[Marketing] marketing brochure

Mon Dec 2 22:09:53 PST 2019

Let's try the conversion and we can do an updated round of Inkscape /
scribus / indesign. I think the one-page documents should be something we
can maintain with the project teams, the other materials (multi-page
Boucher, banners, etc...) may need to be evaluated on a case-by-case basis?
--
Jody Garnett

On Tue, 3 Dec 2019 at 07:01, Jody Garnett <jody.garnett at gmail.com> wrote:

> I am a bit frustrated here, but perhaps I am missing something, or not
> being clear enough.  I want to keep our marketing materials in a format
> where we can tag in professional design help when needed.
> --
> Jody Garnett
>
>
> On Tue, 3 Dec 2019 at 06:35, nicolas bozon <nicolas.bozon at gmail.com>
> wrote:
>
>> Thanks Harisson,
>> That would probably help us to get our brochure in a more open and usable
>> format, yes please !
>> Would you be able to convert this file (
>> https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure/001-EU-size)
>> to SVG or PDF please ?
>> Or provide me with the CC account credentials, and i'll be happy to
>> proceed, and finally get rid of these unfriendly indd files !
>>
>> Thanks in advance
>> Best,
>>
>> Nick
>>
>> Le mar. 3 déc. 2019 à 06:17, Harrison Grundy <
>> harrison.grundy at astrodoggroup.com> a écrit :
>>
>>> I've got a spare Creative Cloud license floating around that we'd be
>>> happy to donate to this for a few months, let me know if that would be
>>> useful.
>>>
>>> --- Harrison
>>>
>>> On 3 December 2019 12:37:32 PM SGT, Jody Garnett <jody.garnett at gmail.com>
>>> wrote:
>>>>
>>>> I should also point out we have never merged in the work from Nicolas.
>>>> It is sitting in a PR:
>>>> https://github.com/OSGeo/osgeo/pulls (waiting for review comments to
>>>> be addressed).
>>>>
>>>> I should also point out that my enthusiasm is for seeing things
>>>> finished (and have no personal stake in doing it myself). Indeed I am
>>>> leaning towards paying getinteractive a time and materials contract for
>>>> next year (say 40 hours) to use as needed for graphic design work.
>>>>
>>>> I also think we should put a RFP to our community to provide map
>>>> integration for members/local chapters/GeoForAll (right now we hide our
>>>> maps in a filter drop down). Absolutely nobody has volunteered on this one
>>>> ...
>>>>
>>>>
>>>>
>>>> On Tue, Dec 3, 2019 at 4:24 AM adam steer <adam.d.steer at gmail.com>
>>>> wrote:
>>>>
>>>>> My preference would be:
>>>>>
>>>>> - use some indesign expertise (either buy a license and let Jody go
>>>>> for it or hire someone) to unpack .indd files to something else (EPS? SVG?
>>>>> preferences?) which is more transportable, even if that means losing some
>>>>> adobe-specific pizzaz in the design process
>>>>>
>>>>> - deploy some budget to help with whatever updates / refreshes are
>>>>> needed, providing any additional guidance on design principles we require
>>>>> to incorporate Nicolas’ icon set wherever we should do so, with the
>>>>> understanding that the end result should be useful across the
>>>>> Inkscape/Scribus *and* Adobe platforms (woohoo! design interoperability!
>>>>> can it be done? I hope so!)
>>>>>
>>>>> …with a view to:
>>>>> - deploying Jody’s enthusiasm, experience and wisdom - even if it is
>>>>> to completely disagree with my thoughts above :)
>>>>> - making it as easy as possible for future us to pick up and carry on
>>>>> later.
>>>>>
>>>>> …and having said that, I’ll help Jody any way I can without needing an
>>>>> Adobe suite licence.
>>>>>
>>>>> Regards,
>>>>>
>>>>> Adam
>>>>>
>>>>>
>>>>>
>>>>> On Tue, 3 Dec 2019 at 13:55, Jody Garnett <jody.garnett at gmail.com>
>>>>> wrote:
>>>>>
>>>>>> Nice, I am not against Scribus and would you personally be willing to
>>>>>> try again.
>>>>>>
>>>>>>  The last challenge is harder, I would like us as volunteers to be
>>>>>> able to hire a graphics designer to get stuff done faster for regional
>>>>>> events and projects.
>>>>>>
>>>>>> Personally I think the website is most important, and printing things
>>>>>> out is hopefully going away. But it does make an impression, and that
>>>>>> impression helps break down “open source is not professional” hesitation
>>>>>> allowing us to reach more folks.
>>>>>>
>>>>>> I am aware how silly it is we need to work so hard to give software
>>>>>> away. Still it makes people so happy it is worth a bit of our time.
