[Marketing] marketing brochure

Jody Garnett jody.garnett at gmail.com
Mon Dec 2 22:01:36 PST 2019


I am a bit frustrated here, but perhaps I am missing something, or not
being clear enough.  I want to keep our marketing materials in a format
where we can tag in professional design help when needed.
--
Jody Garnett


On Tue, 3 Dec 2019 at 06:35, nicolas bozon <nicolas.bozon at gmail.com> wrote:

> Thanks Harisson,
> That would probably help us to get our brochure in a more open and usable
> format, yes please !
> Would you be able to convert this file (
> https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure/001-EU-size)
> to SVG or PDF please ?
> Or provide me with the CC account credentials, and i'll be happy to
> proceed, and finally get rid of these unfriendly indd files !
>
> Thanks in advance
> Best,
>
> Nick
>
> Le mar. 3 déc. 2019 à 06:17, Harrison Grundy <
> harrison.grundy at astrodoggroup.com> a écrit :
>
>> I've got a spare Creative Cloud license floating around that we'd be
>> happy to donate to this for a few months, let me know if that would be
>> useful.
>>
>> --- Harrison
>>
>> On 3 December 2019 12:37:32 PM SGT, Jody Garnett <jody.garnett at gmail.com>
>> wrote:
>>>
>>> I should also point out we have never merged in the work from Nicolas.
>>> It is sitting in a PR:
>>> https://github.com/OSGeo/osgeo/pulls (waiting for review comments to be
>>> addressed).
>>>
>>> I should also point out that my enthusiasm is for seeing things finished
>>> (and have no personal stake in doing it myself). Indeed I am leaning
>>> towards paying getinteractive a time and materials contract for next year
>>> (say 40 hours) to use as needed for graphic design work.
>>>
>>> I also think we should put a RFP to our community to provide map
>>> integration for members/local chapters/GeoForAll (right now we hide our
>>> maps in a filter drop down). Absolutely nobody has volunteered on this one
>>> ...
>>>
>>>
>>>
>>> On Tue, Dec 3, 2019 at 4:24 AM adam steer <adam.d.steer at gmail.com>
>>> wrote:
>>>
>>>> My preference would be:
>>>>
>>>> - use some indesign expertise (either buy a license and let Jody go for
>>>> it or hire someone) to unpack .indd files to something else (EPS? SVG?
>>>> preferences?) which is more transportable, even if that means losing some
>>>> adobe-specific pizzaz in the design process
>>>>
>>>> - deploy some budget to help with whatever updates / refreshes are
>>>> needed, providing any additional guidance on design principles we require
>>>> to incorporate Nicolas’ icon set wherever we should do so, with the
>>>> understanding that the end result should be useful across the
>>>> Inkscape/Scribus *and* Adobe platforms (woohoo! design interoperability!
>>>> can it be done? I hope so!)
>>>>
>>>> …with a view to:
>>>> - deploying Jody’s enthusiasm, experience and wisdom - even if it is to
>>>> completely disagree with my thoughts above :)
>>>> - making it as easy as possible for future us to pick up and carry on
>>>> later.
>>>>
>>>> …and having said that, I’ll help Jody any way I can without needing an
>>>> Adobe suite licence.
>>>>
>>>> Regards,
>>>>
>>>> Adam
>>>>
>>>>
>>>>
>>>> On Tue, 3 Dec 2019 at 13:55, Jody Garnett <jody.garnett at gmail.com>
>>>> wrote:
>>>>
>>>>> Nice, I am not against Scribus and would you personally be willing to
>>>>> try again.
>>>>>
>>>>>  The last challenge is harder, I would like us as volunteers to be
>>>>> able to hire a graphics designer to get stuff done faster for regional
>>>>> events and projects.
>>>>>
>>>>> Personally I think the website is most important, and printing things
>>>>> out is hopefully going away. But it does make an impression, and that
>>>>> impression helps break down “open source is not professional” hesitation
>>>>> allowing us to reach more folks.
>>>>>
>>>>> I am aware how silly it is we need to work so hard to give software
>>>>> away. Still it makes people so happy it is worth a bit of our time.
