>>>> _______________________________________________
>>>>> Marketing mailing list
>>>>> Marketing at lists.osgeo.org
>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>
>>>>
>
>-- 
>Dr. Adam Steer
>http://spatialised.net
>https://www.researchgate.net/profile/Adam_Steer
>http://au.linkedin.com/in/adamsteer
>http://orcid.org/0000-0003-0046-7236
>+61 427 091 712 ::  @adamdsteer
>
>Suits are bad for business:
>http://www.spatialised.net/business-penguins/

-- 
Sent from my Android device with K-9 Mail. Please excuse my brevity.
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