>>>>>>
>>>>>> On Tue, Dec 3, 2019 at 12:45 AM adam steer <adam.d.steer at gmail.com>
>>>>>> wrote:
>>>>>>
>>>>>>> Hi all
>>>>>>>
>>>>>>> Looks like inDesign may need to be part of the process, scribus
>>>>>>> cannot import the .indd files in marketing collateral [1], and the PDFs in
>>>>>>> print [2] don’t open with fonts as editable fonts (although the text can be
>>>>>>> replaced easily enough).
>>>>>>>
>>>>>>> Both Scribus and Inkscape have moved a long way since 2017. For my
>>>>>>> own two cents I find inDesign and illustrator at least as painful to use,
>>>>>>> and you have to then pay for them also ;) - so I haven’t used them in a
>>>>>>> very long time.
>>>>>>>
>>>>>>> Cheers,
>>>>>>>
>>>>>>> Adam
>>>>>>>
>>>>>>> [1]
>>>>>>> https://github.com/OSGeo/osgeo/tree/master/marketing/collateral/brochure
>>>>>>> [2] https://github.com/OSGeo/osgeo/tree/master/marketing/print
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> On Tue, 3 Dec 2019 at 04:35, Astrid Emde (OSGeo) <
>>>>>>> astrid_emde at osgeo.org> wrote:
>>>>>>>
>>>>>>>> Hello Jody,
>>>>>>>>
>>>>>>>> great that you have more time now and great that you would like to
>>>>>>>> work
>>>>>>>> on the flyer/brochure.
>>>>>>>>
>>>>>>>> It would make sense to update the brochure and make ist sustainable
>>>>>>>> (do
>>>>>>>> not list sponsors) so we can print it and us that version for quite
>>>>>>>> while.
>>>>>>>> Although I would prefer a lighter weight version of the OSGeo
>>>>>>>> brochure.
>>>>>>>>
>>>>>>>> It also is great if you can update some of the one-page flyer too.
>>>>>>>>
>>>>>>>> It looked like with some files scribus did not work, so I am fine
>>>>>>>> if you
>>>>>>>> do it with inDesign. Maybe you leave the scribus files that work as
>>>>>>>> they
>>>>>>>> are.
>>>>>>>>
>>>>>>>> You could choose the license that you think make sense.
>>>>>>>>
>>>>>>>> Astrid
>>>>>>>>
>>>>>>>> Am 02.12.2019 18:25 schrieb Jody Garnett:
>>>>>>>> > Brian I had a terrible couple of weeks before foss4g boston using
>>>>>>>> > scribus for the one page handouts. The teams produces results that
>>>>>>>> > were visually inconsistent and their work had to be redone so
>>>>>>>> that all
>>>>>>>> > the output had the logos and so on in a consistent fashion.
>>>>>>>> >
>>>>>>>> > When you say Scribus get's good reviews ... can I ask from where?
>>>>>>>> It
>>>>>>>> > certainly works but it honestly reminded me of desktop publishing
>>>>>>>> > solutions on an an Amiga 4000.
>>>>>>>> >
>>>>>>>> > We can go through some old email where Antia Graser worked really
>>>>>>>> hard
>>>>>>>> > evaluating options and getting scribus to work.  We also had our
>>>>>>>> > graphics designer give it a go but it was too slow/frustrating
>>>>>>>> given
>>>>>>>> > the timeframe.
>>>>>>>> >
>>>>>>>> > -
>>>>>>>> >
>>>>>>>> https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>>> > [2]
>>>>>>>> >
>>>>>>>> > The other option that folks discussed in that thread was InkScape,
>>>>>>>> > however it was producing SVG output that could not be used in the
>>>>>>>> > browsers due to a difference in SVG standard support. Sadly at the
>>>>>>>> > time it was also producing PDF output inconsistently.
>>>>>>>> >
>>>>>>>> > --
>>>>>>>> > Jody Garnett
>>>>>>>> >
>>>>>>>> > On Mon, 2 Dec 2019 at 16:07, Brian M Hamlin <maplabs at light42.com>
>>>>>>>> > wrote:
>>>>>>>> >
>>>>>>>> >> Hi - Here in California/USA Adobe products are certainly very
>>>>>>>> >> popular, and I use them myself (old purchase). However, the FOSS
>>>>>>>> >> desktop publishing suite Scribus also gets good reviews. Is it
>>>>>>>> >> truly the only forward, to use inDesign for the brochures? The
>>>>>>>> >> fonts can be used in any case.