>>>>>
>>>>> On Tue, Dec 3, 2019 at 12:45 AM adam steer <adam.d.steer at gmail.com>
>>>>> wrote:
>>>>>
>>>>>> Hi all
>>>>>>
>>>>>> Looks like inDesign may need to be part of the process, scribus
>>>>>> cannot import the .indd files in marketing collateral [1], and the PDFs in
>>>>>> print [2] don’t open with fonts as editable fonts (although the text can be
>>>>>> replaced easily enough).
>>>>>>
>>>>>> Both Scribus and Inkscape have moved a long way since 2017. For my
>>>>>> own two cents I find inDesign and illustrator at least as painful to use,
>>>>>> and you have to then pay for them also ;) - so I haven’t used them in a
>>>>>> very long time.
>>>>>>
>>>>>> Cheers,
>>>>>>
>>>>>> Adam
>>>>>>
>>>>>> [1]
>>>>>> https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure
>>>>>> [2] https://github.com/OSGeo/osgeo/tree/master/marketing/print
>>>>>>
>>>>>>
>>>>>>
>>>>>> On Tue, 3 Dec 2019 at 04:35, Astrid Emde (OSGeo) <
>>>>>> astrid_emde at osgeo.org> wrote:
>>>>>>
>>>>>>> Hello Jody,
>>>>>>>
>>>>>>> great that you have more time now and great that you would like to
>>>>>>> work
>>>>>>> on the flyer/brochure.
>>>>>>>
>>>>>>> It would make sense to update the brochure and make ist sustainable
>>>>>>> (do
>>>>>>> not list sponsors) so we can print it and us that version for quite
>>>>>>> while.
>>>>>>> Although I would prefer a lighter weight version of the OSGeo
>>>>>>> brochure.
>>>>>>>
>>>>>>> It also is great if you can update some of the one-page flyer too.
>>>>>>>
>>>>>>> It looked like with some files scribus did not work, so I am fine if
>>>>>>> you
>>>>>>> do it with inDesign. Maybe you leave the scribus files that work as
>>>>>>> they
>>>>>>> are.
>>>>>>>
>>>>>>> You could choose the license that you think make sense.
>>>>>>>
>>>>>>> Astrid
>>>>>>>
>>>>>>> Am 02.12.2019 18:25 schrieb Jody Garnett:
>>>>>>> > Brian I had a terrible couple of weeks before foss4g boston using
>>>>>>> > scribus for the one page handouts. The teams produces results that
>>>>>>> > were visually inconsistent and their work had to be redone so that
>>>>>>> all
>>>>>>> > the output had the logos and so on in a consistent fashion.
>>>>>>> >
>>>>>>> > When you say Scribus get's good reviews ... can I ask from where?
>>>>>>> It
>>>>>>> > certainly works but it honestly reminded me of desktop publishing
>>>>>>> > solutions on an an Amiga 4000.
>>>>>>> >
>>>>>>> > We can go through some old email where Antia Graser worked really
>>>>>>> hard
>>>>>>> > evaluating options and getting scribus to work.  We also had our
>>>>>>> > graphics designer give it a go but it was too slow/frustrating
>>>>>>> given
>>>>>>> > the timeframe.
>>>>>>> >
>>>>>>> > -
>>>>>>> >
>>>>>>> https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>> > [2]
>>>>>>> >
>>>>>>> > The other option that folks discussed in that thread was InkScape,
>>>>>>> > however it was producing SVG output that could not be used in the
>>>>>>> > browsers due to a difference in SVG standard support. Sadly at the
>>>>>>> > time it was also producing PDF output inconsistently.
>>>>>>> >
>>>>>>> > --
>>>>>>> > Jody Garnett
>>>>>>> >
>>>>>>> > On Mon, 2 Dec 2019 at 16:07, Brian M Hamlin <maplabs at light42.com>
>>>>>>> > wrote:
>>>>>>> >
>>>>>>> >> Hi - Here in California/USA Adobe products are certainly very
>>>>>>> >> popular, and I use them myself (old purchase). However, the FOSS
>>>>>>> >> desktop publishing suite Scribus also gets good reviews. Is it
>>>>>>> >> truly the only forward, to use inDesign for the brochures? The
>>>>>>> >> fonts can be used in any case.
>>>>>>> >>
>>>>>>> >> cheers --Brian
>>>>>>> >>
>>>>>>> >> On 12/2/19 6:39 AM, Jody Garnett wrote:
>>>>>>> >>
>>>>>>> >>> I have been resisting taking on any more activities until my term
>>>>>>> >>> as Director was up. With today's announcement I have some more
>>>>>>> >>> capacity :)
>>>>>>> >>>
>>>>>>> >>> Astrid you mentioned wanted to update the osgeo brochure last
>>>>>>> >>> year, and we did not have any members available with access to
>>>>>>> >>> InDesign. The economics of using scribus did not work out for us
>>>>>>> >>> (when we had access to a graphic designer it was better to use a
>>>>>>> >>> WYIWYG tool to take advantage of their training).
>>>>>>> >>>
>>>>>>> >>> I would be willing to do the update, if the marketing committee
>>>>>>> >>> was able to provide an InDesign license. In the past I purchased
>>>>>>> >>> proprietary fonts when they were mandated by our logo design,
>>>>>>> >>> however InDesign is a more expensive commitment.
>>>>>>> >>>
>>>>>>> >>> a) InDesign US$239.88/yr
>>>>>>> >>> b) InDesign US$31.49/mo, only subscribe when needed?
>>>>>>> >>>
>>>>>>> >>> Another good approach is:
>>>>>>> >>>
>>>>>>> >>> c) Contact GetInteractive and set up a time and materials
>>>>>>> contract
>>>>>>> >>>
>>>>>>> >>> d) Ask on our mailing list if anyone else has access to InDesign
>>>>>>> >>> and would be willing to do the work.
>>>>>>> >>>
>>>>>>> >>> Please reply with your preference, and any discussion. I feel we
>>>>>>> >>> should make a motion this calendar year while we have marketing
>>>>>>> >>> budget to work with.
>>>>>>> >>>
>>>>>>> >>> aside: I was able to make use of scribus for some of our one page
>>>>>>> >>> handouts, porting content from a number of projects for a
>>>>>>> >>> consistent appearance. It was a very frustrating learning curve,
>>>>>>> >>> but I think I can safely update these now.
>>>>>>> >>> --
>>>>>>> >>> Jody Garnett
>>>>>>> >>>
>>>>>>> >>> _______________________________________________
>>>>>>> >>> Marketing mailing list
>>>>>>> >>> Marketing at lists.osgeo.org
>>>>>>> >>> https://lists.osgeo.org/mailman/listinfo/marketing [1]
>>>>>>> >
>>>>>>> >
>>>>>>> > Links:
>>>>>>> > ------
>>>>>>> > [1] https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>> > [2]
>>>>>>> >
>>>>>>> https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>> >
>>>>>>> > _______________________________________________
>>>>>>> > Marketing mailing list
>>>>>>> > Marketing at lists.osgeo.org
>>>>>>> > https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>> _______________________________________________
>>>>>>> Marketing mailing list
>>>>>>> Marketing at lists.osgeo.org
>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>
>>>>>>
>>>>>>
>>>>>> --
>>>>>> Dr. Adam Steer
>>>>>> http://spatialised.net
>>>>>> https://www.researchgate.net/profile/Adam_Steer
>>>>>> http://au.linkedin.com/in/adamsteer
>>>>>> http://orcid.org/0000-0003-0046-7236
>>>>>> +61 427 091 712 ::  @adamdsteer
>>>>>>
>>>>>> Suits are bad for business:
>>>>>> http://www.spatialised.net/business-penguins/
>>>>>> _______________________________________________
>>>>>> Marketing mailing list
>>>>>> Marketing at lists.osgeo.org
>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>
>>>>> --
>>>>> --
>>>>> Jody Garnett
>>>>>
>>>>
>>>>
>>>> --
>>>> Dr. Adam Steer
>>>> http://spatialised.net
>>>> https://www.researchgate.net/profile/Adam_Steer
>>>> http://au.linkedin.com/in/adamsteer
>>>> http://orcid.org/0000-0003-0046-7236
>>>> +61 427 091 712 ::  @adamdsteer
>>>>
>>>> Suits are bad for business:
>>>> http://www.spatialised.net/business-penguins/
>>>>
>>> --
>>> --
>>> Jody Garnett
>>>
>>
>> --
>> Sent from my Android device with K-9 Mail. Please excuse my brevity.
>> _______________________________________________
>> Marketing mailing list
>> Marketing at lists.osgeo.org
>> https://lists.osgeo.org/mailman/listinfo/marketing
>
>
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