>>>>>>>> >>
>>>>>>>> >> cheers --Brian
>>>>>>>> >>
>>>>>>>> >> On 12/2/19 6:39 AM, Jody Garnett wrote:
>>>>>>>> >>
>>>>>>>> >>> I have been resisting taking on any more activities until my
>>>>>>>> term
>>>>>>>> >>> as Director was up. With today's announcement I have some more
>>>>>>>> >>> capacity :)
>>>>>>>> >>>
>>>>>>>> >>> Astrid you mentioned wanted to update the osgeo brochure last
>>>>>>>> >>> year, and we did not have any members available with access to
>>>>>>>> >>> InDesign. The economics of using scribus did not work out for us
>>>>>>>> >>> (when we had access to a graphic designer it was better to use a
>>>>>>>> >>> WYIWYG tool to take advantage of their training).
>>>>>>>> >>>
>>>>>>>> >>> I would be willing to do the update, if the marketing committee
>>>>>>>> >>> was able to provide an InDesign license. In the past I purchased
>>>>>>>> >>> proprietary fonts when they were mandated by our logo design,
>>>>>>>> >>> however InDesign is a more expensive commitment.
>>>>>>>> >>>
>>>>>>>> >>> a) InDesign US$239.88/yr
>>>>>>>> >>> b) InDesign US$31.49/mo, only subscribe when needed?
>>>>>>>> >>>
>>>>>>>> >>> Another good approach is:
>>>>>>>> >>>
>>>>>>>> >>> c) Contact GetInteractive and set up a time and materials
>>>>>>>> contract
>>>>>>>> >>>
>>>>>>>> >>> d) Ask on our mailing list if anyone else has access to InDesign
>>>>>>>> >>> and would be willing to do the work.
>>>>>>>> >>>
>>>>>>>> >>> Please reply with your preference, and any discussion. I feel we
>>>>>>>> >>> should make a motion this calendar year while we have marketing
>>>>>>>> >>> budget to work with.
>>>>>>>> >>>
>>>>>>>> >>> aside: I was able to make use of scribus for some of our one
>>>>>>>> page
>>>>>>>> >>> handouts, porting content from a number of projects for a
>>>>>>>> >>> consistent appearance. It was a very frustrating learning curve,
>>>>>>>> >>> but I think I can safely update these now.
>>>>>>>> >>> --
>>>>>>>> >>> Jody Garnett
>>>>>>>> >>>
>>>>>>>> >>> _______________________________________________
>>>>>>>> >>> Marketing mailing list
>>>>>>>> >>> Marketing at lists.osgeo.org
>>>>>>>> >>> https://lists.osgeo.org/mailman/listinfo/marketing [1]
>>>>>>>> >
>>>>>>>> >
>>>>>>>> > Links:
>>>>>>>> > ------
>>>>>>>> > [1] https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>> > [2]
>>>>>>>> >
>>>>>>>> https://lists.osgeo.org/pipermail/marketing/2017-September/003967.html
>>>>>>>> >
>>>>>>>> > _______________________________________________
>>>>>>>> > Marketing mailing list
>>>>>>>> > Marketing at lists.osgeo.org
>>>>>>>> > https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>> _______________________________________________
>>>>>>>> Marketing mailing list
>>>>>>>> Marketing at lists.osgeo.org
>>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> --
>>>>>>> Dr. Adam Steer
>>>>>>> http://spatialised.net
>>>>>>> https://www.researchgate.net/profile/Adam_Steer
>>>>>>> http://au.linkedin.com/in/adamsteer
>>>>>>> http://orcid.org/0000-0003-0046-7236
>>>>>>> +61 427 091 712 ::  @adamdsteer
>>>>>>>
>>>>>>> Suits are bad for business:
>>>>>>> http://www.spatialised.net/business-penguins/
>>>>>>> _______________________________________________
>>>>>>> Marketing mailing list
>>>>>>> Marketing at lists.osgeo.org
>>>>>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>>>>>
>>>>>> --
>>>>>> --
>>>>>> Jody Garnett
>>>>>>
>>>>>
>>>>>
>>>>> --
>>>>> Dr. Adam Steer
>>>>> http://spatialised.net
>>>>> https://www.researchgate.net/profile/Adam_Steer
>>>>> http://au.linkedin.com/in/adamsteer
>>>>> http://orcid.org/0000-0003-0046-7236
>>>>> +61 427 091 712 ::  @adamdsteer
>>>>>
>>>>> Suits are bad for business:
>>>>> http://www.spatialised.net/business-penguins/
>>>>>
>>>> --
>>>> --
>>>> Jody Garnett
>>>>
>>>
>>> --
>>> Sent from my Android device with K-9 Mail. Please excuse my brevity.
>>> _______________________________________________
>>> Marketing mailing list
>>> Marketing at lists.osgeo.org
>>> https://lists.osgeo.org/mailman/listinfo/marketing
>>
>>
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